Prepaid Cards Asia 2009

Supported by
Singapore Exhibition & Convention Bureau 
Held in
call for papers
Prepaid Cards Asia  follows in the Terrapinn tradition of only featuring the best presenters. We scour the world to find leading edge thought leaders and practitioners and provide them a platform for regional exposure to a receptive and appreciative audience of senior level delegates.
  • No other conference affords you the same distinction and opportunities to garner the respect of peers
  • Gain professional recognition
  • Cement your status as an opinion leader by helping to shape the future of the prepaid cards industry
 

market report link
Programme


Day One Thursday 23 April 2009
Day Two Friday 24 April 2009

last modified: 28/01/2009 08:57:13 (GMT)

Day One Thursday 23 April 2009
8.15am
Registration
 

8.40am
Organiser’s welcome remarks
 

8.50am
Chairperson’s opening remarks
 
 
Ken Howes, Director, Edgar, Dunn & Company, Co-Founder,
Prepaid International Forum United Kindgom

IDENTIFYING OPPORTUNITIES IN THE ASIA PACIFIC PREPAID CARDS LANDSCAPE
 

9am
Maximising profitability in prepaid business
  • Growing the issuance universe and increasing card holder spending
  • Key drivers for building a true value proposition
  • Spotting the right partners in building a viable prepaid business
  • Managing and growing a profitable portfolio: How, when and what’s needed to extend our sandbox
 
Salmon Scott, Head of Global Market Development Group, Prepaid Products,
Visa Inc

9.30am
Asia - The emerging market for prepaid profit
  • The untapped potential in Asia – How big is prepaid in Asia?
  • Building a cashless society through prepaid issuance
  • Case study example
 
Poh Mui Hoon, CEO,
Network for Electronic Transfers

10am
Morning refreshments and exhibition viewing
 

10.45am
The transit wildcard
  • Why transit is the killer application that will move Asia forward
  • Strategies for extending the single function commuter card into an open loop solution through retail and cross-border payments channels
  • Addressing hidden factors that deliver a compelling value proposition to all players in the extended transit payments ecosystem
 
En Khair-Ul Anwar Mohd Yusoff, General Manager, Business Development,
Touch 'n Go Sdn Bhd

MAKING THE BUSINESS CASE FOR PREPAID
 

11.15am
Experts’ Panel Discussion: Dissecting the prepaid value chain
  • How does it works
  • Who are the stakeholders
  • How to successful create a winning situation for all
 
Gregory Danker, Vice President, Marketing & Communications,
EZ-Link
Shantanu Mukherjee, Regional Head, Innovation and New Technology Products,
Visa Worldwide
Moderator:
Ken Howes, Director, Edgar, Dunn & Company, Co-Founder,
Prepaid International Forum United Kindgom

12pm
Round table discussion: Understanding the business of prepaid
  • Examining the new roles that exist in prepaid card programs that are not in traditional debit and credit card programs
  • Maximising yields for various stakeholders
  • Case study example

Participants will be divided into groups where they will have a chance to express their opinions and discuss the above topic. Each group will appoint a facilitator who will present the group’s finding to the rest of the audience.

12.30pm
Networking luncheon and exhibition viewing
 

THE EVOLUTION OF PREPAID IN TODAY’S MARKET
 

2pm
The emerging role of prepaid in a challenging credit landscape
  • Reducing delinquency through prepaid issuance
  • Core ingredients for a profitable product
  • Understanding prepaid segmentation: Accessing a wider customer base
  • Recognising the right spend and improving the bottom line
 
Ken Howes, Director, Edgar, Dunn & Company, Co-Founder,
Prepaid International Forum United Kindgom

2.30pm
Specialists’ panel discussion: The Open Loop vs. The Close Loop
  • Is the market ready for Open Loop Prepaid?
  • Challenges in implementing Open Loop Cards
  • The crucial factors in market identification
 
Tony Craddock, CEO,
Giftex Prepay
Poh Mui Hoon, CEO,
Network for Electronic Transfers
Erode S. (Neel) Nilakantan, Regional Head, Prepaid Products,
Visa
Moderator:
Sunil Devmurari, Global Account Manager, Consumer Finance,
Euromonitor International

3.15pm
Confronting the risk in prepaid: Winning strategies for managing prepaid risk and fraud
  • Mitigating risk through available advanced payment technologies
  • Minimising fraud without compromising on return
  • Understanding perspectives from different market segments: Issuers, processors, acquirers
     
 
Rajan Narayan, Managing Director, Asia Pacific,
Banking Production Centre

3.45pm
Liberating regulations in Asia – Embracing new payment methods
  • Examining the relevant prepaid regulations to ensure compliance
  • Assessing the complexities that arise in regulating the prepaid industry: Understanding the unique program requirements and the breadth of third-party participants
  • Anticipating future legal changes: regulations as “moving targets”
 
Robert Courtneidge, Global Head , Cards & Payments,
Salans c/o Prepaid Forum

4.15pm
Afternoon refreshments & exhibition viewing
 

5pm
Taking prepaid global: Key considerations & challenges
  • Understanding major considerations when expanding globally
  • Operational expansion challenges
  • Market expansion challenges
  • Process and best practice review
 
Jason Tiede, Director, Prepaid Services Head Asia Pacific,
Citi Prepaid Services

5.30pm
Speed networking
 

6pm
Chairperson’s closing remarks and end of conference day one
 

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Day Two Friday 24 April 2009
9am
Registrations
 

9.15am
Organiser’s welcome remarks
 

9.30am
Chairperson’s opening remarks
 
 
Tony Craddock, CEO,
Giftex Prepay

RETAIL DEPLOYMENT: THE KEY TO SUCCESSFULLY UNLOCKING PREPAID PROFIT
 

9.45am
Identifying retail opportunities with prepaid
  • Acquiring and keeping customers
  • Increasing average revenue per card holder
  • Opportunities beyond giftcards
 
Lawrence Wee, Head of Cards & Corporate Sales,
Robinsons & Co

10.15am
Morning refreshments and exhibition viewing
 

11am
Profiting from the emerging prepaid markets and gift card business models – The future of prepaid
  • Why gift cards are the perfect innovation
  • How retailers use gift cards to enhance profitability
  • Overcoming obstacles to gift card success
 
Tony Craddock, CEO,
Giftex Prepay

11.30am
Roundtable discussion: Open loop gift cards – A threat or an opportunity for retailers
  • Understanding consumers’ attitudes and spending patterns
  • Effective marketing and communication programs
  • Assessing the effectiveness of loyalty programs

Participants will be divided into groups where they will have a chance to express their opinions and discuss the above topic. Each group will appoint a facilitator who will present the group’s finding to the rest of the audience.

12.30pm
Networking lunch and exhibition viewing
 

THE MOBILE PREPAID RETAIL PLAY
 

2pm
Leveraging value of Indosat by integrated loyalty and retention program
  • Building Indosat community
  • Mass loyalty and retention program, a success story
  • Case study example
 
Fuad Fachroeddin, Group Head, Integrated Marketing,
PT Indosat

2.30pm
Leadership Discussion Panel: Will mobile payments leapfrog prepaid or can they co-exist?
  • Will a new open loop ecosystem emerge?
  • The new role of telecommunications operators, retailers and banks
  • How will it affect the payment network providers?
 
Andrew Lane, Head, Online Sales,
Crazy John
Srinivas Nidugordi, Head of B2 and mobile banking,
ICICI Bank
Erode S. (Neel) Nilakantan, Regional Head, Prepaid Products,
Visa
Moderator:
Tony Craddock, CEO,
Giftex Prepay

3.15pm
Afternoon refreshments
 

UNRAVELLING THE POTENTIAL OF PREPAID FOR TRAVEL AND CORPORATE CARDS
 

3.45pm
Lead in discussion on the potential of prepaid: Case study presentation on: The Krores Money Transfer Card Profiting from remittances: Revolutionising the money transfer model
  • Connecting migrant workers and their families in developing countries: Creating combi remittance cards for the masses
  • Leveraging the market potential for unbanked and underserved market segments
  • Utilising technology to build flexible and affordable product offerings
  • How will the slowing global economy affect labor migration and stem the growth of remittances?
 
Vineet Katial, Chairman & Managing Director,
Krores Ltd

4.15pm
The potential of prepaid:
  • Corporate prepaid cards
  • Travel prepaid cards
  • Remittance prepaid cards

Participants will be divided into groups where they will have a chance to express their opinions and discuss the above topic. Each group will appoint a facilitator who will present the group’s finding to the rest of the audience.

5pm
Chairperson’s closing remarks and end of conference
 

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Prepaid Cards Asia Summit 2009 is part of the 14th annual Cards Asia 2009 exhibition and conference
Cards Asia 2009
2009 event sponsors
Silver:
 
sponsorship opportunities
This is your best sales and marketing opportunity of the year. If you are serious about being positioned as a market leader in the cards industry, then this is the event you need to be at!
 
If you supply or are involved in the following areas you should be looking to partner with the Prepaid Cards Asia 2009:
  • Prepaid card companies
  • Gift card companies
  • Compliance software and solutions
  • Card and material manufacturing 
  • Card marketers
  • Payment networks
  • Payment processing
  • Hardware manufacturer 
conference details
Workshops:

Workshop date: 23 April 2009
Retail Solutions workshop on prepaid & technology

Conference:
Day 1
23rd April 8:45am - 5:30pm
Day 2
24th April 8:45am - 5:30pm
become a sponsor

look back at 2008
     
  • Over 5,000 trade visitors attended the exhibition
  • Hosted more than 120 world class exhibitors
  • More than 3,500 square metres exhibit space

 
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