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Market Research Report

Building Better Broadband (Strategic Focus)

Published by Datamonitor Contact us : +1-860-674-8796
Published 2009/10 Content info 32 pages
Product code 103192
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Description TOC

Table of Contents

OVERVIEW

  • Catalyst
  • Summary

KEY MESSAGES

  • Economic development provides the impetus behind the rollout of broadband services
  • Broadband rollout is being promoted in order to help bridge the digital divide
  • Broadband makes public services more accessible and government more efficient
  • There are varied approaches to government intervention and its role in building the network
  • Government must play a key role as regulator and developer of broadband strategies
  • New and wide-reaching partnerships that breed innovation will be critical to vendor success
  • Finding the ‘killer app' will be key in determining the future of broadband

MARKET OPPORTUNITY: DRIVERS BEHIND BROADBAND ROLLOUT

  • Economic development provides the impetus behind the rollout of broadband services
    • The availability of high-speed internet is a prerequisite for business development
    • Innovative communities seek to prevent or reverse brain drain
    • There is a correlation between broadband access and gross domestic product
  • Broadband rollout is being promoted in order to help bridge the digital divide
    • There is a significant divide between rural and urban areas
    • Socioeconomic factors play a key role in the digital divide as well
    • Bridging the digital divide will require more than simply providing access
  • Broadband makes public services more accessible and government more efficient
    • E-government, e-health and e-learning are enhanced by the availability of high-speed broadband
    • Public safety applications allow real-time surveillance and crime prevention
    • Public works projects such as automated meter reading are significantly improved through broadband
    • Low-speed access facilitates - and high-speed access enhances - opportunities for teleworking
  • Wireless and mobile networks will allow field workers to perform their job more efficiently
    • Government employees in the field often collect large datasets or high-resolution images and video
    • LTE networks will allow employees to transmit large files from the field directly to government servers
    • The enhancement of networks through broadband capabilities reduce costs and save time for agencies

CUSTOMER IMPACT: GOVERNMENT' S ROLE IN THE FUTURE OF BROADBAND

  • Broadband initiatives face challenges around cost and mounting levels of data traffic
    • Cost is the key inhibitor to broadband rollout
    • There is a pressing need to prioritize the mounting levels of data traffic
  • There are varied approaches to government intervention and its role in building the network
    • Government networks were an early model which have generally proven unsustainable
    • Public-private partnerships are an effective approach to build and deploy networks
    • Government-mandated monopolies and duopolies are less frequent but effective
    • Grants, loans and subsidies are gaining traction as an approach
    • Tax concessions help promote private sector involvement in underserved areas
  • Government must play a key role as regulator and developer of broadband strategies
    • National broadband strategies are critical in ensuring long-term viability of networks
    • Successful broadband strategies will require robust interoperability between technologies and networks
    • The most successful ventures will be public-private partnerships

GO TO MARKET: STRATEGIC STEPS FOR VENDORS

  • Vendors must ensure widespread stakeholder involvement in the regulation-setting process
    • Vendors must ensure they have a voice at the table in setting regulations for the industry
  • New and wide-reaching partnerships that breed innovation will be critical to vendor success
    • Identifying executive leadership within government is a key factor for success for vendors
  • The digital divide is about more than simply providing low-cost access
  • Stakeholders must have clear, measurable goals as to what the network aims to achieve
  • Finding the ‘killer app' will be key in determining the future of broadband
    • The rise of video applications will be a key impetus for pushing broadband access
    • Vendors must gather end-user input to determine applications which will spur adoption

APPENDIX

  • Definitions and abbreviations
  • Methodology
  • Further reading
  • Ask the analyst
  • Datamonitor consulting
  • Disclaimer

FIGURES

  • Figure: Reasons given for lack of broadband Internet access
  • Figure: Correlation between computer access and broadband subscribers in OECD countries
  • Figure: As technology has evolved, online services have been signifiancantly enhanced
  • Figure: Global mobile connections, 2007-2014
  • Figure: Broadband allows governments to enhance a number of functions
  • Figure: Broadband subscribers per 100 inhabitants, by country, December 2008
  • Figure: Evolution of communications and infrastructure
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