Abstract
Introduction
There are a diverse number of private card propositions in European fuel
retailing including loyalty cards operating under coalition, points-based and
club models, as well as credit cards. In light of this, we have compiled many
of the advertised offerings in the UK, Germany, the Netherlands, France,
Italy, Norway and Switzerland allowing you to make meaningful comparisons.
Key reasons to purchase this research
- Uncover essential data on competitors consumer cards including fuel and
non-fuel redemption details, coalition partners, APRs and card fees
- Assess the necessity for different card features in advance of any
extensive card investment programmes
- Develop a compelling value proposition to ensure maximisation of revenue
from your consumer card
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