|
||||||
|
4G World Executive Summit |
Mobile Applications &
Developers Summit Sponsored by Netbiscuits Chair: Carl Howe, Director of Enterprise Software Research, Yankee Group |
|||||
| 9:00am | The Mobile Internet: State of the Industry & Global Perspective Berge Ayvazian, Chief Strategy Officer, Yankee Group |
Mobile Web Development Strategies Carl Howe, Director of Enterprise Software Research, Yankee Group |
||||
| 9:30 | 4G Technology Executive Roundtable Chris Pearson, President, 3G Americas |
eBay and Mobile Commerce: A Natural Fit Francesco Rovetta, Director eBay Mobile, eBay |
||||
| Next Generation Mobile Web Development Michael Neidhöfer, CEO, Netbiscuits |
||||||
| 10:30 | Networking Break | |||||
| 10:45 | Mobile Advertising - Why aren’t more brands on the Go? Bruce Stewart, VP & GM, Connected Life Americas, Yahoo! |
|||||
| 11:30 | The Android Opportunity: Mobile Internetfs Next Step Ian McKerlich, Director of Mobile Web and Content Services, T-Mobile USA |
|||||
| 12:15pm | Networking Lunch | |||||
| Tracks | New England Mobile Summit Chair: Mark Lowenstein, CEO, Mobile Ecosystem |
4G World Executive Summit Chair: John Jackson, VP, Yankee Group |
Netbiscuits: Mobile Web Developerfs Best Practice Workshops | Android Developerfs Workshop |
| 1:30 |
Leadership Panel: Wireless Industry Directions, Opportunities, and Challenges |
Panel: The Evolution of Mobile Internet Devices Moderator: John Jackson, VP, Yankee Group |
Designing for mCommerce - eBayfs New Mobile Web Concept Ken Sun, Group Product Manager, eBay |
An Introduction to Android Justin Mattson, Android Developer Advocate, Google |
| 2:30 |
New England Mobile Showcase: Companies at the Forefront of Whatfs Next in Wireless |
Panel: Devices and Operating System Wars Caroline Gabriel, Research Director, Rethink Research |
Get The Most from Your WAP site: Best Practices for Mobile Advertising Sites Nick Lim, Director of Products, Nokia Interactive Advertising |
Building an Android Application 101 Justin Mattson, Android Developer Advocate, Google |
| Networking Break | ||||
| 3:30 |
Myth or Fact: We Don’t Do Consumer |
Panel: Opportunities for Consumer Electronics Vendors Robert Eckert, COO, 3Italia |
Global Online Live Events – “The Speaks” On Multiple Media Platforms Tom Bendien, Business Development Manager Web 2.0 & Mobility, Cisco |
Getting Technical: Building Android Applications Justin Mattson, Android Developer Advocate, Google |
|
Networking Break |
||||
| 4:00 |
The Investment, Talent, Educational and Organizational Infrastructure |
|||
| 4:30 |
Panel: Monetizing 4G Mobile Internet Services Moderator: Ari Banerjee, Research Director, Service Provider Software Solutions, Yankee Group |
How to Create Successful Mobile Services as Publisher and MVNO Dr. Ulrich Schmitz, Head of New Business/Technology, Axel Springer |
Fireside Chat with Rich Miner MJ Nash, Chief Strategy Officer, Wandersmart Rich Miner, GM Mobile Platforms, Google |
|
| 5:30 | Pre-conference program concludes | |||