Abstract
Power electronics manufacturers are facing one of the most challenging periods
in recent economic history. Although power supply sales will continue, 2009 is
expected to see at least temporary declines in nearly every product sector.
With that prognosis, long-term forecasts are still needed, but companies are
asking, “Where are next week' s sales?” This report identifies
eight power converter/IC segments that are expected to offer sales for power
supply makers this year and into 2010. Combined, they represent a potential
$11.3 billion opportunity in 2009, growing to $13.8 billion in 2010.
Not surprisingly, many of these opportunities are in emerging applications
that are driving sales of embedded ac-dc power supplies, inverters, power
management ICs and electronic ballasts. Even with the economic downturn,
certain segments are benefiting from current market drivers such as government
stimulus plans, energy efficiency standards and regulations, competitive
pricing, and evolving power architectures. As a result, power converters and
ICs are seeing immediate demand in specific applications.
This worldwide demand is broken down into two revenue opportunities: the four
“largest” markets that are expected to provide over $1 billion in
sales in 2009-2010; and four “niche” markets that could produce
over $1 million in sales during this period. Each of these markets has its own
business and technology dynamics, offering resourceful companies multiple
avenues to growth.
Most of the analysis and data in this report come from longer, more detailed
studies by Darnell Group. This report focuses only on current developments and
trends expected to drive the market in 2009. For example, forecasts are given
just for 2009-2010, instead of the five-year forecasts found in the other
reports. The purpose of this study is to identify markets that can provide
sales opportunities through 2009 and into 2010.
Topics Covered Include:
- Analysis of the short-term impact of the various economic stimulus
packages in the U.S., Europe, China, Japan, Korea, and so on to create growth
markets for power electronics and ICs.
- Identification of specific power conversion and IC technology/market
niches that will continue to grow in the short-term in spite of the economic
downturn
- Review of the positive impact of growing demand for energy efficiency and
the resulting short-term impact on specific growth opportunities for power
electronics and ICs.
- Discussion of the varying regional dynamics of near-term growth
opportunities for power converters and ICs.
- Overview of the general power converter and IC markets to add perspective
and context for the findings of this analysis of short-term opportunities.
- Listings of selected companies active in these markets.
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