2009 Overview of the Business & Enterprise Application Software and Services Market in Latin America

Table of Contents

• Executive Summary
• Objectives
• LATAM Software SMB Software & Services Spending Forecast
• LATAM Software SMB Software & Services Spending by Sector
• LATAM Software SMB Software & Services Spending by Product Category
• Benefits of Enterprise Business Applications
• LATAM Software SMB s(2008 Adoption)
• Addressable Market for Enterprise Software
• Industry drivers of Software as a service (SaaS)
• Framework for Tiered Packaging Model for SaaS Solutions
• Positioning Options for a SaaS Enterprise Application Play
• Relative Strengths of Software & Service Vendors
• Summary of Findings
• Market Size & Overview Summary
• Business Applications and Software Services Market
• SMB Spending on Business Application Software & Services
• Mix of SMB Spending on Business Application Software & Services
• LATAM Software SMB: Average Spending on Business Application Software & Services
• Accounting Software Adoption Trends - LATAM Software SMBs
• ERP Software Adoption Trends - LATAM Software SMBs
• CRM Software Adoption Trends - LATAM Software SMBs
• Collaborative Software Adoption Trends - LATAM Software SMBs
• Addressable Market Remains Under-served
• Economic Outlook - Effect on Enterprise Software Solutions
• Traditional Licensed Software Model vs. Software as a Service (SaaS)
• Conditions For SMB Market Readiness To Adopt Hosted Application Services
• SaaS Is Building Momentum Among Small And Mid-Market Firms
• Trends in Hosted (SaaS) Services Adoption Among LATAM Software SMBs
• Broadband Penetration of SMBs and by Industry Sector
• Niche And Cross-Functional Service Models Span The Enterprise
• Hosted Service Adoption Among LATAM Software SMBs (2008)
• SMB Adoption of Select BPO Applications
• Appendices