Table of Contents
- Executive Summary
- Introduction
- Mobile Payments and Transaction
- Content Discovery
- Experience and Trials
- Mobile Wallet in Japan
- How It Works
- Mobile Wallet Ecosystem in Japan
- Trial: Cingular Wireless/Nokia/Philips (US)
- Technology and Vendor Alignment
- FeliCa
- MIFARE
- NFC Forum
- Other Technologies
- RFID (Transaction)
- Picture Recognition (Content Discovery)
- QR Bar Codes (Content Discovery and Transaction)
- US Consumer Attitudes
- Barriers and Drivers
- Profiles
- Handsets, Carriers, Spending, and Demographics
- Most Likely Adopters
- Prospects for Mobile Wallet Adoption
- Asia
- US
- Forecasts
- Optimistic Forecast
- Expected Forecast
- Conclusions
- Appendix
- Companies Interviewed for this Report
- Survey Questions
- List of Tables
- Table 1. FeliCa Users
- Table 2. MIFARE Users
- Table 3. Ranking of Mobile Wallet Adoption Barriers (Sort: Most
Important)
- Table 4. Profiles of Most and Least Likely Adopters of Mobile Wallet
- Table 5. Monthly Wireless Spending by Interest in Mobile Wallet
- Table 6. Barriers to Adoption by Interest in Mobile Wallet (Significant
Differences Highlighted)
- Table 7. Expected Frequency of Mobile Wallet Transactions
- Table 8. Most Important Drivers for Mobile Wallet (by Interest)
- Table 9. Optimistic Mobile Wallet Users Forecast--North America,
2006--2010
- Table 10. Expected Mobile Wallet Users Forecast--North America,
2006--2010
- List of Figures
- Figure 1. Optimistic and Expected Mobile Wallet Users--North America
2006--2010 (Users in Thousands)
- Figure 2. Interest in Mobile Wallet Transactions
- Figure 3. QR Bar Code
- Figure 4. Barriers to Adoption, Most Likely vs. Least Likely Adopters
- Figure 5. Technology Diffusion Characteristics of Respondents
- Figure 6. Monthly Wireless Spending by Technology Diffusion
Characteristics Respondents
- Figure 7. Preferred Transaction Account
- Figure 8. Optimistic and Expected Mobile Wallet Users--North America,
2006--2010 (Users in Thousands)
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