Table of Contents
Executive Summary — 6 SWOT
Analysis — 7 Hungary Pharmaceuticals And Healthcare
Industry SWOT — 7 Hungary Political
SWOT — 8 Hungary Economic SWOT — 9
Hungary Business Environment SWOT — 10 Pharmaceuticals &
Healthcare Business Environment — 11 Table: Central And
Eastern Europe Pharmaceuticals Business Environment Ratings For
Q309 — 11 Limits to Potential
Returns — 12 Risks to Realisation of
Returns — 12 Hungary – Market
Summary — 13 Regulatory Regime — 14
Recent EU Regulatory Developments — 15 Intellectual
Property Regime — 16 Pricing
Regime — 17 Table: Hungary – Pharmaceutical Price
Build-Up — 18 Table: Hungary – Average Pharmacy
Mark-Up — 19 Reimbursement Regime — 20
Price Cuts — 21 Pricing and Reimbursement
Reforms — 22 Industry
Developments — 24 Epidemiology — 24
Healthcare Financing — 24 Healthcare
Reforms — 25 Hospital Sector
Reforms — 27 Research and
Development — 28 Table: Special Incentive Package For
Investors Willing To Establish An R&D Facility Worth At Least EUR10mn in
Hungary — 29 Biotechnology Sector — 30
Medical Devices — 31 Industry Forecast
Scenario — 32 Overall Market
Forecast — 32 Table: Hungary’s Drug Market Forecast,
2004-2013 — 33 Key Growth Factors –
Industry — 34 Table: Hungary’s Health Expenditure
Indicators, 2004-2013 — 35 Key Growth Factors –
Macroeconomic — 36 Economic
Activity — 36 Table: Hungary - Economic Activity,
2005-2013 — 39 Prescription Market
Forecast — 40 Table: Hungary’s Prescription Market
Indicators, 2004-2013 (HUFmn unless otherwise)
stated) — 41 OTC Market Forecast — 42
Table: Hungary’s OTC Market Indicators, 2004-2013 (HUFmn unless
otherwise) stated) — 43 Patented Market
Forecast — 44 Table: Hungary’s Patented Drug Market
Indicators, 2004-2013 — 45 Generics Market
Forecast — 46 Table: Hungary’s Generics Market
Indicator Forecasts, 2004-2013 — 46 Export/Import
Forecasts — 47 Table: Hungary’s Import/Export Market
Forecasts, 2004-2013 (US$mn) — 48 Medical Devices
Forecast — 49 Table: Hungary’s Medical Device Market
2004-2013 — 50 Other Healthcare Data
Forecasts — 51 Table: Hungary’s Other Healthcare
Data, 2004-2013 — 51 Key Risks to BMI’s Forecast
Scenario — 51 Competitive
Landscape — 52 Table: Leading Pharmaceutical Companies By
Ownership — 53 Domestic Price Cuts Calculated For Total
Egis Portfolio — 56 Wholesale and Retail Pharmacy
Sector — 58 Company Monitor — 60
Multinational Companies — 60
Pfizer — 60 Novartis — 62
Sanofi-Aventis — 63
GlaxoSmithKline — 65 Merck & Co — 66
Eli Lilly — 67 Krka — 69 Domestic
Manufacturers — 71 Gedeon Richter — 71
Egis Pharmaceuticals (Servier) — 75 Country Snapshot:
Hungary Demographic Data — 78 Section 1:
Population — 78 Table: Demographic Indicators,
2005-2030 — 78 Table: Rural/Urban Breakdown,
2005-2030 — 79 Section 2: Education and
Healthcare — 79 Table: Education,
2002-2005 — 79 Table: Vital Statistics,
2005-2030 — 79 Section 3: Labour Market and Spending
Power — 80 Table: Employment Indicators,
2001-2006 — 80 Table: Consumer Expenditure, 2000-2012
(US$) — 81 Table: Average Annual Wages,
2000-2012 — 81 BMI Forecast
Modelling — 82 How We Generate Our Pharmaceutical Industry
Forecasts — 82 Pharmaceutical Business Environment Ratings
Methodology — 83 Ratings Overview — 83
Table: Pharmaceutical Business Environment Indicators — 84
Weighting — 85 Table: Weighting Of
Components — 85 Sources — 85
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