Table of Contents
Executive Summary — 6 SWOT
Analysis — 7 Brazil Pharmaceuticals And Healthcare
Industry SWOT — 7 Brazil Political
SWOT — 8 Brazil Economic SWOT — 9
Brazil Business Environment SWOT — 10 Pharmaceutical
Business Environment Ratings — 11 Table: Americas
Pharmaceutical Business Environment Ratings — 11 Limits Of
Potential Returns — 12 Risks to Realisation of
Returns — 12 Brazil – Market
Summary — 13 Regulatory Regime — 14
Intellectual Property — 15 Regulator
Interference — 17 Data Protection — 17
Compulsory Licensing — 18 Intellectual Property
Environment — 20 Pricing and Reimbursement
Issues — 22 Tax Burden on
Pharmaceuticals — 24 OTC
Regulations — 25 Advertising — 26
Other Regulatory Issues — 26 Industry
Developments — 29 Epidemiology — 29
Healthcare Sector — 30 Domestic Pharmaceutical
Industry — 32 PROFARMA Initiative — 36
Research and Development — 37 Industry Forecast
Scenario — 39 Overall Market
Forecast — 39 Table: Brazilian Drug Market
Trends — 40 Key Growth Factors –
Industry — 41 Table: Brazilian Health Expenditure
Trends — 41 Key Growth Factors –
Macroeconomic — 42 Table: Brazil - Economic Activity,
2005-2013 — 44 Prescription Market
Forecast — 45 Table: Brazil’s Prescription Drug
Market Trends (US$mn unless otherwise stated) — 46
Generics Market Forecast — 48 Table: Brazil’s
Generics And Patented Market Forecasts — 50 OTC Market
Forecast — 51 Table: Brazil’s OTC Market Trends
(US$mn unless otherwise stated) — 52 Pharmaceutical Trade
Forecasts — 53 Table: Pharmaceutical Trade Data And
Forecasts (US$mn) — 54 Medical Device Market
Forecast — 55 Table: Brazil Medical Device Forecasts
(US$mn unless otherwise stated) — 58 Other Healthcare Data
Forecasts — 58 Table: Socio-Demographic Forecasts,
2004-2013 — 58 Key Risks to BMI’s Forecast
Scenario — 59 Competitive
Landscape — 60 Leading Products — 60
Innovative Drugmakers — 61 Generic
Drugmakers — 64 OTC Sector — 67
Distribution Sector — 67 Retail
Market — 68 Company Monitor — 70
Leading Multinational Companies — 70
Sanofi-Aventis — 70 Pfizer — 72 Merck
& Co — 74 Novartis — 76
GlaxoSmithKline (GSK) — 78 Roche — 80
Nycomed (Altana Pharma) — 82 Merck
KGaA — 84 Novo Nordisk — 85 Indigenous
Manufacturing Sector — 87 Aché /
Biosintética — 87 EMS Sigma — 90
Eurofarma — 92 Medley — 94 BMI
Forecast Modelling — 96 How We Generate Our Pharmaceutical
Industry Forecasts — 96 Pharmaceutical Business
Environment Ratings Methodology — 97 Ratings
Overview — 97 Table: Pharmaceutical Business Environment
Indicators — 98 Weighting — 99 Table:
Weighting Of Components — 99
Sources — 99
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