The future MVNO - NEW BUSINESS MODELS AND DISTRIBUTION WILL DETERMINE THE FUTURE SUCCESS OF THE MVNO MODEL

Table of Contents

Methodology

Acknowledgements

Management Summary

• 1.1 Exactly what is an MVNO?
• 1.2 A definition of an MVNO and MVNE
• 1.3 Types of MVNO business model
• 1.4 The role of an MVNE
• 1.5 The size of the MVNO market
• 1.6 Growth rate for the MVNO market
• 1.7 New types of MVNO provider
• 1.8 The attractions of an MVNO
• 1.9 Key characteristics of the MVNO market
• 1.10 The regulator' s view of an MVNO
• 1.11 Case study - The introduction of MVNOs into the French market
• 1.12 The process of MVNO introduction in France
• 1.13 The French Fair Competition Authority report
• 1.14 Case study - Auchan Telecom MVNO
• 1.15 The MNO provider' s view of an MVNO
• 1.16 MNO and MVNO agreements
• 1.17 Advantages and limitations of forming an MVNO
• 1.18 Types of MVNO
• 1.19 Examples of MVNO market sectors
• 1.20 Examples of Pre-Paid MVNOs
• 1.21 Examples of Post-Paid MVNOs
• 1.22 When to provide an MVNO
• 1.23 MNOs that are seeking to become an MVNO
• 1.24 Growth of the Pan-European MVNO
• 1.25 Summary

• 2.1 Introduction
• 2.2 Outline of the main markets (Europe; the Americas and Asia) - 37 countries
  • 2.2.1 Outline of the main MVNO markets in Europe including: Austria; Belgium; Czech Republic; Denmark; Finland; France; Germany; Iceland; Ireland; Italy; Israel; Luxembourg; Poland; Portugal; Romania; Russia; Slovakia; Spain; Sweden; Switzerland; the Baltic States and the UK.
  • 2.2.2 Outline of the main MVNO markets in the Americas including: USA (special section); Bolivia; Chile and Canada.
  • 2.2.3 Outline of the main MVNO markets in Asia & Australasia including: Australia; China; Hong Kong; India; Indonesia; Japan; Malaysia; New Zealand & Taiwan.
• 2.3 Recent MVNOs established
• 2.4 MVNO brands active in a number of countries
• 2.5 MVNOs in new countries
• 2.6 Tele2 MVNO presence
• 2.7 Pulling back to the home market
• 2.8 MVNOs formed by incumbent operators
• 2.9 The main MVNO markets
• 2.10 Summary

• 3.1 Introduction
• 3.2 Regulatory intervention by country
• 3.3 Regulation in the Netherlands example
• 3.4 Regulation in Norway example
• 3.5 Regulation in the UK example
• 3.6 Examples of regulatory interventions and the MVNO
• 3.7 The regulator' s role in enabling market access
• 3.8 Summary

• 4.1 Introduction
• 4.2 MVNO pricing in seven countries: Austria, Belgium, Germany, the Netherlands, Switzerland and the UK
• 4.3 Summary

• 5.1 Introduction
• 5.2 BT Mobile case study
• 5.3 Virgin Mobile UK case study
• 5.4 Blyk Mobile UK case study
• 5.5 Lebara Mobile case study
• 5.6 Summary

• 6.1 Introduction
• 6.2 Advantages of Post-Paid services
• 6.3 Potential new service opportunities for MVNOs
  • 6.3.1 Advertising revenue
  • 6.3.2 Content add-ons
  • 6.3.3 New forms of Fixed Mobile Convergence
  • 6.3.4 New forms of MNO
  • 6.3.5 New forms of MVNE
  • 6.3.6 The rise of the Next Generation MVNO
• 6.4 The importance of unique content
• 6.5 The changing valuation of MVNOs
• 6.6 Conclusion - the present & future prospects for MVNOs
• 6.7 The development of content-based MVNOs
• 6.8 Attractive markets for the MVNOs
• 6.9 MVNO five year subscriber forecast - 2007 to 2012

• Appendix I - Glossary of terms
• Appendix II - List of worldwide MVNOs