Abstract
Summary: a brief statement of the content of the report
Consumption of home furniture in the new EU Member States amount to about Euro
6.1 billion over 80% of which is absorbed by Poland, the Czech Republic,
Romania and Hungary.
Looking at the distribution system in Eastern Europe we can see that in recent
years there has been considerable growth in the weight of the large-scale
specialist retail trade. In this channel by far the largest share of turnover
is generated by the chains, while franchised networks are still not very
developed and play a much more modest role, and the same can be said of the
buying associations. Many of the chains made their entries on the markets
being studied in the Nineties, but the presence of big international names in
distribution has been gradually intensifying.
This report offers a comparative analysis of home furniture distribution in
Eastern Europe (Czech Republic, Hungary, Poland and Romania), providing trends
in home furniture consumption, distribution channels, market shares, retail
formats, home furniture imports and short company profiles.
For each country home furniture consumption is broken down according to
distribution channel: furniture chains, franchises, buying groups; independent
furniture retailers; non-specialist distributors (department stores,
multi-stores, hypermarkets, DIY, mail order); direct sales and craftsmen. The
analysis of furniture distribution by product/segment covers: upholstered
furniture and kitchen furniture.
Home furniture imports are broken down by country, geographical area and
product (upholstered furniture, kitchen furniture, dining and living room
furniture, bedroom furniture, non-upholstered seats and other furniture).
Short profiles of major home furniture distributors with analyses of sales
performances and market shares are also available.
Major furniture trade fairs are also analyzed.
The addresses of about 140 furniture distributors mentioned in the report are
also included.
Reports are also available for the following European countries: Czech
Republic, Hungary, Poland and Romania.
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