Overview
As the popular saying goes, "this person wears many hats," meaning that he or she has many jobs and chores to do during the course of the day. Well, in America today, most people also wear many shoes during the course of a 24-hour day, including dress shoes, casual footwear, athletic shoes, and finally household slippers at the end of a long, tiresome day. In 2005, a consumer research study found that shoppers were far more likely to purchase footwear than any other nonessential item, including electronics, small appliances, or clothing. Most Americans view footwear as a critical part of their external appearance. The U.S. market for footwear includes men s, women s, and other types of nonrubber footwear; rubber and plastic footwear; and household slippers. One of the biggest issues facing the industry is the movement of manufacturing from the U.S. to other countries. Other important factors impacting the industry include changing fashions; increases in women
s shoe sizes; a greater emphasis by Americans on health and fitness; increased participation in sports, especially by women; economic trends; technological advances in footwear; and fluctuating consumer prices. | 
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