Abstract
Datamonitor' s Personal Products: Global Industry Guide is an essential
resource for top-level data and analysis covering the personal products
industry. It includes detailed data on market size and segmentation, textual
analysis of the key trends and competitive landscape, and profiles of the
leading companies. This incisive report provides expert analysis on a global,
regional and country basis.
Scope of the Report
- Contains an executive summary and data on value, volume and segmentation
- Provides textual analysis of the industry' s prospects, competitive
landscape and profiles of the leading companies
- Incorporates in-depth five forces competitive environment analysis and
scorecards
- Covers the Global, European and Asia-Pacific markets as well as individual
chapters on 5 major markets (France, Germany, Japan, the UK and the US).
- Includes a five-year forecast of the industry
Highlights
The global personal products market grew by 3.7% in 2007 to reach a value of
$306.8 billion.
In 2012, the market is forecast to have a value of $364 billion, an increase
of 18.7% since 2007.
Sales of OTC healthcare account for 32.4% of the market by value.
Europe accounts for 37.1% of the market by value.
Procter & Gamble is the leading company in the market, holding a 13.1% market
share by value.
Why you should buy this report
- Spot future trends and developments
- Inform your business decisions
- Add weight to presentations and marketing materials
- Save time carrying out entry-level research
Market Definition
The personal products market consists of OTC healthcare, skincare, haircare,
make-up, fragrances and others. The market is valued according to retail
selling price (RSP) and includes any applicable taxes. Any currency
conversions used in the creation of this report have been calculated using
constant 2006 annual average exchange rates.
For the purpose of this report the Americas comprises Brazil, Canada, Mexico
and the US.
Europe comprises Belgium, the Czech Republic, Denmark, France, Germany,
Hungary, Italy, Netherlands, Norway, Poland, Russia, Spain, Sweden and the UK.
Asia-Pacific comprises Australia, China, Japan, India, Singapore, South Korea
and Taiwan.
The global figure comprises the Americas, Asia-Pacific and Europe.
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