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Market Research Report

Commercial Insight: Anticonvulsants - Non-epilepsy label expansions provide blockbuster potential

Published by Datamonitor Contact us : +1-860-674-8796
Published 2009/10 Content info 277 pages
Product code DC102090
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Description TOC

Table of Contents

EXECUTIVE SUMMARY

  • Strategic scoping and focus
  • Datamonitor insight into the anticonvulsants market
  • Related reports
  • Upcoming related reports

MARKET DEFINITION

  • Market definition for this report

MARKET OVERVIEW

  • Seven major markets
    • Current and future market overview
    • Opportunities and threats
  • US
    • Current and future market assessment
    • Opportunities and threats
  • Japan
    • Current and future market assessment
    • Opportunities and threats
  • Five major European markets (5EU)
    • Current and future market assessment
    • Opportunities and threats
  • France
    • Current and future market assessment
  • Germany
    • Current and future market assessment
  • Italy
    • Current and future market assessment
  • Spain
    • Current and future market assessment
  • UK
    • Current and future market assessment
  • Global and rest of the world snapshot
    • Current market assessment
    • Opportunity within the rest of the world market

BRAND DYNAMICS

  • Overview of competitive landscape
    • Lyrica is set to usurp Topamax' s status as market leader
  • US formulary tier status for leading brands
    • Availability of generic first-generation anticonvulsants negatively impacts brand tier status
  • Trends in marketing strategies
    • Promotional spend
    • Sponsorship of patient education/partnerships
    • Direct-to-consumer advertising
  • Topamax (topiramate; Johnson & Johnson)
    • Drug profile
    • Product positioning
    • SWOT analysis
    • Brand forecast to 2018
  • Lyrica (pregabalin; Pfizer)
    • Drug profile
    • Product positioning
    • SWOT analysis
    • Brand forecast to 2018
  • Lamictal and Lamictal XR (lamotrigine; GlaxoSmithKline)
    • Drug profile
    • Product positioning
    • SWOT analysis
    • Brand forecast to 2018
  • Keppra and Keppra XR (levetiracetam; UCB)
    • Drug profile
    • Product positioning
    • SWOT analysis
    • Brand forecast to 2018
  • Depakote franchise (valproate semisodium; Abbott)
    • Drug profile
    • Product positioning
    • SWOT analysis
    • Brand forecast to 2018
  • Vimpat (lacosamide; UCB)
    • Drug profile
    • Product positioning
    • SWOT analysis
    • Brand forecast to 2018
  • Banzel (rufinamide; Eisai)
    • Drug profile
    • Product positioning
    • SWOT analysis
    • Brand forecast to 2018
  • Stedesa/Zebinix (eslicarbazepine acetate; Sepracor/Eisai)
    • Drug profile
    • Product positioning
    • Brand forecast to 2018
  • Other marketed anticonvulsant drugs
  • Pipeline anticonvulsants
    • Carisbamate (Johnson & Johnson)
    • Brivaracetam (UCB)
    • Retigabine (Valeant/GlaxoSmithKline)
    • Perampanel (E2007; Eisai)

KEY DEVELOPERS

  • Strategic overview
    • Leading companies in the branded anticonvulsant class market
  • Trends in corporate strategy
    • Indication expansion
    • Development of extended release formulations
  • Recent shifts in corporate strategy
    • Interest in the Japanese market has increased among marketers
  • Recent strategic partnerships
    • Key players seek co-promotional deals to expand geographical reach of brands
  • Eisai
    • Corporate strategy
    • Anticonvulsant portfolio assessment
  • UCB
    • Corporate strategy
    • Anticonvulsant portfolio assessment

CASE STUDIES

  • Introduction
  • Indication expansion strategies
    • Migraine prophylaxis offers a large patient potential
    • Fibromyalgia - EMEA thwarts market approval
    • Anxiety disorders - a less profitable indication for anticonvulsant manufacturers despite substantial patient potential
    • Pediatric epilepsy indication expansions generate brand loyalty

BIBLIOGRAPHY

  • Journal papers
  • Publications
  • Websites
  • Datamonitor reports

APPENDIX A - MARKET ASSUMPTIONS

  • New product launches
  • Patent expiries
  • Data definitions, limitations and assumptions
    • Standard units
    • Country group definitions
    • Derivation of sales forecasts and pricing trends
  • Forecast methodology

APPENDIX B

  • Contributing experts
  • Conferences attended
  • Report methodology

TABLES

  • Table: Key events impacting the anticonvulsant class market, 2009 - 2018
  • Table: Sales and growth of key anticonvulsant brands in the seven major markets, 2008 - 2018
  • Table: Sales forecasts of key anticonvulsant drugs in the seven major markets ($m), 2008 - 2018
  • Table: Summary of opportunities and threats in the anticonvulsants market across the seven major markets, 2009 - 2018
  • Table: Sales and growth of key anticonvulsant brands in the US, 2008 - 2018
  • Table: US sales forecasts of anticonvulsant drugs ($m), 2008 - 2018
  • Table: Summary of opportunities and threats in the anticonvulsants market in the US, 2009 - 2018
  • Table: Sales and growth of anticonvulsant drugs in Japan, 2004 - 08
  • Table: Sales and growth of key anticonvulsant brands in Japan , 2008 - 2018
  • Table: Sales forecasts of branded anticonvulsants in Japan ($m), 2008 - 2018
  • Table: Summary of opportunities and threats in the Japanese anticonvulsants market, 2009 - 2018
  • Table: Sales and growth of the anticonvulsant drug class in the 5EU, 2004 - 2018
  • Table: Sales forecasts of branded anticonvulsants in the 5EU ($m), 2008 - 2018
  • Table: Summary of opportunities and threats in the five major European markets, 2009
  • Table: Sales and growth of key anticonvulsant brands in France , 2008 - 2018
  • Table: Sales and growth of key anticonvulsant brands in Germany, 2008 - 2018
  • Table: Sales and growth of key anticonvulsant brands in Italy, 2008 - 2018
  • Table: Sales and growth of key anticonvulsant brands in Spain, 2008 - 2018
  • Table: Sales and growth of key anticonvulsant brands in Spain, 2008 - 2018
  • Table: Global sales ($m) dynamics of the anticonvulsant class market, 2004 - 08
  • Table: Comparison of leading anticonvulsant brand sales in the seven major markets and the rest of the world, 2004 - 08
  • Table: Sales of established and recently launched anticonvulsant brands in the seven major markets ($m), 2008 - 2018
  • Table: Key anticonvulsants in late-stage R&D, 2009
  • Table: Representative formulary tier status in the US for leading anticonvulsant brands, 2009
  • Table: Marketing strategies employed by the companies behind the top five anticonvulsant brands, 2009
  • Table: Topamax (topiramate): key facts, 2009
  • Table: Impacting factors on the revenues of Topamax, 2009 - 2018
  • Table: Lyrica (pregabalin): key facts, 2009
  • Table: Impacting factors on the revenues of Lyrica, 2009 - 2018
  • Table: Lamictal (lamotrigine): key facts, 2009
  • Table: Impacting factors on the revenues of Lamictal/Lamictal XR, 2009 - 2018
  • Table: Keppra (levetiracetam): key facts, 2009
  • Table: Impacting factors on the revenues of Keppra franchise, 2009 - 2018
  • Table: Depakote (valproate semisodium): key facts, 2009
  • Table: Impacting factors on the revenues of Depakote franchise, 2009 - 2018
  • Table: Vimpat (lacosamide): key facts, 2009
  • Table: Impacting factors on the revenues of Vimpat, 2009 - 2018
  • Table: Banzel (rufinamide): key facts, 2009
  • Table: Impacting factors on the revenues of Banzel, 2009 - 2018
  • Table: Eslicarbazepine acetate (Stedesa/Zebinix): key facts, 2009
  • Table: Summary of all other marketed anticonvulsant drugs, 2009
  • Table: Carisbamate - target product profile, 2009
  • Table: Key facts: Phase II trial of carisbamate in diabetic neuropathic pain
  • Table: Key factors impacting sales of carisbamate, 2009 - 2018
  • Table: Brivaracetam - target product profile, 2009
  • Table: Ongoing clinical trial summary for UCB' s brivaracetam, 2009
  • Table: Key factors impacting sales of brivaracetam, 2009 - 2018
  • Table: Retigabine - target product profile, 2009
  • Table: Key factors impacting sales of retigabine, 2009 - 2018
  • Table: Perampanel - target product profile, 2009
  • Table: Development status of Eisai' s perampanel, 2009
  • Table: Key factors impacting sales of perampanel, 2009 - 2018
  • Table: Leading companies in the branded seven major anticonvulsant market by sales value, 2008 - 2018
  • Table: Key strategic deals and events in the antidepressant market, 2009
  • Table: Eisai portfolio assessment of anticonvulsants, 2009 - 18
  • Table: UCB' s portfolio assessment of anticonvulsants, 2009
  • Table: Product launch and indication expansion dates for anticonvulsants across the seven major markets, 2009 - 2018
  • Table: Patent expiry dates for marketed anticonvulsant drugs in the seven major markets, 2009 - 2018

FIGURES

  • Figure: Indexed anticonvulsant drug sales in the seven major markets by region ($m), 2004 - 08
  • Figure: Key events impacting the anticonvulsants drug class market, 2004 - 08
  • Figure: Anticonvulsant market forecast across the seven major markets by region ($m), 2008 - 2018
  • Figure: Primary and secondary indications for anticonvulsants
  • Figure: Topamax (topiramate) total brand sales by indication in the seven major markets ($m), 2004 - 08
  • Figure: Dynamics of the top five anticonvulsants in the US, 2004 - 08
  • Figure: US anticonvulsant market forecast, 2008 - 2018
  • Figure: Epilepsy-specific sales of Trileptal (oxcarbazepine) in the US between Q1 2007 and Q4 2008
  • Figure: Change in Japanese market anticonvulsant class sales value ($), 2004 - 08
  • Figure: Japanese anticonvulsant market sales forecast, 2008 - 18
  • Figure: Population of Japan over the age of 65 years (millions), 1950 - 2020
  • Figure: Dynamics of anticonvulsant drug class markets within the 5EU ($m), 2004 - 08
  • Figure: 5EU anticonvulsant market sales forecast, split by country, 2008 - 18
  • Figure: IMS standard unit price point of three leading anticonvulsant brands in the 5EU ($), 2008
  • Figure: Change anticonvulsant market class sales value ($) in France, 2004 - 08
  • Figure: French anticonvulsant market sales forecast, 2008 - 18
  • Figure: Change anticonvulsant market class sales value ($) in Germany, 2004 - 08
  • Figure: German anticonvulsant market sales forecast, 2008 - 18
  • Figure: Change anticonvulsant market class sales value ($) in Italy, 2004 - 08
  • Figure: Italian anticonvulsant market sales forecast, 2008 - 18
  • Figure: Change anticonvulsant market class sales value ($) in Spain, 2004 - 08
  • Figure: Spanish anticonvulsant market sales forecast, 2008 - 18
  • Figure: Change anticonvulsant market class sales value ($) in the UK, 2004 - 08
  • Figure: UK anticonvulsant market sales forecast, 2008 - 18
  • Figure: Change in global anticonvulsant market sales value by region, 2004 - 08
  • Figure: Change in global anticonvulsant market sales by value by region, 2004 - 08
  • Figure: Change in global anticonvulsant market sales volume,( IMS standard units sold, 2004 - 08
  • Figure: Global anticonvulsant class market sales volume (IMS standard units sold) and sales value ($), by region, 2008
  • Figure: Global anticonvulsant class market sales volume (IMS standard units sold) and sales value ($), by region, 2008
  • Figure: Non-direct consumer promotional spend for four five key anticonvulsant brands in the US and 5EU, Q2 2007 - Q2 2008
  • Figure: Screenshot of Johnson & Johnson' s promotion of Topamax' s coupon card scheme
  • Figure: Screenshot of UCB' s patient savings programs for Keppra XR and Vimpat
  • Figure: Screenshot of Eisai' s patient assistance program for Banzel
  • Figure: Topamax (topiramate; Johnson & Johnson) sales volume by condition in the seven major markets, 2008
  • Figure: Topamax SWOT analysis, 2009
  • Figure: Topamax sales ($m) forecast across the seven major markets ($m), 2008 - 2018
  • Figure: Lyrica sales volume split by condition in the US and 5EU, 2008
  • Figure: Lyrica SWOT analysis, 2009
  • Figure: Lyrica sales($m) forecast across the seven major markets ($m), 2008 - 2018
  • Figure: Lamictal sales volume by condition in the seven major markets, 2008
  • Figure: Lamictal SWOT analysis
  • Figure: Lamictal and Lamictal XR sales across the seven major markets ($m), 2008 - 2018
  • Figure: Keppra (levetiracetam, UCB) sales volume split by condition in the US and 5EU, 2008
  • Figure: Keppra/Keppra XR SWOT analysis, 2009
  • Figure: Keppra and Keppra XR sales ($m) forecast across the seven major markets ($m), 2008 - 2018
  • Figure: Indexed seven major market sales of Depakote franchise, 2004 - 08
  • Figure: Depakote SWOT analysis, 2009
  • Figure: Depakote and Depakote ER sales across the seven major markets ($m), 2008 - 2018
  • Figure: Vimpat (lacosamide) SWOT analysis, 2009
  • Figure: Vimpat sales by country in the seven major markets ($m), 2008 - 2018
  • Figure: Banzel SWOT analysis, 2009
  • Figure: Banzel sales ($m) forecast by country in the seven major markets ($m), 2008 - 2018
  • Figure: Eslicarbazepine acetate (Stedesa/Zebinix) sales by country in the seven major markets ($m), 2008 - 2018
  • Figure: Carisbamate' s epilepsy-specific sales forecast in the US and 5EU, split by country ($m), 2009 - 2018
  • Figure: Brivaracetam' s sales forecast in epilepsy in the US and 5EU, split by country ($m), 2009 - 2018
  • Figure: Retigabine' s epilepsy-specific sales in the US and 5EU, split by country ($m), 2009 - 2018
  • Figure: Perampanel' s sales in epilepsy in the seven major markets split by country ($m), 2009 - 2018
  • Figure: Sales value dynamics of the top eight branded anticonvulsant class market companies by seven major market revenues ($m), 2004 - 08
  • Figure: Migraine-specific sales of Topamax across the seven major markets ($m), 2004 - 08
  • Figure: Fibromyalgia-specific sales of Lyrica across the seven major markets ($m), 2004 - 08
  • Figure: Keppra' s epilepsy indication expansions
  • Figure: Epilepsy-specific sales of Keppra and Lyrica across the seven major markets ($m), 2004 - 08
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