Table of Contents
Chapter 1. Introduction and Research Objectives
Chapter 2. Summary of the Digital Music Market in China
- Time Spent Listening to Music
Chapter 3. Key Demographics of the China Market
- Household Purchasing Power
- Opportunity - 30 Million Unmarried Males Aged 15-34
- Media Consumption of China's Youth
Chapter 4. The Market for MP3 Players in China
- Market Leaders for MP3 Players
- Outlook for Apple's iPOD in China
- Outlook for Samsung in China
- Outlook for Panasonic in China
- Other Companies to Watch in the China MP3 Market
- Outlook for MP3 Accessories in China
- Audio headphones
- Portable Speakers
- Carrying Cases
Chapter 5. Digital Music Distribution
Chapter 6. Internet and Personal Computer Usage
- PC Purchasing Behavior
- Internet Usage
- Number of Internet Users in China
- Hours of Internet Usage per Week
Chapter 7. CD Sales
Chapter 8. Mobile Phone and Mobile Content Market
- Mobile Subscribers
- Sales Revenue of Mobile Handsets
- Brand Preferences for Mobile Camera Phones
- Mobile Phone Personalization - Purchase Sources
- Use of Mobile Content in VAS Services
- Purchase Frequency of Mobile Ringtone
- Age Distribution - Usage of Mobile Portals for VAS Content
Methodology and Research Notes
Notices
Table of Figures:
- Figure 1. China Youth Market - Time Spent Listening to Music Each Day
- Figure 2. China Population Demographics
- Figure 3. Purchasing Power Parity of China's Middle Class
- Figure 4. Media Consumption China's Youth
- Figure 5. Sales of MP3 Players in Units, 2002 - 2010
- Figure 6. Market Share of MP3 Players in China
- Figure 7. Percentage of participants opting for new MP3 player headphone
- Figure 8. Mindshare of Premium Brand Headphones in China
- Figure 9. Percentage of Chinese consumers in our survey that have
upgraded their speaker system for a particular device
- Figure 10. Percentage of Participants Purchasing a MP3 Carrying Case
- Figure 11. Estimated Growth in Digital Music Downloads 2005 - 2010
- Figure 12. Breakdown of PC Ownership - Domestic vs Foreign Brands
- Figure 13. Millions of Internet Users in China 2000 - 2008E
- Figure 14. Youth Market - Internet hours of usage per week
- Figure 15. Average Number of Monthly CD Purchases - China Youth Market
- Figure 16. Mobile Subscribers in China and India, 2002 - 2010
- Figure 17. Brand Preferences for Mobile Camera Phones
- Figure 18. Sources of Mobile Content Purchases - China Youth Market
- Figure 19. Popularity of Mobile Value Added Services by Genre
- Figure 20. Purchase Frequency of Mobile Ringtones
- Figure 21. China's Age Distribution in Purchasing VAS Content on Mobile
Portals
- Figure 22. APRG Digital Music Survey Participants by City
|
Related Report
|