Table of Contents
Survey Findings
The Changing Influence of Traditional Media
- Change in the Number of Subscriptions to Scientific Journals
- Frequency of Online Journal Readership
- Importance of Receiving Print Journals
- Number of Journals Read (by gender, region)
- Top Factors in Deciding Where to Publish
Scientists are Becoming Sophisticated ‘Consumers' of Social Media
- Time Spent Using Social Networking Tools
- Top Three Social Media Tools
- Most Important Search Functions
- Familiarity With Literature Aggregators
- Satisfaction with Features of Online Journals
- Desired Online Journal Features
- Product Purchasing Criteria
- Most Trusted Information Sources
- Awareness of Online Scientific Communities & Networks
- Value of Online Scientific Communities & Networks
- Perceptions of Google Scholar
Traditional Publishing Remains Important
- Comparison of Online Journal Readership
- Trustworthiness of Non-Peer Reviewed Articles
- Authors' Rights to Publish
- Web 2.0 Features for Non-Peer Reviewed Articles
- Most Important Types of Online Journal Content
- Reactions to Open Access
- Relationship Between Experience & Deciding Where to Publish
Are Traditional Publishers the Guardians of Scientific Knowledge?
- Implications & Conclusions
Methodology and Questionnaire
- Questionnaire Overview
- Questionnaire Design
- Analytical Techniques
- Demographics
- Glossary of Web 2.0 Terms
- Questionnaire - Scientific Journal Usage
STM Journal Profiles
- BioTechniques
- Cancer Research
- Cell
- Journal of Biological Chemistry
- Journal of Immunology
- Journal of Neuroscience
- Journal of Virology
- Nature
- Nature Biotechnology
- Nature Genetics
- New England Journal of Medicine
- Proceedings of the National Academy of Science
- Public Library of Science
- Science
- The Scientist
Appendices
- Additional Analysis and Demographics
- Summary of Differences Between Key Demographics
- Time Spent Reading Scientific Journals
- Communications Channels to Promote New Journals
- Allocation of Search Time
- Online Journal Web site Features
- Product Purchasing Criteria Difference by Age
- Influence of User-Generated Content and Social Media Tools
- Impact of Social Media on Lab Purchasing Decisions
- Most Valuable Aspect of Social Media Relating to Purchasing
- Types of Social Media Tools Used in Research
- Use and Awareness of Online Science Communities & Networks
- Perceptions of Google Scholar
- Purchasing Authority of Respondents
- Lab Operating Budgets & Trends of Respondents
- Number of Publications of Respondents
- Key Demographics and Market Segmentation
- Insights and Perspectives
- Sources
- Other Publications
- About BioInformatics, LLC
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