Report: Japan Market Ready for Multimedia and Smartphones TOC

Executive Summary
Introduction
- Defining Smartphones
- Smartphones in Japan
  - Opportunities for Smartphones
Removing Handset Subsidies in Japan
- Impact on the Market
- Impact on Consumers
- Impact on Network Operators
- Impact on Japanese Handset Manufacturers
Japan Multimedia Handset Features Research
- Multimedia Handset Ownership and Features Use
- Reasons for Not Wanting Multimedia Handset Features
- Media Files and Mobile Handsets
  - Multimedia File Downloading
  - Multimedia Purchase Preference
  - Most Multimedia Files Are Lega
- Multimedia Phone Pricing
  - Monthly Mobile Phone Services Expenditures
Conclusions and Forecast
- Handset Features and Subsidies in Japan
- Smartphones in Japan
- Forecasts
Demographics
Methodology
Related In-Stat Reports

Table 1. Detail of Respondent Mobile Phone Cost
Table 2. Detail of Respondent Monthly Mobile Phone Service Expenditures
Table 3. Forecast Defined Operating Phone Shipments- Japan 2007 2012 (Thousands)
Table 4. Demographics

Figure 1. Use of Mobile Handset Playback Features (Base: Handset Equipped with Feature)
Figure 2. Handset Ownership by Capability
Figure 3. Intent to Purchase Handset with Multimedia Capability by Type of Handset Now Owned
Figure 4. Ownership of Other Playback Devices
Figure 5. Multimedia Functionality on Japanese Handsets, By Owner' s Residence
Figure 6. Use of Handset Media Player Capability
Figure 7. Use of Mobile Handset Playback Features (Base: Phone Equipped With Feature)
Figure 8. Reasons for Not Using a Multimedia Handset
Figure 9. Memory Available for Media Files (Base: Own Mobile Phone Having Music or Video Playback Capability)
Figure 10. Loading Multimedia to Handset Base: Active Users of Multimedia Function On Handset
Figure 11. Preference for Purchasing Multimedia Base: Own Mobile Phone with Ability to Play Media
Figure 12. Media File Status
Figure 13. Paid for Current Handset
Figure 14. Pay Extra For Multimedia
Figure 15. Monthly Mobile Phone Services Expenditures

Japan Market Ready for Multimedia and Smartphones