Table of Contents
CHAPTER 1 INTRODUCTION
- 1.1 What is this report about?
- 1.2 Who is the target reader?
- 1.3 How to use this report
- 1.4 Definitions
CHAPTER 2 SCANDINAVIA SPIRITS INDUSTRY OUTLOOK
- 2.1 Market Analysis
- 2.2 Market Revenues
- 2.3 Market Segmentation
CHAPTER 3 SPIRITS IN DENMARK
- 3.1 Market Overview
- 3.2 Market Value
- 3.3 Market Volume
- 3.4 Market Segmentation I
- 3.5 Market Segmentation II
- 3.6 Market Share
- 3.7 Five Forces Analysis
- 3.8 Leading Companies
- 3.9 Distribution
- 3.10 Market Forecasts
- 3.11 Macroeconomic Indicators
CHAPTER 4 SPIRITS IN NORWAY
- 4.1 Market Overview
- 4.2 Market Value
- 4.3 Market Volume
- 4.4 Market Segmentation I
- 4.5 Market Segmentation II
- 4.6 Market Share
- 4.7 Five Forces Analysis
- 4.8 Leading Companies
- 4.9 Distribution
- 4.10 Market Forecasts
- 4.11 Macroeconomic Indicators
CHAPTER 5 SPIRITS IN SWEDEN
- 5.1 Market Overview
- 5.2 Market Value
- 5.3 Market Volume
- 5.4 Market Segmentation I
- 5.5 Market Segmentation II
- 5.6 Market Share
- 5.7 Five Forces Analysis
- 5.8 Leading Companies
- 5.9 Distribution
- 5.10 Market Forecasts
- 5.11 Macroeconomic Indicators
CHAPTER 6 APPENDIX
- 6.1 Data Research Methodology
LIST OF TABLES
- Table 1: Scandinavia Spirits industry, revenue ($m) 2004 - 2013 14
- Table 2: Scandinavia Spirits industry, revenue ($m) 2004 - 2008(e) 15
- Table 3: Scandinavia Spirits industry forecast, revenue ($m) 2008 - 2013
16
- Table 4: Denmark Spirits Market Value: $ million, 2004-2008 19
- Table 5: Denmark Spirits Market Volume: Liters million, 2004-2008 20
- Table 6: Denmark Spirits Market Segmentation I: % Share, by Value, 2008
21
- Table 7: Denmark Spirits Market Segmentation II: % Share, by Value, 2008
22
- Table 8: Denmark Spirits Market Share: % Share, by Volume, 2008 23
- Table 9: Key Facts: Pernod Ricard 32
- Table 10: Key Facts: Diageo plc 35
- Table 11: Key Financials: Diageo plc 38
- Table 12: Denmark Spirits Distribution: % Share, by Volume, 2008 39
- Table 13: Denmark Spirits Market Value Forecast: $ million, 2008-2013 40
- Table 14: Denmark Spirits Market Volume Forecast: Liters million,
2008-2013 41
- Table 15: Denmark Size of Population (million) , 2004-2008 42
- Table 16: Denmark GDP (Constant 2000 Prices, $ billion), 2004-2008 42
- Table 17: Denmark Inflation, 2004-2008 43
- Table 18: Denmark Exchange Rate, 2004-2008 43
- Table 19: Norway Spirits Market Value: $ million, 2004-2008 45
- Table 20: Norway Spirits Market Volume: Liters million, 2004-2008 46
- Table 21: Norway Spirits Market Segmentation I: % Share, by Value, 2008
47
- Table 22: Norway Spirits Market Segmentation II: % Share, by Value, 2008
48
- Table 23: Norway Spirits Market Share: % Share, by Volume, 2008 49
- Table 24: Key Facts: Pernod Ricard 57
- Table 25: Key Facts: Arcus-Gruppen AS 60
- Table 26: Key Facts: Diageo plc 62
- Table 27: Key Financials: Diageo plc 65
- Table 28: Norway Spirits Distribution: % Share, by Volume, 2008 66
- Table 29: Norway Spirits Market Value Forecast: $ million, 2008-2013 67
- Table 30: Norway Spirits Market Volume Forecast: Liters million, 2008-2013
68
- Table 31: Norway Size of Population (million) , 2004-2008 69
- Table 32: Norway GDP (Constant 2000 Prices, $ billion), 2004-2008 69
- Table 33: Norway Inflation, 2004-2008 70
- Table 34: Norway Exchange Rate, 2004-2008 70
- Table 35: Sweden Spirits Market Value: $ million, 2004-2008 72
- Table 36: Sweden Spirits Market Volume: Liters million, 2004-2008 73
- Table 37: Sweden Spirits Market Segmentation I: % Share, by Value, 2008
74
- Table 38: Sweden Spirits Market Segmentation II: % Share, by Value, 2008
75
- Table 39: Sweden Spirits Market Share: % Share, by Volume, 2008 76
- Table 40: Key Facts: Pernod Ricard 86
- Table 41: Key Facts: Diageo plc 89
- Table 42: Key Financials: Diageo plc 92
- Table 43: Key Facts: The Edrington Group Limited 93
- Table 44: Sweden Spirits Distribution: % Share, by Volume, 2008 95
- Table 45: Sweden Spirits Market Value Forecast: $ million, 2008-2013 96
- Table 46: Sweden Spirits Market Volume Forecast: Liters million, 2008-2013
97
- Table 47: Sweden Size of Population (million) , 2004-2008 98
- Table 48: Sweden GDP (Constant 2000 Prices, $ billion), 2004-2008 98
- Table 49: Sweden Inflation, 2004-2008 99
- Table 50: Sweden Exchange Rate, 2004-2008 99
LIST OF FIGURES
- Figure 1: Scandinavia Spirits industry, revenue ($m) 2004 - 2013 14
- Figure 2: Scandinavia Spirits industry, revenue ($m) 2004 - 2008(e) 15
- Figure 3: Scandinavia Spirits industry forecast, revenue ($m) 2008 - 2013
16
- Figure 4: Scandinavia Spirits industry, Segmentation (%) 2008 17
- Figure 5: Denmark Spirits Market Value: $ million, 2004-2008 19
- Figure 6: Denmark Spirits Market Volume: Liters million, 2004-2008 20
- Figure 7: Denmark Spirits Market Segmentation I: % Share, by Value, 2008
21
- Figure 8: Denmark Spirits Market Segmentation II: % Share, by Value, 2008
22
- Figure 9: Denmark Spirits Market Share: % Share, by Volume, 2008 23
- Figure 10: Forces Driving Competition in the Spirits Market in Denmark,
2008 24
- Figure 11: Drivers of Buyer Power in the Spirits Market in Denmark, 2008
26
- Figure 12: Drivers of Supplier Power in the Spirits Market in Denmark,
2008 27
- Figure 13: Factors Influencing the Likelihood of New Entrants in the
Spirits Market in Denmark, 2008 28
- Figure 14: Factors Influencing the Threat of Substitutes in the Spirits
Market in Denmark, 2008 29
- Figure 15: Drivers of Degree of Rivalry in the Spirits Market in Denmark,
2008 30
- Figure 16: Revenues & Profitability: Diageo plc 38
- Figure 17: Denmark Spirits Distribution: % Share, by Volume, 2008 39
- Figure 18: Denmark Spirits Market Value Forecast: $ million, 2008-2013
40
- Figure 19: Denmark Spirits Market Volume Forecast: Liters million,
2008-2013 41
- Figure 20: Norway Spirits Market Value: $ million, 2004-2008 45
- Figure 21: Norway Spirits Market Volume: Liters million, 2004-2008 46
- Figure 22: Norway Spirits Market Segmentation I: % Share, by Value, 2008
47
- Figure 23: Norway Spirits Market Segmentation II: % Share, by Value, 2008
48
- Figure 24: Norway Spirits Market Share: % Share, by Volume, 2008 49
- Figure 25: Forces Driving Competition in the Spirits Market in Norway,
2008 50
- Figure 26: Drivers of Buyer Power in the Spirits Market in Norway, 2008
51
- Figure 27: Drivers of Supplier Power in the Spirits Market in Norway, 2008
53
- Figure 28: Factors Influencing the Likelihood of New Entrants in the
Spirits Market in Norway, 2008 54
- Figure 29: Factors Influencing the Threat of Substitutes in the Spirits
Market in Norway, 2008 55
- Figure 30: Drivers of Degree of Rivalry in the Spirits Market in Norway,
2008 56
- Figure 31: Revenues & Profitability: Diageo plc 65
- Figure 32: Norway Spirits Distribution: % Share, by Volume, 2008 66
- Figure 33: Norway Spirits Market Value Forecast: $ million, 2008-2013 67
- Figure 34: Norway Spirits Market Volume Forecast: Liters million,
2008-2013 68
- Figure 35: Sweden Spirits Market Value: $ million, 2004-2008 72
- Figure 36: Sweden Spirits Market Volume: Liters million, 2004-2008 73
- Figure 37: Sweden Spirits Market Segmentation I: % Share, by Value, 2008
74
- Figure 38: Sweden Spirits Market Segmentation II: % Share, by Value, 2008
75
- Figure 39: Sweden Spirits Market Share: % Share, by Volume, 2008 76
- Figure 40: Forces Driving Competition in the Spirits Market in Sweden,
2008 77
- Figure 41: Drivers of Buyer Power in the Spirits Market in Sweden, 2008
79
- Figure 42: Drivers of Supplier Power in the Spirits Market in Sweden, 2008
81
- Figure 43: Factors Influencing the Likelihood of New Entrants in the
Spirits Market in Sweden, 2008 82
- Figure 44: Factors Influencing the Threat of Substitutes in the Spirits
Market in Sweden, 2008 83
- Figure 45: Drivers of Degree of Rivalry in the Spirits Market in Sweden,
2008 84
- Figure 46: Revenues & Profitability: Diageo plc 92
- Figure 47: Sweden Spirits Distribution: % Share, by Volume, 2008 95
- Figure 48: Sweden Spirits Market Value Forecast: $ million, 2008-2013
96
- Figure 49: Sweden Spirits Market Volume Forecast: Liters million,
2008-2013 97
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