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Market Research Report

Pipeline and Commercial Insight: Obesity - The $11 billion market that never was

Published by Datamonitor Contact us : +1-860-674-8796
Published 2009/07 Content info 250 pages
Product code DC95524
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Description TOC

Table of Contents

EXECUTIVE SUMMARY

  • Strategic scoping and focus
  • Datamonitor insight into the obesity market
  • Related current reports
  • Related future reports

Obesity market potential

  • Key findings
  • Definition
  • Patient segmentation
  • Epidemiology
  • Current treatment options
    • Collective obesity management
    • Pharmacological interventions as components of personalized programs
  • Unmet need in obesity
    • Safety
    • Efficacy
    • Compliance

Current Market overview

  • Seven major market current and future market overview
    • Impact of recent launches has been short-lived
    • Imminent slowdown cannot be blamed on generics
    • US remains core market, Europe sees greatest fluctuations, and Japan revenues are negligible
  • Environmental factors in the obesity market
    • Obesity products go over-the-counter
    • Is late-stage and post-marketing trial design due for an overhaul?
    • Defining acceptable risk means demonstrating acceptable gain
    • Increasing patient potential works against expensive interventions
  • US current and future market assessment
  • Japan current and future market assessment
  • Five major European markets current and future market assessment
    • France
    • Germany
    • Italy
    • Spain
    • UK

Brand Dynamics

  • Overview of competitive landscape
  • Drivers of brand choice
  • Trends in marketing strategy: Xenical and Alli
    • Product
    • Pricing
    • Placement
    • Promotion
  • Xenical (orlistat, Roche)
    • Drug profile
    • Product positioning
    • SWOT analysis
    • Brand forecast to 2018
  • Alli (orlistat, GlaxoSmithKline)
    • Drug profile
    • Product positioning
    • SWOT analysis
    • Brand forecast to 2018
  • Reductil/Meridia (sibutramine, Abbott)
    • Drug profile
    • Product positioning
    • SWOT analysis
    • Brand forecast to 2018
  • Sanorex/Teronac (mazindol, Sandoz)
    • Drug profile
    • Product positioning
    • SWOT analysis
    • Brand forecast to 2018
  • Acomplia/Zimulti (rimonabant, Sanofi-Aventis)
    • Drug profile
    • Product positioning
    • Brand forecast to 2018

R&D Approach

  • Key findings
  • Clinical trial design in obesity
    • Safety
    • Efficacy, endpoints and outcomes
    • Comparators
    • Future direction

Pipeline Analysis & Forecasts

  • Key findings
  • Overview
    • Pipeline summary
    • Comparative forecasts
  • Comparator tool comparisons
    • Clinical factors
    • Commercial factors
  • Contrave (bupropion and naltrexone, Orexigen)
    • Drug profile
    • Drug overview
    • SWOT analysis
    • Clinical trial data
    • Forecasts to 2018
  • Qnexa (phentermine and topiramate, Vivus Inc.)
    • Drug profile
    • Drug overview
    • SWOT analysis
    • Clinical trial data
    • Forecasts to 2018
  • Lorcaserin (Arena Pharmaceuticals)
    • Drug profile
    • Drug overview
    • SWOT analysis
    • Clinical trial data
    • Forecasts to 2018
  • Cetilistat, Alizyme Plc
    • Drug profile
    • Drug overview
    • SWOT analysis
    • Clinical trial data
    • Forecasts to 2018
  • Other drugs

BIBLIOGRAPHY

  • Journal papers
  • Presentations
  • Website information
  • Reports
  • Books
  • Datamonitor reports

APPENDIX A - MARKET ASSUMPTIONS

APPENDIX B

  • Contributing experts
  • Report methodology

TABLES

  • Table: World Health Organization classification of obesity
  • Table: Projected and forecast adult obesity prevalence (million) in the seven major markets, 2008 - 2018
  • Table: Projected and forecast adult obesity prevalence rate in the seven major markets, 2008 - 2018
  • Table: Predicted UK prevalence of childhood obesity by gender, 2004 - 2050
  • Table: Summary of selected guidelines for obesity interventions, 2009
  • Table: Examples of obesity-associated co-morbidities
  • Table: Historical and forecast obesity market performance in the seven major markets by volume and value, 2008 - 2018
  • Table: Historical and forecast obesity market performance by region in the seven major markets, 2008 - 2018
  • Table: Sales and growth of drug classes and/or brands for obesity in the seven major markets, 2008 - 2018
  • Table: Sales forecasts for obesity in the seven major markets ($m), 2008 - 2018
  • Table: Summary of opportunities and threats for the obesity market, 2009
  • Table: Expected remaining lifetime healthcare costs - obese, healthy living and smoking adults, 2009
  • Table: Sales forecasts for obesity in the US ($m), 2008 - 2018
  • Table: Sales forecasts for obesity in Japan ($m), 2008 - 2018
  • Table: Historical and forecast obesity market performance in the five major European markets by country and value, , 2008 - 2018
  • Table: Historical and forecast obesity market share (%) in the five major European markets by value, 2004, 2008 and 2018
  • Table: Obesity prevalence versus volume and value sales across the five major European markets, 2008
  • Table: Sales forecasts ($m) for obesity in the five major European markets, 2008 - 2018
  • Table: Sales forecasts for obesity in France ($m), 2008 - 2018
  • Table: Sales forecasts for obesity in Germany ($m), 2008 - 2018
  • Table: Sales forecasts for obesity in Italy ($m), 2008 - 2018
  • Table: Sales forecasts for obesity in Spain($m), 2008 - 2018
  • Table: Specific advice on obesity drug use, National Institute for Health & Clinical Evidence Quick Reference Guide for the National Health Service
  • Table: Sales forecasts for obesity in the UK ($m), 2008 - 2018
  • Table: Key branded drugs indicated for obesity, 2009
  • Table: Brand dynamics of key marketed drugs for the treatment of obesity in the seven major markets, 2008 - 2018
  • Table: US formulary status for key brands for the treatment of obesity, 2009
  • Table: Contraindications, cautions, adverse reactions and drug interactions - orlistat, sibutramine and phentermine
  • Table: Xenical (orlistat) - drug profile, 2009
  • Table: Xenical (orlistat) - SWOT analysis, 2009
  • Table: Forecast sales performance for Xenical in the seven major markets, 2008 - 2018
  • Table: Alli (orlistat) - drug profile, 2009
  • Table: Alli (orlistat) - SWOT analysis, 2009
  • Table: Alli (orlistat) sales performance in the seven major markets, 2008 - 2018
  • Table: Reductil (sibutramine) - drug profile, 2009
  • Table: Reductil (sibutramine) - SWOT analysis, 2009
  • Table: Acomplia/Reductil (sibutramine) sales performance in the seven major markets, 2008 - 2018
  • Table: Sanorex (mazindol) - drug profile, 2009
  • Table: Sanorex (mazindol) - SWOT analysis, 2009
  • Table: Sanorex/Teronac (mazindol) sales performance in the seven major markets, 2008 - 2018
  • Table: Acomplia (rimonabant) - drug profile, 2009
  • Table: Acomplia/Zimulti (rimonabant) sales performance in the seven major markets, 2008 - 2018
  • Table: Late-stage pipeline summary for obesity, 2009
  • Table: Obesity pipeline product performance against generic and currently marketed products in the seven major markets, 2008 - 2018
  • Table: Contrave (bupropion and naltrexone) - drug profile, 2009
  • Table: Contrave (bupropion and naltrexone) SWOT analysis, 2009
  • Table: Forecast sales for Contrave (bupropion and naltrexone) in the seven major markets, 2008 - 2018
  • Table: Qnexa (phentermine and topiramate) - drug profile, 2009
  • Table: Qnexa (phentermine and topiramate) SWOT analysis, 2009
  • Table: Forecast sales for Qnexa (phentermine and topiramate) in the seven major markets , 2008 - 2018
  • Table: Lorcaserin - drug profile, 2009
  • Table: Lorcaserin SWOT analysis, 2009
  • Table: Forecast sales for lorcaserin in the seven major markets, 2008 - 2018
  • Table: Cetilistat - drug profile, 2009
  • Table: Cetilistat SWOT analysis, 2009
  • Table: Forecast sales for cetilistat in the seven major markets,, 2008 - 2018
  • Table: Obesity pipeline by phase of development and activity status, 2006 - 09
  • Table: Phase II obesity pipeline overview, 2009
  • Table: Average trial durations used for Datamonitor forecasts of obesity market launch dates
  • Table: Review periods for new approvals in months
  • Table: Forecast launch dates for late stage obesity products
  • Table: Generic share, generic pricing and branded price upon generic incursion in the cardiovascular market
  • Table: Key patent expiry dates for market exclusivity for currently marketed obesity products

FIGURES

  • Figure: Definition of body mass index
  • Figure: Principal drivers for obesity
  • Figure: Projected and forecast adult obesity prevalence (million) ) in the seven major markets, 2008 - 2018
  • Figure: Projected and forecast adult obesity prevalence rate in the seven major markets, 2008 - 2018
  • Figure: Critical opportunities for intervention during an individual' s life course
  • Figure: Examples of child-focused interventions to target obesity
  • Figure: Generic treatment pathway for obesity
  • Figure: Long-term weight loss improvements with long-term maintenance therapy
  • Figure: Historic events in the obesity market, 1930 - 2009
  • Figure: Forecast events in the obesity market, 2010 - 2018
  • Figure: Historical and forecast obesity market performance in the seven major markets by volume and value 2004 - 2018
  • Figure: Historical and forecast seven major market obesity market performance by volume and value by region, 2004 - 2018f
  • Figure: Historical and forecast obesity market performance in the seven major market by volume and value of key brands versus new launches and generics, 2004 - 2018f
  • Figure: Impact of over-the-counter orlistat on the US obesity market, 2004 - 08
  • Figure: Historical and forecast obesity market in the US performance by volume and value, 2004 - 2018
  • Figure: Historical and forecast obesity market performance in Japan by volume and value, 2004 - 2018
  • Figure: Historical and forecast obesity market performance in the five major European markets by volume and value, 2004 - 2018
  • Figure: Historical and forecast obesity market performance in the five major European markets by country and value,2004 - 2018
  • Figure: Historical and forecast obesity market performance in France by volume and value, 2004 - 2018
  • Figure: Marketed obesity brand performance in France against generic and pipeline products, 2004 - 2018
  • Figure: Pipeline product performance in France against generic and currently marketed products, 2004 - 2018
  • Figure: Historical and forecast obesity market performance in Germany by volume and value, 2004 - 2018
  • Figure: Marketed obesity brand performance in Germany against generic and pipeline products, 2004 - 2018
  • Figure: Pipeline product performance in Germany against generic and currently marketed products, Germany, 2004 - 2018
  • Figure: Historical and forecast obesity market performance in Italy by volume and value, 2004 - 2018
  • Figure: Marketed obesity brand performance in Italy against generic and pipeline products, 2004 - 2018
  • Figure: Pipeline product performance in Italy against generic and currently marketed products, 2004 - 2018
  • Figure: Historical and forecast obesity market performance in Spain by volume and value, 2004 - 2018
  • Figure: Marketed product performance in Spain against generic and pipeline products, 2004 - 2018
  • Figure: Pipeline product performance in Spain against generic and currently marketed products, 2004 - 2018
  • Figure: Historical and forecast obesity market performance in the UK by volume and value, 2004 - 2018
  • Figure: Marketed product performance in the UK against generic and pipeline products, 2004 - 2018
  • Figure: Pipeline product performance in the UK against generic and currently marketed products,2004 - 2018
  • Figure: Brand dynamics of key marketed drugs for the treatment of obesity in the seven major markets, 2004 - 2018
  • Figure: Historic and forecast sales for Xenical (orlistat) in the seven major markets, 2004 - 2018
  • Figure: Historic and forecast sales for Alli (orlistat) in the seven major markets, 2004 - 2018
  • Figure: Historic and forecast sales for Reductil (sibutramine) in the seven major markets, 2004 - 2018
  • Figure: Historic and forecast sales for Sanorex (mazindol) in the seven major markets, 2004 - 2018
  • Figure: Obesity pipeline product performance against generic and currently marketed products in the seven major markets, 2004 - 2018
  • Figure: Datamonitor drug assessment summary for pipeline products in development for obesity, 2009
  • Figure: Contrave Phase III trial plan overview
  • Figure: Contrave (bupropion and naltrexone) Phase III trial overview
  • Figure: Contrave (bupropion and naltrexone) Phase III trial overview
  • Figure: Contrave (bupropion and naltrexone) Phase III trial overview
  • Figure: Contrave (naltrexone and bupropion) Phase IIb trial results overview
  • Figure: Contrave (naltrexone and bupropion) Phase II trial results overview
  • Figure: Forecast sales for Contrave (bupropion and naltrexone) in the seven major markets, 2008 - 2018
  • Figure: Qnexa (phentermine and topiramate) Phase III trial plan overview
  • Figure: Qnexa (phentermine and topiramate) EQUIP Phase III trial overview
  • Figure: Qnexa (phentermine and topiramate) CONQUER Phase III trial overview
  • Figure: Qnexa (phentermine and topiramate) EQUATE Phase III trial overview
  • Figure: Qnexa (phentermine and topiramate) Phase II trial overview
  • Figure: Forecast sales for Qnexa (phentermine and topiramate) in the seven major markets , 2008 - 2018
  • Figure: Lorcaserin trial plan overview
  • Figure: Lorcaserin Phase III BLOOM trial overview
  • Figure: Lorcaserin Phase III BLOSSOM trial overview
  • Figure: Lorcaserin Phase III BLOOM-DM trial overview
  • Figure: Forecast sales for lorcaserin in the seven major markets, 2008 - 2018
  • Figure: Cetilistat monotherapy Phase III trial overview
  • Figure: Other late-stage cetilistat trial plans
  • Figure: Cetilistat Phase II trial in obese adults
  • Figure: Cetilistat Phase II trial in obese adults with diabetes
  • Figure: Forecast sales for cetilistat in the seven major markets,, 2008 - 2018
  • Figure: Obesity pipeline by phase of development, 2006 - 09
  • Figure: Obesity pipeline by activity status, 2006 - 09
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