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Commercializing NFC
Practical lessons from early NFC deployments and key success factors for the future
NFC applications
A survey of different applications for NFC in different sectors and an assessment of the success factors that need to be applied.
- A reminder of the key characteristics of NFC;
- Looking at the potential use of NFC to support different applications (payments, loyalty, ticketing, access, confi guration and others);
- Implications of NFC adoption in those sectors
Key lessons from early deployments
A review of some of the interesting NFC implementations around the world, focussing on those that have useful lessons for future strategy.
- Examining NFC implementations in Europe, Asia-Pacifi c and Americas to make sure we understand what has been done so far;
- Highlighting some key lessons from those implementations;
- Discussions about how those lessons can guide strategy for stakeholders
Development experiences
What practical experiences have we gained implementing NFC solutions in a variety of sectors -- including payments, ticketing and tagging -- and how can these help people planning NFC systems.
- A look at some of the projects that Consult Hyperion has been working on;
- Architecture and technical considerations;
- Ideas for the next generation of implementations based on real experience gained
About your workshop leaders
 Dave Birch, Director, Consult Hyperion, UK
David G.W. Birch is a Director of Consult Hyperion, the IT management consultancy that specialises in electronic transactions, where he provides specialist consultancy support to clients around the world. Before helping to found Consult Hyperion in 1986, he spent several years working as a consultant in Europe, the Far East and North America. He graduated from the University of Southampton with a B.Sc (Hons.) in Physics.
 Neil Livingston, Senior Consultant, Consult Hyperion, UK
Neil is a Senior Consultant with Consult Hyperion, where he provides specialist consultancy to an international client base. Before joining Consult Hyperion in 2007, he founded an innovative award-winning mobile technology business and, prior to that, was Technical Director at Aspects Software Ltd. He graduated from Napier University in Edinburgh with a BSc in Electronics and an MSc in Information Technology and is a UK DTI e-commerce business award winner.
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