Abstract
“MNOs in CALA have a tremendous opportunity to create a new and
profitable revenue stream from mobile broadband, but they must be very careful
to match spend to demand.” Matt Hatton, Research Director;
Terry Norman, Principal Analyst.
This report examines the evolving mobile broadband market in one of the
fastest-growing markets in the world: the Caribbean and Latin America (CALA)
region.
It consists of two sections:
- The first examines mobile broadband demand in seven major markets in the
region: Argentina, Brazil, Chile, Colombia, Mexico, Peru and Venezuela. The
forecasts for these markets cover mobile broadband connections, ARPU and
revenue, split by subscription type (prepaid and contract).
- The second examines mobile broadband network deployment strategies,
identifying key trends and making strategic recommendations for operators
located in those seven markets and throughout the region.
Strategies for mobile broadband in CALA: forecasts and analysis 2009- 2014 answers your key questions:
- What is the market opportunity for mobile broadband in the CALA region?
- Which markets present the greatest opportunity and where is the demand for
mobile broadband equipment and devices?
- How much traffic will mobile broadband subscribers generate and how can
MNOs address this growing demand?
- What are the key technology choices for MNOs in the region?
- What are the cost issues that MNOs should consider when deploying mobile
broadband networks in the region?
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