Table of Contents
TABLE OF CONTENTS
Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level -
Oils and fats 2
Summary category level - Oils 3
Summary category level
- Solid fats 4
Chapter 2 INTRODUCTION 5
What is this report about?
5
How to use this report 5
Market Definition 6
Chapter 3 MARKET
OVERVIEW 17
Value Analysis, 2002–2007 17
Value Analysis,
2007–2012 18
Value Analysis, US$ 2002–2007 20
Value
Analysis, US$ 2007–2012 20
Volume Analysis, 2002–2007 22
Volume Analysis, 2007–2012 23
Company and Brand Share Analysis
25
Distribution Analysis 29
Expenditure & consumption per capita
31
Chapter 4 LEADING COMPANY PROFILES 34
Unilever 34
Nestlé
SA 36
Chapter 5 CATEGORY ANALYSIS - OILS 39
Value Analysis,
2002–2007 39
Value Analysis, 2007–2012 41
Value Analysis,
US$ 2002–2007 44
Value Analysis, US$ 2007–2012 45
Volume
Analysis, 2002–2007 46
Volume Analysis, 2007–2012 48
Company and Brand Share Analysis 51
Distribution Analysis 55
Expenditure & consumption per capita 57
Chapter 6 CATEGORY ANALYSIS -
SOLID FATS 63
Value Analysis, 2002–2007 63
Value Analysis,
2007–2012 64
Value Analysis, US$ 2002–2007 66
Value
Analysis, US$ 2007–2012 66
Volume Analysis, 2002–2007 68
Volume Analysis, 2007–2012 69
Company and Brand Share Analysis
71
Distribution Analysis 75
Expenditure & consumption per capita
77
Chapter 7 COUNTRY COMPARISON 80
Value 80
Volume 85
Market
Share 90
Chapter 8 NEW PRODUCT DEVELOPMENT 91
Product launches over
time 91
Recent product launches 93
Chapter 9 ITALY SOCIOECONOMIC
PROFILE 94
Country Overview 94
Key Facts 95
Political Overview
96
Italy Economic Overview 97
Chapter 10 ITALY MACROECONOMIC PROFILE
98
Macroeconomic Indicators 98
Chapter 11 RESEARCH METHODOLOGY 103
Methodology overview 103
Secondary research 104
Market modeling
105
Primary research 106
Data finalization 107
Ongoing research
107
Chapter 12 APPENDIX 108
Future readings 108
How to contact
experts in your industry 108
Disclaimer 108
LIST OF FIGURES
Figure 1: Italy oils and fats value & value forecast, 2002−2012 (€
m, nominal prices) 19
Figure 2: Italy oils and fats category growth
comparison, by value, 2002−2012 21
Figure 3: Italy oils and fats
volume & volume forecast, 2002−2012 (Kg/Liters m) 24
Figure 4: Italy
oils and fats category growth comparison, by volume, 2002−2012 24
Figure 5: Italy oils and fats company share, by value, 2006−2007 (%)
27
Figure 6: Italy oils and fats distribution channels, by value,
2006−2007 (%) 30
Figure 7: Italy oils value & value forecast,
2002−2012 (€ m, nominal prices) 43
Figure 8: Italy oils volume
& volume forecast, 2002−2012 (Liters m) 50
Figure 9: Italy oils
company share, by value, 2006−2007 (%) 53
Figure 10: Italy oils
distribution channels, by value, 2006−2007 (%) 56
Figure 11: Italy
solid fats value & value forecast, 2002−2012 (€ m, nominal prices)
65
Figure 12: Italy solid fats category growth comparison, by value,
2002−2012 67
Figure 13: Italy solid fats volume & volume forecast,
2002−2012 (Kg m) 70
Figure 14: Italy solid fats category growth
comparison, by volume, 2002−2012 70
Figure 15: Italy solid fats
company share, by value, 2006−2007 (%) 73
Figure 16: Italy solid
fats distribution channels, by value, 2006−2007 (%) 76
Figure 17:
Global oils and fats market split (value terms, 2007) – Top 5 countries
81
Figure 18: Global oils and fats market value, 2002–2007 (Top 5
countries) 84
Figure 19: Global oils and fats market split (volume terms,
2007) – Top 5 countries 86
Figure 20: Global oils and fats market
volume, 2002–2007 (Top 5 countries) 89
Figure 21: Map of Italy
95
Figure 22: Annual data review process 104
LIST OF TABLES
Table 1: Oils and fats category definitions 7
Table 2: Oils and fats
distribution channels 8
Table 3: Italy oils and fats value,
2002–2007 (€ m, nominal prices) 17
Table 4: Italy oils and
fats value forecast, 2007–2012 (€ m, nominal prices) 18
Table
5: Italy oils and fats value, 2002–2007 (US$ m nominal prices) 20
Table 6: Italy oils and fats value forecast, 2007–2012 (US$ m nominal
prices) 20
Table 7: Italy oils and fats volume, 2002–2007 (Kg/Liters
m) 22
Table 8: Italy oils and fats volume forecast, 2007–2012
(Kg/Liters m) 23
Table 9: Italy oils and fats brand share, by value,
2006–2007 (%) 25
Table 10: Italy oils and fats value, by brand
2006–2007 (€ m nominal prices) 26
Table 11: Italy oils and
fats company share by value, 2006–2007 (%) 28
Table 12: Italy oils
and fats value, by company, 2006–2007 (€ m nominal prices) 28
Table 13: Italy oils and fats distribution channels, by value, 2006–2007
(%) 29
Table 14: Italy oils and fats value, by distribution channel,
2006–2007 (€ m nominal prices) 29
Table 15: Italy oils and
fats expenditure per capita, 2002–2007 (€, nominal prices) 31
Table 16: Italy oils and fats forecast expenditure per capita, 2007–2012
(€, nominal prices) 31
Table 17: Italy oils and fats expenditure per
capita, 2002–2007 (US$ nominal prices) 32
Table 18: Italy oils and
fats forecast expenditure per capita, 2007–2012 (US$ nominal prices)
32
Table 19: Italy oils and fats consumption per capita, 2002–2007
(Kg/Liters) 33
Table 20: Italy oils and fats forecast consumption per
capita, 2007–2012 (Kg/Liters) 33
Table 21: Unilever Key Facts 34
Table 22: Nestlé SA Key Facts 36
Table 23: Italy oils value,
2002–2007 (€ m, nominal prices) 40
Table 24: Italy oils value
forecast, 2007–2012 (€ m, nominal prices) 42
Table 25: Italy
oils value, 2002–2007 (US$ m nominal prices) 44
Table 26: Italy oils
value forecast, 2007–2012 (US$ m nominal prices) 45
Table 27: Italy
oils volume, 2002–2007 (Liters m) 47
Table 28: Italy oils volume
forecast, 2007–2012 (Liters m) 49
Table 29: Italy oils brand share,
by value, 2006–2007 (%) 51
Table 30: Italy oils value, by brand
2006–2007 (€ m nominal prices) 52
Table 31: Italy oils company
share by value, 2006–2007 (%) 54
Table 32: Italy oils value, by
company, 2006–2007 (€ m nominal prices) 54
Table 33: Italy
oils distribution channels, by value, 2006–2007 (%) 55
Table 34:
Italy oils value, by distribution channel, 2006–2007 (€ m nominal
prices) 55
Table 35: Italy oils expenditure per capita, 2002–2007
(€, nominal prices) 57
Table 36: Italy oils forecast expenditure per
capita, 2007–2012 (€, nominal prices) 58
Table 37: Italy oils
expenditure per capita, 2002–2007 (US$ nominal prices) 59
Table 38:
Italy oils forecast expenditure per capita, 2007–2012 (US$ nominal
prices) 60
Table 39: Italy oils consumption per capita, 2002–2007
(Liters) 61
Table 40: Italy oils forecast consumption per capita,
2007–2012 (Liters) 62
Table 41: Italy solid fats value,
2002–2007 (€ m, nominal prices) 63
Table 42: Italy solid fats
value forecast, 2007–2012 (€ m, nominal prices) 64
Table 43:
Italy solid fats value, 2002–2007 (US$ m nominal prices) 66
Table
44: Italy solid fats value forecast, 2007–2012 (US$ m nominal prices)
66
Table 45: Italy solid fats volume, 2002–2007 (Kg m) 68
Table
46: Italy solid fats volume forecast, 2007–2012 (Kg m) 69
Table 47:
Italy solid fats brand share, by value, 2006–2007 (%) 71
Table 48:
Italy solid fats value, by brand 2006–2007 (€ m nominal prices)
72
Table 49: Italy solid fats company share by value, 2006–2007 (%)
74
Table 50: Italy solid fats value, by company, 2006–2007 (€
m nominal prices) 74
Table 51: Italy solid fats distribution channels, by
value, 2006–2007 (%) 75
Table 52: Italy solid fats value, by
distribution channel, 2006–2007 (€ m nominal prices) 75
Table
53: Italy solid fats expenditure per capita, 2002–2007 (€, nominal
prices) 77
Table 54: Italy solid fats forecast expenditure per capita,
2007–2012 (€, nominal prices) 77
Table 55: Italy solid fats
expenditure per capita, 2002–2007 (US$ nominal prices) 78
Table 56:
Italy solid fats forecast expenditure per capita, 2007–2012 (US$ nominal
prices) 78
Table 57: Italy solid fats consumption per capita,
2002–2007 (Kg) 79
Table 58: Italy solid fats forecast consumption
per capita, 2007–2012 (Kg) 79
Table 59: Global oils and fats market
value, 2007 80
Table 60: Global oils and fats market split (value terms
(US$ m), 2007) – Top 5 countries 83
Table 61: Global oils and fats
market volume, 2007 85
Table 62: Global oils and fats market split (volume
terms, 2007) – Top 5 countries 88
Table 63: Leading players - Top 5
countries 90
Table 64: Italy oils and fats new product launches reports,
by company (Top 5 companies), 2008 91
Table 65: Italy oils and fats new
product launches SKUs, by company (Top 5 companies), 2008 91
Table 66:
Italy oils and fats new product launches (reports), by flavor and fragrances
(Top 10 flavors), 2008 92
Table 67: Italy oils and fats new product
launches (reports), by Ingredients (Top 10 Ingredients), 2008 92
Table
68: Italy oils and fats new product launches (reports), by Package tags or
Claims (Top 10 claims), 2008 93
Table 69: Italy oils and fats new product
launches (reports) - Recent 5 launches (2008) 93
Table 70: Italy Key Facts
95
Table 71: Italy population, by age group, 2002-2007 (millions) 98
Table 72: Italy population forecast, by age group, 2007-2012 (millions) 99
Table 73: Italy population, by gender, 2002-2007 (millions) 99
Table 74:
Italy population forecast, by gender, 2007-2012 (millions) 100
Table 75:
Italy nominal GDP, 2002-2007 (EUR bn, 2000 prices) 100
Table 76: Italy
nominal GDP forecast, 2007-2012 (EUR bn, 2000 prices) 100
Table 77: Italy
real GDP, 2002-2007 (EUR bn, nominal prices) 101
Table 78: Italy real GDP
forecast, 2007-2012 (EUR bn, nominal prices) 101
Table 79: Italy real GDP,
2002-2007 (US$ bn, 2000 prices) 101
Table 80: Italy real GDP forecast,
2007-2012 (US$ bn, 2000 prices) 102
Table 81: Italy consumer price index,
2002-2007 (2003=100) 102
Table 82: Italy consumer price index, 2007-2012
(2003=100) 102
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