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Market Research Report

IBM Mobile: Losing focus?

Published by Datamonitor Contact us : +1-860-674-8796
Published 2005/06 Content info  
Product code DC30218
Price From  US $ 2295 Order/Price list
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US $ 5738 PDF by E-mail (Global License)
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Description TOC

Overview

Introduction

IBMs mobile solutions are at risk of being lost in IBMs general product portfolio. After transferring mobility from out of the EBO and into the core IBM business, there is a substantial danger that IBM has reduced its ability to execute on the niche demands that often drive mobile solution investment.

Scope

  • IBMs route to mobility: IBMs mobile solutions have recently been affected by the transition process from EBO to main IBM
  • PRODUCTS - IBMs portfolio: Connectivity+connection management (WECM), mobile middleware platform (WEA) & mobile database (DB2 Everyplace)
  • PARTNERS: Datamonitor has concentrated on a few that are relevant for the enterprise mobility space, e.g. Nokia, SAP, Everypath, Symbol
  • POWER (ability to execute): Datamonitor believes that IBMs mobile solutions are at risk of becoming lost in the general product portfolio

Report Highlights

Datamonitor believes that IBMs ability to execute on its mobile solution offering has reduced since transferring it from an EBO into the core business family. While products are in an EBO, IBM provides point focus and support, for the purposes of building the business case

Mobile technology has matured to a level where SMEs are more comfortable to invest - the trade-off between price and risk has re-balanced. However, SMBs show a desire to invest in modular solutions that can extend yet further at a later date. IBMs engagement philosophy is motivated by different factors than those at many of its competitors

Reasons to Purchase

  • Learn about Datamonitors views on IBMs strategy for addressing the mobile SME and enterprise market
  • Discover what partnerships IBM has established to meet future challenges and how the company differentiates itself
  • Learn what IBMs perceived strengths and weaknesses are in the context of the mobile enterprise market as a whole
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