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Market Research Report

Seizing the Opportunities from Enterprise Mobility

Published by Analysys Mason Contact us : +1-860-674-8796
Published 2007/07 Content info  
Product code AN54238
Price From  US $ 4163 Order/Price list
US $ 4163 Hard Copy + Excel data annex
US $ 4163 PDF By E-mail (5 User License) + Excel data annex
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Description TOC

Table of Contents

0. Summary

1. Enterprise mobility is a major opportunity for the wireless industry, but presents significant challenges

2. Enterprise mobility is a broad and complex area

  • 2.1 The enterprise market includes many diverse organisations
  • 2.2 Enterprise mobility offers a variety of benefits for businesses
  • 2.3 Enterprise mobility can involve many employees, and machines, with different job functions
  • 2.4 Enterprise mobility can include the provision of services to numerous locations
  • 2.5 Enterprise mobility encompasses a range of services and applications
  • 2.6 Enterprise mobility can involve various user devices (with different operating systems) and access technologies

3. Enterprises' requirements from mobility solutions are challenging

  • 3.1 Enterprises expect to see proven business benefits
  • 3.2 Enterprises must be able to control and minimise their telecoms expenditure
  • 3.3 A variety of mobile services and applications can be valuable to enterprises
  • 3.4 Enterprises need high-quality wireless coverage and sufficient performance for their services and applications
  • 3.5 Enterprises want the ability to use (and manage) a mixture of mobile handsets and terminals
  • 3.6 Enterprises want the freedom to use multiple mobile networks
  • 3.7 Enterprises will want ownership of their enterprise mobility solution or must trust their solution providers
  • 3.8 Enterprises will want to avoid unnecessary complexity
  • 3.9 Enterprises need adequate security
  • 3.10 Enterprises want solutions that are easy for end users to use
  • 3.11 Enterprises need to evolve cost effectively from legacy systems and solutions
  • 3.12 Some enterprises will demand multinational and inter-organisational operation of their enterprise mobility solutions
  • 3.13 Enterprises need effective management tools
  • 3.14 Enterprises may expect service and network integration
  • 3.15 Enterprises may want service and network integration

4. The lack of comprehensive solutions has limited the growth of enterprise mobility

  • 4.1 The enterprise mobility market is split between wide-area mobility and campus/indoor mobility and has some way to go
  • 4.2 Mobile email has been dominated by RIM, but a number of other solutions are emerging
  • 4.3 With increasing coverage, mobile operators are offering more wide-area 3G datacard services
  • 4.4 Enterprise WLAN deployments are increasing, predominantly to support notebook PCs with limited mobility
  • 4.5 There is a battle for enterprise voice in indoor and campus environments
  • 4.6 Few mobile operators are embracing the enterprise mobility opportunity
  • 4.7 Distributors, resellers and systems integrators are attempting to grasp the opportunities from enterprise mobility

5. New cellular network capabilities will greatly enhance mobile operators' enterprise propositions

  • 5.1 Breakthroughs in capability enhancements could allow mobile operators to offer complete enterprise mobility solutions
  • 5.2 Picocells and femtocells will enable mobile operators to support indoor mobility effectively
  • 5.3 Greater cellular capability will allow more support for usage-intensive applications
  • 5.4 IMS could be crucial to meeting enterprise requirements, but its future is still uncertain

6. Mobile operators need to combine a compelling vision with a pragmatic approach to enterprise mobility

  • 6.1 Mobile operators need to adopt a pragmatic approach to the complexities of enterprise mobility
  • 6.2 Integration of cellular and WLAN solutions and pervasive cellular mobility are two possible visions of the future
  • 6.3 Segmentation is crucial, and SMEs that are active users of cellular services may be prime targets for mobile operators
  • 6.4 Mobile operators must not neglect large enterprises, where there is a risk of being marginalised

Actions

Figures and tables

Figures:

  • Figure 0.1: The scope of enterprise mobility
  • Figure 1.1: Total mobile service revenue by market segment in Western Europe, 2006- 11
  • Figure 1.2: Total mobile service revenue by market segment in the USA, 2006- 11
  • Figure 2.1: The scope of enterprise mobility
  • Figure 4.1: Growth in BlackBerry subscriber accounts, March 2001 to March 2007
  • Figure 5.1: The IP Multimedia Subsystem

Tables:

  • Table 5.1: Characteristics of picocell and femtocell indoor base stations
  • Table 5.2: Typical average downlink throughput of GSM and W-CDMA family of cellular technologies in different environments
  • Table 5.3: Typical average throughput of CDMA2000 technologies in different environments
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