Abstract
REPORT COVERAGE
This report covers the convenience store retailing industry in the People' s
Republic of China, including profiles of leading retail chains.
KEY REPORT FEATURES
This recently updated report includes:
The total, regional and sector value for retail sales, including urban/rural
and food/non-food splits, up to the end of 2008; Statistical data on leading
retailer market shares by sales in China up to 2008; Market data for each key
provincial and urban region, in terms both of volume retail trade and the
value of the local economy, up to 2008; Value forecast retail market, up to
2013; Key current issues , and discursive analysis of the key factors
affecting the market; The domestic industry examined by key statistical
indicators, including number of outlets and turnover, by sector and by key
city; SWOT analysis Profiles of the leading supermarket companies active in
China, with financial data up to 2008 in most cases. Overview of China' s
demographics and macroeconomics. Overview of China' s demographics and
macroeconomics.
Executive Summary
Based upon these recalculations of retail sales, and based upon the growth in
individual retail sectors as well as more recent macro-economic
re-evaluations, Access Asia estimates that between 1999 and 2008, China' s
total retail market grew 280.94% in current terms to RMB8.50trn -
representing a compound annual growth rate (CAGR) of 16.02% over that period.
China' s convenience stores retailing industry continues to develop rapidly.
New chain store networks are now focusing on expanding outside large urban
centres as retailers extend their reach into many second- and third-tier
cities, as well as into provincial towns and rural villages. In the main
cities, overcrowding of the market has led to aggressive consolidation, as
larger operators begin to swallow up smaller players.
Most convenience stores are run on a very low margin, and these chains'
inability to innovate in what products and services they provide makes them
unable to compete effectively and raise margins. Lack of back-of-store
efficiency also hinders competitive development. Thus, many chains are
financially vulnerable. Larger chains are beginning to aggressively target
competitors who they know cannot compete effectively because of poor liquidity
and poor management, in order to take them out of the market, and free up
market share.
China' s total convenience store industry, based upon our own estimates
themselves based largely on company and China Chainstore and Franchise
Association data, comprised nearly 330,000 stores in 2008 (including rural
retail development programme stores), with total retail sales valued at
RMB100bn, this representing about 8.7% of total retail outlets in China, but
only 1.7% of the total value of the retail market in China in 2008.
| 
View Cart
