Abstract
Overview
Introduction
This databook is a detailed information resource covering all the key data
points on Baby Personal Care in Western Europe. It includes comprehensive
value volume segmentation and market share data. The databook supplies actual
data to 2006 and full forecasts to 2011 for 17 countries covered within the
Western Europe region.
Scope
- Contains 2 categories: Diapers and Baby Toiletries
- Provides market value, volume data by market, segment and sub segment.
Report Highlights
The Western Europe Baby Personal Care market covering 17 countries, increased
between 2001-2006, growing at an average annual rate of 1.5%
The leading company in the market in 2006 was Procter & Gamble. The
second-largest player was Kimberly-Clark Corporation with Johnson & Johnson is
third place.
Reasons to Purchase
- Discover the major quantitative trends affecting the Baby Personal Care
markets.
- Understand consumers' consumption and expenditure patterns for the 17
countries covered.
- Understand the future direction of the market with reliable historical
data and full five year forecasting.
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