Abstract
The automotive industry knows it has to change. Legislation aimed at reducing
emissions pollution and slowing down climate change has already had a
significant impact on technologies, and future demands will require radical
changes in the way vehicles are powered.
This ground-breaking new report from assesses to what extent the automotive
industry - traditionally a major enemy of the environmental movement - has
started to clean up its act, and reduce its environmental impact. The report
tackles two clear problems; the damage we are causing to the planet (climate
change) and the fact that we, as a society, are dependent on a finite resource
(peak oil). The report also assesses the industry' s response to the answer to
these two problems - a reduction in energy use and a switch to sustainable
renewable energy sources.
The report provides a fresh, impartial - and often critical - view, not just
of the automotive industry as a whole, but on the individual vehicle
manufacturers themselves.
The Ranking: who currently leads the way - and why
Central to this new research is the exclusive ' Green ranking' . The 12 leading
vehicle manufacturers are individually assessed, and ranked according to a
variety of criteria - using examples of best practice as benchmarks. The
result is a ranking that plots where each of the manufacturers are now, and
commentary that provides pointers as to which companies are best positioned to
win the race to be the leading ' green' manufacturer of the future.
The report identifies which manufacturers are most likely to take advantage of
the huge changes that will need to happen. It also identifies those
manufacturers that are already struggling to adapt. Stakeholders - whether
they be shareholders or suppliers, customers or even governments, need to know
which category the manufacturers they are involved with fall into.
The vehicle manufacturers covered are:
- BMW
- Daimler
- Fiat
- Ford
- GM
- Honda
- Hyundai
- Nissan
- PSA
- Renault
- Toyota
- Volkswagen
Data-rich research
The report contains a wealth of data - over 80 data tables and figures
including vehicle manufacturer GHG emissions (actual and per vehicle),
sales-weighted average CO2 emissions by manufacturer and fleet average CO2
emissions.
Benchmarking & comparison
The activities, attitudes and strategies of the 12 vehicle manufacturers are
charted in a variety of compelling charts. Side-by-side, each manufacturer is
assessed - and compared against each rival. There are exclusive charts that
directly compare the vehicle manufacturer' s activities in areas such as:
- New technology
- Lifecycle analysis
- Recycling
- Investment in renewals
- CSR/sustainability rankings
- Attitudes towards climate change and potential fuel shortages
- Green supplier programmes
- Green dealer programmes
Detailed manufacturer profiles
Each of the 12 vehicle manufacturers have been analysed, and the results are
set out in a series of detailed profiles. Each manufacturer has its own
headline SWOT analysis - making it easy to compare each company' s current
strategic strengths, weaknesses, opportunities and threats against their
closest rival. The overall strategy of each company is then broken down into
the following categories:
- Summary and recent developments
- CSR/climate change strategies
- Product
- Future technology strategies
- Closing the loop - lifecycle analysis
- Manufacturing
The report provides answers to such vital questions as:
- Is the automotive industry doing enough now to prevent more drastic action
needing to be taken at a later stage?
- Which manufacturers are engaging management and the workforce on climate
change and peak oil issues, and putting in place a corporate strategy that
prioritises reducing GHG emissions and seeks alternatives to fossil fuels?
- Is each vehicle manufacturer applying their environmental strategies
rigorously to all areas of their business - and engaging in dialogue with all
stakeholders?
- Which vehicle manufacturers are confident about dealing with the
challenges associated with future emissions legislation, and which companies
are likely to struggle?
- What is current industry best practice - and what should vehicle
manufacturers be thinking about for the future?
- Which new vehicle, engine and alternative fuel technologies is each
vehicle manufacturer investing in?
- How do vehicle manufacturers interact with customers to help them make
' green' decisions, be it through their brands and marketing, or through the
services they offer?
| 
View Cart
