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Cutting Edge Information Report List

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Pharmaceutical Mergers and Acquisitions
Table of Contents Published: 2009/10
Pharmaceutical Mergers and Acquisitions guides you to build an M&A plan that focuses on key goals, avoids costly mistakes, and realizes deal potential as quickly as possible. CEI designed this study to identify the primary drivers of M&A activity. Through ...

Pharmaceutical Speaker Programs - Measuring ROI and Communicating Value
Table of Contents Published: 2009/10
The ever-present regulatory scrutiny that the life science industry currently faces has not overlooked speaker events. Soaring healthcare costs and worries about the influence of drug companies on prescribing behavior bring any intersection of the two com ...

Designing Patient Communications Programs - Education, Adherence, and Disease Management
Table of Contents Published: 2009/08
What does an effective patient communications program look like? In today' s information-hungry environment, it takes more than a company website to motivate patients. Although developing a superior program involves vetting a dizzying number of options, i ...

Securing Market Access: Reimbursement, Payer Relationships and Healthcare Reform
Table of Contents Published: 2009/07
Of all factors contributing to product success, payer access could be the most critical. Without the best reimbursement status for a drug, the investments your company made during drug development may end up as a lost cause. Securing Market Access: Reimbu ...

Autoimmune Market Forecast to 2014
Table of Contents Published: 2009/06
From sales projections to clinical trial data to analysts' insights, Autoimmune Market Forecast to 2014 tells you everything you need to know. Unlike other market forecast reports out there, ours covers all of the major indications - rheumatoid arthritis, ...

Managing Clinical Investigator Compensation
Table of Contents Published: 2009/05
The pharmaceutical industry' s commercial relationships with physicians and thought leaders have fallen under intense scrutiny. The OIG, Congress, state legislatures and consumer advocacy groups have all recently decried what they view as unethically and ...

Clinical Outsourcing Strategy: Selecting Partners and Managing Relationships
Table of Contents Published: 2009/04
Outsourcing is a powerful option for achieving clinical objectives, allowing pharma companies to expand their reach in a therapeutic area, leverage vendors' expertise, and usher a drug through development smoothly - all without overburdening resources. ...

Reinventing Pharmaceutical Sales Forces
Table of Contents Published: 2009/04
The more is better methodology of selling is dead. The Wall Street Journal now predicts that the number of pharmaceutical sales reps in the US will drop to 70,000 by the year 2015. This is a tremendous change from the boom of the 1990s and early 2000s, wh ...

The Toolkit for Diabetes MSL Programs
Table of Contents Published: 2009/03
Currently, about 246 million people worldwide have diabetes; this number is expected to increase to 380 million by 2025, according to the International Diabetes Foundation. Such staggering figures solidify diabetes' position as a primary therapeutic area. ...

Evolving Medical Information Call Centers through Performance Measurement and Process Improvement
Table of Contents Published: 2009/02
Evolving Medical Information Call Centers addresses these questions - and more - to give your company the boost needed to correct your call centers' mistakes and evolve the group into new territories. Our study contains real-world data and best practices ...

Key Opinion Leaders: Relationship Management and Segmentation Data
Table of Contents Published: 2009/02
If you answered yes to any of the above, Key Opinion Leaders: Relationship Management and Segmentation Data is essential. This is a definitive guide for engaging thought leaders in today' s increasingly transparent environment. It shows teams how to be pr ...

Neurodegenerative Market Forecast to 2013
Table of Contents Published: 2009/02
In one convenient, easy-to-access format, Neurodegenerative Market Forecast to 2013 provides a compelling, full picture of the Alzheimer' s, Multiple Sclerosis and Parkinson' s markets. ...

Thought Leader Fair-Market Value: Compensation Benchmarks and Procedures
Table of Contents Published: 2009/02
Thought leader management teams face many new challenges in today' s environment. Academic institutions have implemented new regulations limiting or, in some cases, forbidding their faculty' s relationships with drug manufacturers. Individual states conti ...

Driving Successful Pharma Brands: Case Studies of Real Product Launches
Table of Contents Published: 2009/01
Driving Successful Pharma Brands addresses these questions - and more - to give you the information you need to avoid costly mistakes and propel brands' bottom-line success. ...

Oncology Roadmap: Brand Spending Benchmarks and Market Forecast to 2013
Table of Contents Published: 2009/01
Cutting Edge Information' s new report, Oncology Roadmap, explores the fiercely competitive oncology market in a way that no other available forecast can match. Our experienced analysts have reviewed thousands of historical and forecasted data points ...

Diabetes Market Forecast to 2013
Table of Contents Published: 2008/11
CEI' s veteran analysts answer these questions - and more - by placing critical drug information in a relevant industry-wide context. Other reports skim the surface, examining only top drugs at top companies. Ours is complete, covering marketed brands, pi ...

Improve Market Research Impact
Table of Contents Published: 2008/11
Tightening markets, generic encroachment, slowing revenue streams and frequent clinical failures have left pharmaceutical companies treading carefully in efforts to find the next profitable drug. Companies are now trying to determine the correct markets t ...

Outcomes-Based Pharmaceutical Pricing - Meeting Stakeholder Needs
Table of Contents Published: 2008/09
The pricing landscape has changed dramatically over the past decade. In the 1990s and even a few years ago, pricing was almost an afterthought - pricing plans were formed and carried out during ramp-up to product launch; there was less regulatory scrutiny ...

Pharmaceutical Alliance Management
Table of Contents Published: 2008/09
Nearly half of today' s top-selling drugs were the result of partnerships. Companies across the industry annually spend hundreds of millions of dollars to utilize other firms' discovery, development and marketing capabilities in their quests for the next ...

Streamlining Clinical Trials
Table of Contents Published: 2008/08
Research shows that there is much room for improvement. The average Phase 1, 2, and 3 trials exceed their timelines by 20%. Delays in the clinical trial process cost pharma companies hundreds of thousands - even millions - in sales. Today, companies also ...

The Evolving Global Meeting Management Strategy
Table of Contents Published: 2008/07
This study culminates a yearlong collaboration between Cutting Edge Information, Medical Meetings magazine and the Center for Business Intelligence. The report reveals critical trends across the pharmaceutical, biotech, and medical device industries. ...

The Oncology Market Forecast to 2013
Table of Contents Published: 2008/07
Our experienced analysts have reviewed thousands of historical and forecasted data points to provide the most comprehensive oncology market outlook ever - pulling together data from our own proprietary PharmaEdge databases, along with hundreds of addition ...

Business Development: Accelerating the Deal
Table of Contents Published: 2008/06
Deal-making is an established strategy for filling company pipelines, raising cash, expanding portfolios and driving long-term revenue. ...

A Guidebook to Pharma Brand Optimization: Lifecycle Management Strategy
Table of Contents Published: 2008/04
With pipelines diminishing and generics becoming more aggressive, pharmaceutical companies must maximize their brands' value and time on the market. Strategic and well-orchestrated lifecycle management efforts are crucial to maintaining a brand' s long-te ...

Investigator-Initiated Trials: Building Superior IIT Capabilities
Table of Contents Published: 2008/04
Investigator-initiated clinical trials (IITs) provide companies with the clinical data to further scientific understanding of their drugs. ...

Medical Affairs: Delivering Strategic Value
Table of Contents Published: 2008/04
Medical affairs plays an instrumental role in providing medical and scientific perspectives for a company' s brands. While the function has long been considered vital, recent years have brought tremendous change. Pressure to remain compliant and increasin ...

Monitoring and Ensuring Pharmaceutical Compliance
Table of Contents Published: 2008/04
This report examines the current state of compliance management at some of the pharmaceutical industry' s top companies. ...

Pharmaceutical Competitive Intelligence: Expanding the Role and Reach of CI
Table of Contents Published: 2008/04
Pharmaceutical competitive intelligence (CI) helps drive decision-making processes across an organization. As a forward-thinking, proactive support function, CI influences business development and brand management, among other areas. CI identifies market ...

The Changing MSL Role: Proving Value Through Performance Measurement
Table of Contents Published: 2008/04
This report provides Proving Value Through Performance Measurement. ...

In Vitro Diagnostics: Development Through Postmarket
Table of Contents Published: 2008/01
Make the most of limited resources by benchmarking IVDs' budgets and staff support for development, marketing, reimbursement and sales. ...

Pharmaceutical Opinion Leader Management: Cultivating Today's Influential Physicians for Tomorrow
Table of Contents Published: 2008/01
Identifying and recruiting key opinion leaders is a challenging task in and of itself. ...

Thought Leader Compensation: Establishing Fair-Market Value Procedures
Table of Contents Published: 2008/01
Fair-market value has been a notoriously difficult concept to master, especially since there are no defined regulations or procedures for calculating thought leader compensation. ...

Canadian Pharmaceutical Sales Management
Table of Contents Published: 2007/12
In Canada, access to physicians remains one of the top problems of the day for pharmaceutical sales organizations. ...

Combating Generics: Counter-Generics Strategy, Tactics and Execution
Table of Contents Published: 2007/11
Generic drugs now account for more than 60% of all prescriptions filled in the US, and more than $60 billion worth of drugs face US patent expiration by 2011. ...

Pharmaceutical Medical Publications: Market Preparation & Strategic Support
Table of Contents Published: 2007/09
Pharmaceutical Medical Publications (PH104) examines the organizational structures, budgets, staffing, strategies, processes, timeframes, tactics, and outsourcing investments that top performing medical publication teams employ to support their companies ...

Pharmacoeconomics and Health Outcomes: Driving Formulary Access and Reimbursement
Table of Contents Published: 2007/07
With ever-increasing pressures from managed care organizations, government agencies, pharmacy benefit managers and other reimbursement groups for pharmaceutical companies to prove their products' value, pharmacoeconomics is a becoming a more and more impo ...

Uniting R&D and Marketing for Integrated Early-Stage Market Preparation
Table of Contents Published: 2007/07
This report covers the critical areas in which R&D and marketing need to work together, including portfolio planning, resource allocation, product hand-offs and ownership, and project and product team structures. ...

Early-Stage Pharmaceutical Marketing Budgets: Preparing for Product Launch
Table of Contents Published: 2007/04
Early-stage commercialization and market preparation deficiencies often are the result of insufficient funding rather than poor planning. ...

Pharmaceutical Customer Relationship Management: Developing and Improving CRM
Table of Contents Published: 2007/04
This study examines several top companies' CRM strategies and tactics to discover and analyze CRM best practices. ...

Pharmaceutical Product Relaunch: Preserving Market Share through Line Extension and New Market Entry Strategies
Table of Contents Published: 2007/04
Cutting Edge Information analyzed the relaunch strategies outlined in this study into two categories: Line Extensions and New Market Entries. ...

Patient Education and Direct-to-Patient Communication: Making the Consumer Connection
Table of Contents Published: 2007/02
This report provides the research about Patient Education and Direct-to-Patient Communication. ...

US Launch: Phase IIIa, Phase IIIb and Launch Year Brand Commercialization
Table of Contents Published: 2007/02
Explore marketing budgets for 6 brands as they move through Phase IIIa, Phase IIIb and the launch year. ...

Mastering Phase IV Clinical Trials
Table of Contents Published: 2007/01
This report provides Post-Marketing Study Management Structure, Strategy, & Benchmarks. ...

Post-Launch Brand Marketing in Select Affiliate Markets
Table of Contents Published: 2007/01
Introduction-Cutting Edge Information published this report to assist individuals and teams who seek guidance in the allocation of post-launch marketing resources for pharmaceutical and biotechnology brands in specific affiliate markets around the world. ...

Pharmaceutical Patient Adherence and Disease Management: Program Development, Management and Improvement
Table of Contents Published: 2006/10
This report provides benchmarks for patient adherence and disease management organizational structures, resource investments, tactics and improvement processes. ...

Pharmaceutical Sales Training Groups - Building Better Sales Forces
Table of Contents Published: 2006/10
Cutting Edge Information developed this study to research pharmaceutical companies' sales training departments and programs. The report examines sales training department structures, leadership, spending and improvement strategies, along with individual s ...

A Product Director's Guide to Promotional Mix
Table of Contents Published: 2006/09
This report provides the research about Post-Launch US Marketing. ...

Pharmaceutical CME: Measuring Program Effectiveness in the Compliance Environment
Table of Contents Published: 2006/09
Pharmaceutical CME departments struggle to measure performance for a number of reasons. ...

Pharmaceutical Market Segmentation: Spending, Strategy and Implementation
Table of Contents Published: 2006/07
Cutting Edge Information has developed this study to research pharmaceutical market segmentation and how companies use it to their advantage. ...

Blockbuster Pharmaceutical Launches: Establishing Market Leadership
Table of Contents Published: 2006/05
The blockbuster drug model drove the pharmaceutical industry to great heights for decades. In the current pharmaceutical market, however, blockbusters are becoming few and far between. ...

Marketing Mid-Tier Pharmaceutical Brands: Winning Resources for Near-Blockbusters
Table of Contents Published: 2006/05
The mid-level brands profiled in this study all fall short of reaching the $1 billion benchmark set by blockbuster drugs. ...

Medical Device Product Management: Benchmarking Development, Marketing and Promotion
Table of Contents Published: 2006/05
This report provides qualitative information and quantitative benchmarks for three critical areas that concern all medical technology organizations: ...

Small And Specialty Drug Branding: Tapping Niche Market Potential
Table of Contents Published: 2006/05
Commercializing new drugs continues to challenge companies across the pharmaceutical and biotechnology sectors. ...

Pharmaceutical Co-Promotion Management
Table of Contents Published: 2006/03
Cutting Edge Information has developed this study to research pharmaceutical co-promotions - and what makes them successful. ...

Pharmaceutical Portfolio Management Strategy
Table of Contents Published: 2006/03
Cutting Edge Information's latest study delves into the challenges facing pharmaceutical portfolio management teams. ...

Managed Markets: Pharmaceutical Reimbursement Strategy, Organizational Structure and Medicare Part D
Table of Contents Published: 2006/02
Benchmark your managed markets department's size and structure against those of top-tier firms, mid-size companies, and small pharmas and biotechs. ...

European Pharmaceutical Marketing: Launching Successful Brands
Table of Contents Published: 2005/09
European Pharmaceutical Marketing: Launching Successful Brands investigates European marketing budgets and staffing levels dedicated to 16 brands across all of Europe, as well as 7 brands affiliate-level resources. ...

Oncology Brand Commercialization - Resource Allocation
Table of Contents Published: 2005/05
This report investigates the financial and staffing resources dedicated to oncology brands between the pre-clinical and post-launch periods ...

Global Pharmaceutical Launches: Marketing Budgets and Staffing (Phase III to Post-Launch)
Table of Contents Published: 2005/01
Align dollars and people for a winning drug launch. With spending and staffing data for the commercialization of 16 brands, this report analyzes launches across the industry -- including niche products with modest budgets, mid-level products balancing exp ...

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