Abstract
In BMI’s Business Environment Rankings (BER) for Q409, France remains
ranked 3rd out of the 9 Western European markets surveyed. Despite its
unwavering focus on cost-containment, the country’s position in the
regional market has improved since Q209, buoyed by high per capita spending on
drugs and the tradition of high prescribing and usage of medicines.
Additionally, France benefits from a strong emphasis on its regulatory
environment, although foreign companies have been critical of the
country’s ‘aggressive’ promotion of generics. However,
as the French economy is suffering along with the rest of the eurozone,
and as a recovery will have to wait until well into 2010, the government is
unlikely to relinquish its grip on public healthcare expenditure.
Overall, we calculate that France’s pharmaceutical expenditure will rise
from some EUR34.07bn (US$50.10bn) in 2008 to EUR38.81bn (US$49.12bn) in
2013. This equates to a compound annual growth rate (CAGR) of 2.64% in
euro terms, although the market value in US dollar terms will suffer from
the weakening of the euro in the current year. Generic and
over-the-counter (OTC) drugs are expected to perform better than the
patented segment, which will continue to be the target of
cost-containment. Generics especially are expected to post a healthy
12.75% CAGR in local currency terms, accounting for 14% of the total
market value in 2013. In the meantime, in June 2009, France' s third
largest insurance company, AGF-Allianz, signed an agreement with a
pharmacy grouping (representing a third of the country' s pharmacies) for
the reimbursement of a number of OTC medicines from the end of the month.
Reimbursement of some 1,000 OTCs indicated for the total of 43 health
conditions (including cough and cold) will be provided for those citizens
who have signed up for complimentary health insurance. In the coming years, up
to 3,000 more products could be subject to a status switch, which should
lead to both the volume growth of the OTC market, but also to a higher
degree of price competition, to the detriment of values. However, previous
experience showed that the prices of some OTCs rose once they were removed
from the reimbursement list, and therefore the full impact of the recent
developments is yet to be felt. In terms of company news, French stalwart
Sanofi-Aventis acquired Pfizer' s Diabel manufacturing plant in Germany,
one of largest state-of-the-art insulin manufacturing plants in the world.
Sanofi' s product portfolio already includes successful insulin therapies
such as Apidra (insulin glulisine) and Lantus (insulin glargine), with the
latter also being developed for other indications. Sanofi-Aventis’s
vaccine arm Sanofi Pasteur recently signed an agreement with Delphi
Genetics for the manufacture of biopharmaceuticals using the
latter’s StabyExpress technology, with a view to promote its
longer-term investments in the biotechnological sector. The company is
already a global leader in vaccines, which may provide it with a welcome
stay in the face of the upcoming patent cliff.
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