US Visual Entertainment Market And Survey Of Media Savvy Consumers
Summary
This report presents 81 Tables with in-depth information from a detailed
survey of 1,151 "media savvy" consumers. These consumers all have
broadband Internet connections, report a decline in the number of hours they
spend watching Network Television, are using Personal Video Recorders to skip
through commercials, and obtain their "content" from nearly all the
available channels. About 42% of respondents' said that they would pay to get
Network TV programs commercial-free!
A "snapshot" of the US visual entertainment market shows:
The Cinematic Release of movies brings in about $9 Billion (US) per year in
the United States
"Packaged goods" (VHS videotapes, and DVD discs) are worth over $14
Billion (US) per year
Movie rentals bring in another $8 Billion (US) per year
Pay-Per-View movies, alone, have an annual value of about $1.6 Billion (US),
not including Adult videos, and Pay-Per-View events.
Annual value of on-line video subscription services will top $150 million
(US) during 2004
The value of the "movie market" was about $42 Billion (US) during
2003. |