Abstract
Highlights
This report:
- Provides a detailed review of the Global Sports Nutrition and High Energy
Supplement Market
- Highlights and elaborates on key drivers and emerging trends, major
players in each of the segments, and categories within the market will be
discussed in detail
- Covers newly emerging product formulations in terms of innovative wellness
ingredients and information on new product development
- Analyzes companies and regions that will become the key players in
wellness food and drinks
- Discusses major wellness trends for the next five years
- Concludes with a Chapter on the growth opportunities in the Global Sports
Nutrition and High Energy Supplement Market
SCOPE OF REPORT
This report is a detailed review of the global sports nutrition and
high-energy supplement market. It examines product categories, key drivers,
and emerging trends, major players in each of the categories, newly emerging
product formulations in terms of innovative wellness ingredients and
information on new product development.
The report will also analyze companies and regions, which are likely to become
the key players in wellness food and drinks and what are likely to be the
major wellness trends in the next few years will also be discussed.
The report begins by defining sports nutrition and briefly tracing its
history, followed by a brief industry overview.
Then, a detailed description of various product segmentation, consumer
classifications, and new products gaining importance is presented.
The next Chapter discusses market trends in detail, deliberating on growth
drivers and inhibitors as well as market drivers for the industry as a whole.
The report then discusses the various markets, from both regional and product
perspectives. Regionally, besides the top developed markets, the developing
and upcoming potential markets have also been analyzed. In addition, the
global market has been analyzed based on product categories. This further
includes the history of the category, competitive scenario, advertising and
marketing strategies, and current and future trends.
The next part of the report highlights the market forecasts and projections in
terms of revenue segment-wise and region-wise.
This is followed by an overview of the regulatory environment, with special
focus on the United States, Europe, and Japan, which currently are the three
biggest markets for the industry.
The key industry participants are profiled though a more exhaustive list has
been put together for reference. The participants are providers of nutrients
to the companies as well as those marketing and manufacturing the sports
nutrition products. The report contains a brief discussion about recent market
developments reported in various publications.
Finally, the new products developed and new brands launched have been
discussed.
INTENDED AUDIENCE
This study is likely to be of interest to individuals and organizations
involved in the sports nutrition and high-energy supplement industry, such as
manufacturers and marketers, and even new players who aspire to enter this
market. This report is likely to help marketing managers identify market
opportunities in terms of new markets and upcoming trends in various product
categories. Advertising agencies working with clients in the sports nutrition
industry may also be benefitted. Business development executives understand
the dynamics of the market and identify possible partnerships.
METHODOLOGY
BCC Research used both primary and secondary research methods in conducting
this research study. BCC presents an analysis by the different categories and
regions, with revenue splits for the same for 2008. Then, based on our
surveys, we analyze the potential of the existing categories and regional
markets to forecast revenue projections for 2013.
INFORMATION SOURCES
BCC surveyed almost 23 companies to obtain data for this study. Included were
participants and industry observers in the global sports nutrition industry.
In addition, data was compiled from various secondary sources such as
government, non-government industry stakeholders, nutrition and market
publications, and other public research data sources.
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