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Market Research Report

Poland Pharmaceuticals and Healthcare Report Q4 2009

Published by Business Monitor International Contact us : +1-860-674-8796
Published 2009/08 Content info Pages: 82
Product code BMI99352
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Description TOC

Abstract

the third-largest market in Central and Eastern Europe (CEE), on face value Poland remains one of the
biggest opportunities for multinational pharmaceutical companies. Per capita spending reached
US$272.80 in 2008, highlighting a growing use of pharmaceuticals, although access to innovative drugs
remains limited. In this Q409 report, BMI has introduced a new proprietary 10-year drug expenditure
forecast model. Implementing this model with macroeconomic and disease burden projections, BMI
forecasts a compound annual growth rate (CAGR) of 4.41% through to 2018.
In BMI’s Pharmaceutical Business Environment Ratings for Q409, Poland ranks third in CEE, behind
Greece and Czech Republic. While headline market performance remains strong, a number of factors
have constrained a higher score. The most prominent of these are market risks, including long delays for
drug approvals, a generic-oriented reimbursement list and weak intellectual property (IP) regime. While
these factors are improving, regulatory conditions remain inferior to other countries.
The Pharmaceutical Research and Manufacturers of America (PhRMA)’s 2009 submission to the United
States Trade Representative (USTR) refers to considerable procedural barriers in obtaining preliminary
injunctions against patent infringements, and further that damages awarded for IP violations were
inadequate – a contravention of the Agreement on Trade-Related Aspects of Intellectual Property Rights
(TRIPS). Other key concerns include the presence of ‘ghost’ drugs, whereby generic copies of patented
pharmaceuticals were approved prior to EU accession in 2004. The potential for re-registering these
medicines in 2008 were highlighted by the report, although BMI notes that Poland made progress in
filtering out these drugs at the beginning of 2009.
As the backlog of approval requests are added to the list, BMI expects the patented market share to rise.
While in the short term this depends on improved efficiencies in the Office for Registration of Medicinal
Products, Medical Devices and Biocidal Products (URPL) and fiscal backing, over the next ten years
patients should gain access to a much greater proportion of innovative medicines.
Supply chain margins for prescription pharmaceuticals in Poland could become fixed, under new
legislation drafted by the Ministry of Health. The creation of rigid mark-ups is supported by the generic
drugs body, the Polish Pharmaceutical Industry Employers’ Association, which believes variability in
prices can lead to unequal access to medicines and higher prices for consumers.
In the wholesale sector, leading firm Torfarm looks set to further improve its market share after the
Office of Competition and Consumer Protection (UOKiK) approved its takeover of fellow distributor
Prosper. If completed, the deal would leave the enlarged company with a market share of close to 30%.
The UOKiK found that the merger would not lead to a substantial reduction in competition.

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