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Market Research Report

Commercial Insight: Asthma & COPD - Combination products still have blockbuster potential

Published by Datamonitor Contact us : +1-860-674-8796
Published 2007/07 Content info  
Product code DC54091
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Description TOC

Table of Contents

  • ABOUT DATAMONITOR HEALTHCARE
    • About the respiratory pharmaceutical analysis team
  • CHAPTER 1 EXECUTIVE SUMMARY
    • Objective of the analysis
    • Datamonitor insight into the asthma/COPD market
    • Contributing experts
    • Related reports
  • CHAPTER 2 MARKET DEFINITION AND OVERVIEW
    • Market definition for this report
    • Indication sales split
    • Current market situation
    • Strategic scoping and focus
  • CHAPTER 3 COUNTRY MARKET ASSESSMENTS
    • Summary of environmental issues affecting the asthma/COPD market
    • Opportunities and threats in the seven major markets
      • Opportunities
        • Off-label prescribing is popular in the pediatric asthma market
        • EMEA harmonizes drug approval process
        • Smaller companies helped by European regulators
      • Threats
        • Governments try to stop increasing healthcare expenditure by controlling pricing and reimbursement
        • Parallel trading threatens return on investment
        • Asthma and COPD prevalence will remain stable
        • Non-compliance is particularly common in asthma
        • Difficulty in conducting clinical trials in COPD
    • US: opportunities and threats
      • Asthma/COPD market overview
      • Opportunities
        • New asthma clinical trial endpoints open doors
        • The CFC-HFA switch will lead to a branded salbutamol market
        • FDA initiatives to decrease product development times
        • US is the only country to allow direct-to-consumer (DTC) advertising of prescription medicines
      • Threats
        • Reimbursement controls are important in decreasing healthcare expenditure in the US
        • Implementation of Medicare Part D influences US healthcare market
        • Parallel trading could increase due to Medicare D' s ' donut hole'
        • Prescription Drug User Fee Act (PDUFA) likely to increase fees
        • Reimbursement of nebulized beta2-agonists in COPD are under pressure
    • Japan: opportunities and threats
      • Asthma/COPD market overview
      • Opportunities
        • Characteristics of Japanese society impact the COPD market in particular
        • Separation of manufacturing and marketing entities benefits both Japanese and foreign companies
        • Japan shows initiatives to open their market
      • Threats
        • Price cuts still dominate pricing and reimbursement in Japan
        • Increasing uptake of generics
        • Lengthy approval process slows down access to the Japanese market
        • COPD remains underdiagnosed and undertreated
    • France: opportunities and threats
      • Asthma/COPD market overview
      • Opportunities
        • Generics use is still relatively low in France
        • Pricing and reimbursement negotiations to be shortened by new agency
      • Threats
        • France increases its pricing and reimbursement efforts
        • Varying formularies influence hospital prescribing
    • Germany: opportunities and threats
      • Asthma/COPD market overview
      • Opportunities
        • Encouraging environment for novel drug development
        • ePharmacy and mail-order drugs legalized
        • Disease management programs encourage patients to be more involved
      • Threats
        • Reimbursement controls are important in decreasing healthcare expenditure in Germany
        • Generic penetration in Germany is relatively high
        • Germany focuses attention on high doses of medicines for elderly patients
        • ICS/LABA combinations under scrutiny
    • Italy: opportunities and threats
      • Asthma/COPD market overview
      • Opportunities
        • Generic drugs play a small role in Italy
        • Reimbursement negotiations are less restrictive
      • Threats
        • Italy increases its pricing and reimbursement efforts
    • Spain: opportunities and threats
      • Asthma/COPD market overview
      • Opportunities
        • The pharmaceutical industry implements strategies to reduce parallel exportation
        • Health ministry introduces ' Spanish national formulary'
      • Threats
        • The introduction of a new medicines bill increases the focus on cost containment in Spain
        • The profile of generics is being raised in Spain
    • UK: opportunities and threats
      • Asthma/COPD market overview
      • Opportunities
        • The UK offers an attractive market
        • The pricing and reimbursement environment in the UK is relatively non-restrictive
      • Threats
        • The UK enjoys a strong generics market
        • The post-guidance and pre-guidance effects of NICE are a significant concern
  • CHAPTER 4 FORECAST ANALYSIS
    • Key events
      • Inhaled corticosteroid/long-acting beta2-agonist (ICS/LABA) combinations
        • Advair/Seretide will lose first position in ICS/LABA class
        • Symbicort US approval and SMART approach will boost sales
        • Foster competes on price
        • New product launches
        • Major clinical trials
        • Additional indications
        • Patent expiries
      • Oral anti-inflammatories
        • Singulair will remain highest selling NSAID but will suffer from generic entry and new competitors
        • New product launches
        • Additional indications
        • Patent expiries
      • Long-acting anticholinergics (LAMAs)
        • BI tries to differentiate Spiriva before the entry of new competitors
        • New product launches
        • Major clinical trials
        • Additional indications
        • Patent expiries
      • Inhaled corticosteroids (ICS)
        • Pulmicort and Flixotide remain the highest-selling ICS products
        • New product launches
        • Additional indications
        • Patent expiries
      • Long-acting beta2-agonists (LABAs)
        • Serevent and Foradil lead the LABA class
        • New product launches
        • Major clinical trials
        • Patent expiries
      • Biologicals
        • Xolair to become blockbuster by 2014
        • New product launches
        • Additional indications
        • Patent expiries
      • Short-acting beta2-agonists (SABAs)
        • Sepracor' s Xopenex franchise to reach revenues of over $1 billion
        • IVAX/Teva' s ProAir set to make most out of CFC-HFA switch in the US
        • Combivent sales to decline slightly
      • Short-acting anticholinergics (SAMAs)
      • Other asthma and COPD therapies
        • Bronchial thermoplasty
        • Antibiotics
        • Immunotherapy
    • Data definitions, limitations and assumptions
      • Standard Units
      • Japanese Market Data
      • Derivation of Sales Forecasts and Pricing Trends
      • Regional launch dates for new products
      • Generic Erosion and Pricing Assumptions
      • The ' Others' class
    • Forecasts
    • Forecast methodology
  • CHAPTER 5 COMMERCIAL IMPACT AND LIFECYCLE MANAGEMENT: CASE STUDIES
    • The strategies behind combination products
      • Pricing
      • First-to-market advantage
      • Patent protection
      • Combinations are here to stay
    • The impact of the CFC-HFA switch in the US
      • HFA as alternative to CFC
      • 3M' s patents will prevent entry of other HFA SABAs
      • ProAir will be highest-selling SABA after 2009 with peak sales of $650m
    • The increasing importance of inhaler devices in the asthma/COPD market
      • Lack of detailed guidelines and physician skills
      • pMDIs versus DPIs
      • The ideal inhaler
      • The Novolizer and the Respimat SMI
        • The Novolizer - optimal patient feedback and fine particles
        • The Respimat SMI - slow moving mist with deep lung penetration
  • BIBLIOGRAPHY
    • Bibliography
  • APPENDIX A - MARKET DATA AND MAJOR BRAND KEY FACTS
    • Summary asthma/COPD market data
    • ICS/LABA combinations market data
    • ICS/LABA combinations market data
    • Anticholinergics market data
    • Biologicals market data
    • Oral anti-inflammatories market data
    • Beta2-agonists market data
    • Inhaled corticosteroids (ICS) market data
  • APPENDIX B - MARKET FORECAST DATA
    • Market forecast data
  • APPENDIX C
    • Contributing experts
    • Report methodology
    • About Datamonitor
      • About Datamonitor Healthcare
      • About the respiratory and infectious disease analysis team
      • Disclaimer
    • List of Tables
      • Table 1: Prescription of off-label and unlicensed drugs in pediatrics
      • Table 2: Sales of ICS/LABA combination products in the seven major markets ($m), 2006-2016
      • Table 3: Price difference between launched ICS/LABA combination products in Germany, 2007
      • Table 4: Sales of oral anti-inflammatory products in the seven major markets ($m), 2006-2016
      • Table 5: Sales of long-acting anticholinergic products in the seven major markets ($m), 2006-2016
      • Table 6: Sales of inhaled corticosteroid products in the seven major markets ($m), 2006-2016
      • Table 7: Sales of long-acting beta2-agonist products in the seven major markets ($m), 2006-2016
      • Table 8: GSK pool of LABA candidates in Phase II trials, 2006
      • Table 9: Sales of monoclonal antibody products in the seven major markets ($m), 2006-2016
      • Table 10: Sales of short-acting betas2-agonist products in the seven major markets ($m), 2006-2016
      • Table 11: Sales of short-acting anticholinergic products in the seven major markets ($m), 2006-2016
      • Table 12: Costs per bronchoscopy
      • Table 13: Launch forecast assumptions used in the asthma/COPD market, 2007
      • Table 14: Generic erosion in the seven major markets over 3 years (%)
      • Table 15: Generic price discounts in the seven major markets (%)
      • Table 16: Classes rolled up into the ' Others' category by country
      • Table 17: Prices of HFA (levo)salbutamol products in 2006
      • Table 18: US - Summary market data, 2006 and 2016
      • Table 19: Japan - Summary market data, 2006 and 2016
      • Table 20: France - Summary market data, 2006 and 2016
      • Table 21: Germany - Summary market data, 2006 and 2016
      • Table 22: Italy - Summary market data, 2006 and 2016
      • Table 23: Spain - Summary market data, 2006 and 2016
      • Table 24: UK - Summary market data, 2006 and 2016
      • Table 25: Advair/Seretide: key facts
      • Table 26: Symbicort: key facts
      • Table 27: Foster: key facts
      • Table 28: Spiriva: key facts
      • Table 29: Atrovent: key facts
      • Table 30: Combivent: key facts
      • Table 31: Duoneb: key facts
      • Table 32: Berodual: key facts
      • Table 33: Xolair: key facts
      • Table 34: Singulair: key facts
      • Table 35: Accolate: key facts
      • Table 36: Onon: key facts
      • Table 37: Zyflo: key facts
      • Table 38: Serevent: key facts
      • Table 39: Foradil: key facts
      • Table 40: Ventolin: key facts
      • Table 41: Proventil: key facts
      • Table 42: Xopenex: key facts
      • Table 43: ProAir: key facts
      • Table 44: Pulmicort: key facts
      • Table 45: Flixotide/Flovent: key facts
      • Table 46: Becotide: key facts
      • Table 47: Qvar: key facts
      • Table 48: Beclazone: key facts
      • Table 49: Clenil: key facts
      • Table 50: Azmacort: key facts
      • Table 51: Aerobid: key facts
      • Table 52: Alvesco: key facts
      • Table 53: Asmanex: key facts
      • Table 54: Seven major markets - forecast sales in the asthma/COPD market, 2006-2016 ($m; 2006 figures are actuals)
      • Table 55: Five major European markets - forecast salesin the asthma/COPD market, 2006-2016 ($m; 2006 figures are actuals)
      • Table 56: US - forecast sales in the asthma/COPD amrket, 2006-2016 ($m; 2006 figures are actuals)
      • Table 57: Japan - forecast sales in the asthma/COPD market, 2006-2016 ($m; 2006 figures are actuals)
      • Table 58: France - forecast sales in the asthma/COPD market, 2006-2016 ($m; 2006 figures are actuals)
      • Table 59: Germany - forecast sales in the asthma/COPD market, 2006-2016 ($m; 2006 figures are actuals)
      • Table 60: Italy - forecast sales in the asthma/COPD market, 2006-2016 ($m; 2006 figures are actuals)
      • Table 61: Spain - forecast sales in the asthma/COPD market, 2006-2016 ($m; 2006 figures are actuals)
      • Table 62: UK - forecast sales in the asthma/COPD market, 2006-2016 ($m; 2006 figures are actuals)
    • List of Figures
      • Figure 1: Total sales in the seven major markets, by class ($bn), 2002-2006
      • Figure 2: Asthma/COPD market by class and value in the seven major markets, 2006
      • Figure 3: Top five brands by sales in seven major markets ($bn), 2006
      • Figure 4: Respiratory market sales split by country ($m), 2006-2016
      • Figure 5: Summary of environmental issues affecting the asthma/COPD market, 2007
      • Figure 6: Healthcare spending as a proportion of GDP in the seven major markets, 2004
      • Figure 7: Key pricing controls used globally, 2006
      • Figure 8: Trends in the prevalence of asthma symptoms according to the ISAAC Phase Three study, 2006
      • Figure 9: Percentage of daily smokers among adult population
      • Figure 10: US sales of asthma/COPD treatments by class ($bn), 2002-2006
      • Figure 11: Different endpoints show different profile of high versus low dose budesonide
      • Figure 12: Traditional and possible novel endpoints in asthma and COPD trials
      • Figure 13: Decrease of FDA' s mean total approval time, 1995-2005
      • Figure 14: Japan sales of asthma/COPD treatments by class ($bn), 2002-2006
      • Figure 15: Increase in life expectancy between 1960 and 2003 across the seven major markets
      • Figure 16: France sales of asthma/COPD treatments by class ($bn), 2002-2006
      • Figure 17: Germany sales of asthma/COPD treatments by class ($bn), 2002-2006
      • Figure 18: Italy sales of asthma/COPD treatments by class ($bn), 2002-2006
      • Figure 19: Spain sales of asthma/COPD treatments by class ($bn), 2002-2006
      • Figure 20: UK sales of asthma/COPD treatments by class ($bn), 2002-2006
      • Figure 21: Sales of the ICS/LABA combination class compared to overall asthma/COPD sales in the seven major markets ($bn), 2006-2016
      • Figure 22: Sales of Advair/Seretide, Symbicort and Foster in the seven major markets ($bn), 2006-2016
      • Figure 23: Once daily QAB149 is comparable to twice-daily formoterol
      • Figure 24: Sales of Advair/Seretide, Beyond Advair, Advair family and QMF149 in the seven major markets ($bn), 2006-2016
      • Figure 25: Sales of Alvesco Combo, Flutiform and MFF258 in the seven major markets ($m), 2006-2016
      • Figure 26: Sales of the oral anti-inflammatories class compared to overall asthma/COPD sales in the seven major markets ($bn), 2006-2016
      • Figure 27: Sales of Singulair, Onon and Accolate in the seven major markets ($m), 2006-2016
      • Figure 28: Sales of Zyflo, Zileuton CR and MN-001 in the seven major markets ($m), 2006-2016
      • Figure 29: Sales of the long-acting anticholinergic class compared to overall asthma/COPD sales in the seven major markets ($bn), 2006-2016
      • Figure 30: The Respimat Soft Mist Inhaler
      • Figure 31: Sales of Spiriva in the seven major markets ($bn), 2006-2016
      • Figure 32: Sales of LAS 34273, NVA237 and GSK' s LAMA in the seven major markets ($m), 2006-2016
      • Figure 33: Sales of QVA149 in the seven major markets ($m), 2006-2016
      • Figure 34: Sales of the inhaled corticosteroid class compared to overall asthma/COPD sales in the seven major markets ($bn), 2006-2016
      • Figure 35: Sales of Pulmicort and Flixotide/Flovent in the seven major markets ($m), 2006-2016
      • Figure 36: Sales of beclometasone-based inhalers in the seven major markets ($m), 2006-2016
      • Figure 37: Sales of Asmanex and Alvesco in Germany ($m), 2003-2006
      • Figure 38: Sales of Asmanex and Alvesco in the seven major markets ($m), 2006-2016
      • Figure 39: Patient potential for a once-daily anti-inflammatory for the treatment of COPD in the seven major markets, 2007
      • Figure 40: Sales of the long-acting beta2-agonist class compared to overall asthma/COPD sales in the seven major markets ($bn), 2006-2016
      • Figure 41: Sales of Serevent and Foradil in the seven major markets ($m), 2006-2016
      • Figure 42: Sales of QAB149, GSK' s LABA and CHF 4226 in the seven major markets ($m), 2006-2016
      • Figure 43: Trials on safety and efficacy of Brovana and Perforomist, 2007
      • Figure 44: Sales of Brovana and Perforomist in the seven major markets ($m), 2006-2016
      • Figure 45: Sales of the biologicals class compared to overall asthma/COPD sales in the seven major markets ($bn), 2006-2016
      • Figure 46: Patient potential for Xolair in the US, 2007
      • Figure 47: Patient potential for Xolair in Europe, 2007
      • Figure 48: Sales of Xolair in the seven major markets ($m), 2006-2016
      • Figure 49: Patient potential for a once-daily monoclonal antibody for the treatment of severe/refractory asthma in the seven major markets, 2007
      • Figure 50: Sales of the short-acting beta2-agonist class compared to overall asthma/COPD sales in the seven major markets ($bn), 2006-2016
      • Figure 51: Sales of Xopenex Nebulized and HFA in the seven major markets ($m), 2006-2016
      • Figure 52: Sales of Ventolin, Proventil and ProAir in the seven major markets ($m), 2006-2016
      • Figure 53: Sales of Combivent and Duoneb in the seven major markets ($m), 2006-2016
      • Figure 54: Sales of Atrovent in the seven major markets ($m), 2006-2016
      • Figure 55: Possible patient potential for bronchial thermoplasty in the US, 2007
      • Figure 56: Possible revenues for Asthmatx in the US
      • Figure 57: The roles of viral and bacterial infections in asthma
      • Figure 58: Cannibalization versus expansion strategy
      • Figure 59: Sales of Advair/Seretide versus its components in the US ($bn), 2002-2006
      • Figure 60: First-year of launch and 2016 sales of marketed and pipeline combination products
      • Figure 61: Generic CFC salbutamol market will revert to branded HFA salbutamol market in the US after December 2008
      • Figure 62: Overview of the salbutamol and levosalbutamol market, HFA versus other, and the impact of the CFC-HFA switch, 2006-2008
      • Figure 63: Sales of HFA (levo)salbutamol products, 2006-2016
      • Figure 64: The Novolizer has the characteristics of an ideal inhaler device
      • Figure 65: Respimat SMI demonstrates better lung deposition compared with conventional MDIs
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