Abstract
Introduction
This databook provides key data and information on the oils and fats market in
Colombia. This report is a comprehensive resource for market, category and
segment level data including value, volume, distribution share and company &
brand share. This report also provides expenditure and consumption data for
the historic and forecast periods.
Scope
*Contains information on two categories: oils and solid fats
*Market,category and segment level information on value, volume, and
expenditure & consumption, with historic (2002-2007) and forecast (2008-2012)
data
*Category level company and brand share as well as distribution share
information for 2006 and 2007
Highlights
The market for oils and fats in Colombia increased at a compound annual growth
rate of 3.1% between 2002 and 2007.
The oils category led the oils and fats market in Colombia, accounting for a
share of 98%.
The leading players in Colombian oils and fats market include ConAgra Foods,
Inc., Lloreda S.A. and Grasas S.A.
Reasons to Purchase
*Develop business strategies by understanding the quantitative trends within
the oils and fats market in Colombia
*Design effective marketing and sales strategies by identifying key market
categories and segments
*Identify key players within the market to plan lucrative M&A, partnerships
and agreements
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