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Market Research Report

Kuwait Autos Report Q2 2009

Published by Business Monitor International Contact us : +1-860-674-8796
Published 2009/05 Content info Pages: 44
Product code BMI89989
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Description TOC

Abstract

The Kuwaiti automotive market is set to shrink markedly in 2009 amid rapidly deteriorating economic
circumstances, with BMI forecasting a 5.0% drop in car sales.
The market will mirror trends within the wider economy, suffering from lower oil revenue and falling
consumer confidence. The outlook for car sales has deteriorated considerably since the previous quarter
as liquidity in the banking system has dried up and the financial sector has been thrown into turmoil. At
the same time, the expatriate population is shrinking as jobs are cut, thereby reducing the number of
consumers and cutting the size of the potential market. Kuwaiti residents are also seeing their personal
wealth plummet with the sharp fall in the stock market and property values. These will conspire to
depress the Kuwaiti car market, which had never seen the kind of growth levels observed in the United
Arab Emirates (UAE). Consumer spending will contract by 2.0% in 2009, with BMI forecasting
automotive sales volume to fall 5.0%. With the economy set to shrink by 1.0% this year, despite the
government' s stimulus package, recovery will be slow to arrive, with GDP growth of just 0.4% in 2010
providing little impetus to consumer confidence. The recovery from 2011 will not reach the same rates of
growth as pre-recession levels. BMI forecasts consumer growth of 2.0% in 2011 and 3.0% in 2012-13,
compared with 6.0-10.0% in 2006-08. This will translate into lower rates of car sales growth - 2.5-3.5%
annually - compared to up to 8.5% in recent years. By 2013, sales on the Kuwaiti market should have
exceeded 2008 levels, reaching 127,235 units.
The contraction in consumer spending comes from a very high base, and could be even more drastic but
for the entrenched culture of government bail-outs and fiscal stimuli in Kuwait. The government has also
been spending generously to support the banking sector, guaranteeing local bank deposits. However,
these measures may not necessarily boost private spending, even if they prevent an outright collapse. A
sustained rise in oil revenue through a rise in oil prices could bolster liquidity and encourage greater bank
lending, providing a stimulus to automotive sales.
Kuwait scores 54.1 points (out of a theoretical maximum of 100) in the BMI Automotive Business
Environment rating this quarter. This puts it in fifth place, 0.2 points behind Saudi Arabia and 2.6 points
ahead of Bahrain. A lack of an automotive production base, low rates of sales growth and lack of market
openness have dragged down the country' s score, despite possessing a highly developed national
infrastructure and strongly positive long-term economic risk factors.

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