Abstract
Introduction
The global economic crisis has had a major effect on Singapore' s onshore
wealthy population, potentially causing them to lose faith in their wealth
managers. To keep clients, wealth managers need to know what this lucrative
customer wants from them, in terms of products, services and interaction.
Scope of this research
- HNW demographic and attitudinal attributes based on our Wealth Management
Market Leaders Survey 2009
- Extensive primary research from 17 wealth management companies highlights
their strategies for revenue growth, acquiring and keeping clients
Research and analysis highlights
For the wealthy population living in Singapore, 2008 was a particularly tough
period to bear. Business owners faced weak operating conditions, the equity
market fell and properties lost value. After the first nine months of
2009,global economies are starting to appear more stabilized and a growing
expectation of recovery is starting to emerge.
Datamonitor believes that Singaporean HNWs will return to risky assets over
the short-term as economic conditions improve and investment assets increase
in value.
Clients in Singapore have superior financial product knowledge compared to
their Asia Pacific counterparts, however they struggled to fully understand
how market conditions impacted on their portfolio. This presents an
opportunity for wealth managers to add some real value to their offering by
providing educational services for clients if needed.
Key reasons to purchase this research
- Understand the HNW population' s investments by sector and geography,
appetite for risk, and reasons for choosing/leaving their wealth service
- Assess the threats and opportunities for wealth managers by understanding
how peers are planning to grow revenues, acquire and keep clients
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