Day 1 & Day 2

Day 1 :: Tuesday, 26 February 2008

Agenda

• Creating Successful Market Positioning for Market Leadership in Medical Tourism
• Role and Initiatives of the Public-Private Sector Collaboration in Building Up a World Class Destination for Medical Travel
• How Your Center Can Attract, Vet and Retain International Medical Travel?
• How Not to Hire Your Retiring Chief surgeon to Run Your International Patient Center?
• Working with Third-Party Partners
• Towards the Pursuit of Models of Excellence
• Incentives for Growth - Putting Smart Partnerships & Initiatives to Work
• Benchmarking for Healthcare Excellence
• The Public-Private Mix in Health Care - Implications for Medical Travel

Case Studies

• Taiwan's Perspectives on Growing Medical Travel Investments, Infrastructure & Internal Processes to Support the Sector
• Attracting & Catering to Islamic Patients & Special Needs International Patients
• How to Attract Americans to Your Hospital? Exploring Key Strategies

Plus!

Industry Stakeholders' Panel Discussion - Growth Strategies for Medical Travel - What stance should each stakeholder group take in order to contribute to the collective growth of medical travel

NEW – for the FIRST TIME!

CEO Talk Show – Conversations with CEOs Leading the March in Medical Travel

Day 2 :: Wednesday, 27 February 2008

Agenda

• Developing the Hospital & Insurer Relationship
• Healthcare Insurance - Building Hospital and Physician Networks
• Successful Differentiation Strategies
• Accreditation & Beyond - What Can Healthcare Organizations Do to Continuously Improve Care and Reduce Risk Factors?
• Differentiation Strategy - The Practice of Risk Management
• How the US Health Care System will React to the Growth of Medical Tourism?
• Reverse Engineering of Medical Tourism - Global Benefits of Global Healthcare
• Successful Management of Patients Flow & Delivering on Brand Promises
• Strategies for Dynamic Marketing & Promotions - Beyond a Sleek Veneer and a Smart Tagline, What Innovative Marketing and Promotional Dynamics will Ensure a Prosperous Sector?
• Building Up to be the "Brand of Choice" - Building up the Brand Ambassadors
• Risks and Liabilities of Medical Tourism Stakeholders and Implications for Health Plans

Case Studies

• Sharing Experiences from Middle East Market: What do Arab patients look for in medical services in and outside Middle East?
• Opportunities in Growing Wellness Tourism
• Hospital Management Experience Overseas
• How Hospitals can Leverage the Power of Media to Launch their Services to a World Market

Plus!

Industry Stakeholders' Panel Discussion

• Best Practices for Hospitals, Brokers & Facilitators' Network
• Managing the Logistics of Medical Tourism
• What are the Current Reimbursement Challenges?
• Quality of Care
• Cross Culture Models in Medical Travel Services
• Legal Issues
• Reimbursement
• Cost Savings
• Best Practices in Patients Management Process