Table of Contents
TABLE OF CONTENTS
Chapter 1 INTRODUCTION 2
What is this report about?
2
How to use this report 2
Market Definition 3
Chapter 2 OVERVIEW
10
Value Analysis 10
Volume Analysis 12
Chapter 3 ASIA PACIFIC
PERSONAL HYGIENE - MARKET OVERVIEW 14
Value Analysis, 2001-2006 14
Value Analysis, 2006-2011 14
Volume Analysis, 2001-2006 16
Volume
Analysis, 2006-2011 16
Company Share Analysis 18
Chapter 4 LEADING
COMPANY PROFILES 21
Unilever 21
Kao Corporation 23
Chapter 5
CATEGORY ANALYSIS - SOAP 25
Value Analysis, 2001-2006 25
Value
Analysis, 2006-2011 25
Volume Analysis, 2001-2006 27
Volume Analysis,
2006-2011 27
Company Share Analysis 29
Chapter 6 CATEGORY ANALYSIS -
DEODORANTS 32
Value Analysis, 2001-2006 32
Value Analysis, 2006-2011
33
Volume Analysis, 2001-2006 35
Volume Analysis, 2006-2011 36
Company Share Analysis 38
Chapter 7 CATEGORY ANALYSIS - BATH & SHOWER
PRODUCTS 41
Value Analysis, 2001-2006 41
Value Analysis, 2006-2011
41
Volume Analysis, 2001-2006 43
Volume Analysis, 2006-2011 43
Company Share Analysis 45
Chapter 8 RESEARCH METHODOLOGY 48
Methodology overview 48
Secondary research 49
Market modelling 50
Primary research 51
Data finalisation 51
Ongoing research 52
Chapter 9 APPENDIX 53
Future readings 53
How to contact experts in
your industry 53
LIST OF FIGURES
Figure 1: Asia Pacific Personal
Hygiene value & value forecast, 2001-2011 (US$ m, nominal prices) 15
Figure 2: Asia Pacific Personal Hygiene category growth comparison, by value,
2001-2011 15
Figure 3: Asia Pacific Personal Hygiene volume & volume
forecast, 2001-2011 (Units m) 17
Figure 4: Asia Pacific Personal Hygiene
category growth comparison, by volume, 2001-2011 17
Figure 5: Asia Pacific
Personal Hygiene company share (Top 5 companies), by value, 2005-2006 (%)
20
Figure 6: Asia Pacific Soap value & value forecast, 2001-2011 (US$ m,
nominal prices) 26
Figure 7: Asia Pacific Soap category growth comparison,
by value, 2001-2011 26
Figure 8: Asia Pacific Soap volume & volume
forecast, 2001-2011 (Units m) 28
Figure 9: Asia Pacific Soap category
growth comparison, by volume, 2001-2011 28
Figure 10: Asia Pacific Soap
company share (Top 5 companies), by value, 2005-2006 (%) 31
Figure 11:
Asia Pacific Deodorants value & value forecast, 2001-2011 (US$ m, nominal
prices) 34
Figure 12: Asia Pacific Deodorants category growth comparison,
by value, 2001-2011 34
Figure 13: Asia Pacific Deodorants volume & volume
forecast, 2001-2011 (Units m) 37
Figure 14: Asia Pacific Deodorants
category growth comparison, by volume, 2001-2011 37
Figure 15: Asia
Pacific Deodorants company share (Top 5 companies), by value, 2005-2006 (%)
40
Figure 16: Asia Pacific Bath & Shower Products value & value forecast,
2001-2011 (US$ m, nominal prices) 42
Figure 17: Asia Pacific Bath & Shower
Products category growth comparison, by value, 2001-2011 42
Figure 18:
Asia Pacific Bath & Shower Products volume & volume forecast, 2001-2011 (Units
m) 44
Figure 19: Asia Pacific Bath & Shower Products category growth
comparison, by volume, 2001-2011 44
Figure 20: Asia Pacific Bath & Shower
Products company share (Top 5 companies), by value, 2005-2006 (%) 47
Figure 21: Annual data review process 49
LIST OF TABLES
Table 1:
Personal Hygiene category definitions 4
Table 2: Asia Pacific Personal
Hygiene value (country-wise), 2001-2006 (US$ m, nominal prices) 10
Table
3: Asia Pacific Personal Hygiene value (country-wise) forecast, 2006-2011 (US$
m, nominal prices) 11
Table 4: Asia Pacific Personal Hygiene volume
(country-wise), 2001-2006 (Units m) 12
Table 5: Asia Pacific Personal
Hygiene volume (country-wise) forecast, 2006-2011 (Units m) 13
Table 6:
Asia Pacific Personal Hygiene value, 2001-2006 (US$ m, nominal prices) 14
Table 7: Asia Pacific Personal Hygiene value forecast, 2006-2011 (US$ m,
nominal prices) 14
Table 8: Asia Pacific Personal Hygiene volume,
2001-2006 (Units m) 16
Table 9: Asia Pacific Personal Hygiene volume
forecast, 2006-2011 (Units m) 16
Table 10: Asia Pacific Personal Hygiene
company share (Top 20 Companies) by value, 2005-2006 (%) 18
Table 11:
Asia Pacific Personal Hygiene value, by company, 2005-2006 (US$ m nominal
prices) 19
Table 12: Unilever Key Facts 21
Table 13: Kao Corporation
Key Facts 23
Table 14: Asia Pacific Soap value, 2001-2006 (US$ m, nominal
prices) 25
Table 15: Asia Pacific Soap value forecast, 2006-2011 (US$ m,
nominal prices) 25
Table 16: Asia Pacific Soap volume, 2001-2006 (Units m)
27
Table 17: Asia Pacific Soap volume forecast, 2006-2011 (Units m) 27
Table 18: Asia Pacific Soap company share (Top 20 Companies) by value,
2005-2006 (%) 29
Table 19: Asia Pacific Soap value, by company, 2005-2006
(US$ m nominal prices) 30
Table 20: Asia Pacific Deodorants value,
2001-2006 (US$ m, nominal prices) 32
Table 21: Asia Pacific Deodorants
value forecast, 2006-2011 (US$ m, nominal prices) 33
Table 22: Asia
Pacific Deodorants volume, 2001-2006 (Units m) 35
Table 23: Asia Pacific
Deodorants volume forecast, 2006-2011 (Units m) 36
Table 24: Asia Pacific
Deodorants company share (Top 20 Companies) by value, 2005-2006 (%) 38
Table 25: Asia Pacific Deodorants value, by company, 2005-2006 (US$ m nominal
prices) 39
Table 26: Asia Pacific Bath & Shower Products value, 2001-2006
(US$ m, nominal prices) 41
Table 27: Asia Pacific Bath & Shower Products
value forecast, 2006-2011 (US$ m, nominal prices) 41
Table 28: Asia
Pacific Bath & Shower Products volume, 2001-2006 (Units m) 43
Table 29:
Asia Pacific Bath & Shower Products volume forecast, 2006-2011 (Units m)
43
Table 30: Asia Pacific Bath & Shower Products company share (Top 20
Companies) by value, 2005-2006 (%) 45
Table 31: Asia Pacific Bath &
Shower Products value, by company, 2005-2006 (US$ m nominal prices) 46
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