Abstract
Introduction
This databook provides key data and information on the dog care market in Hong
Kong. This report is a comprehensive resource for market, category and segment
level data including value, volume, distribution share and company & brand
share. This report also provides expenditure and consumption data for the
historic and forecast periods.
Scope
*Contains information on three categories: dog food, dog toys and dog chews &
treats
*Market,category and segment level information on value, volume, and
expenditure & consumption, with historic (2003-2008) and forecast (2009-2013)
data
*Category level company and brand share as well as distribution share
information for 2007 and 2008
*Review of the top two companies within the dog care market, including company
overview, key facts and business description
Highlights
The market for dog care in Hong Kong increased at a compound annual growth
rate of 4.9% between 2003 and 2008.
The dog food category led the dog care market in Hong Kong, accounting for a
share of 85.8%.
Leading players in Hong Kong dog care market include Mars, Inc., Nestle S.A.
and Hill' s Pet Nutrition Inc
Reasons to Purchase
*Develop business strategies by understanding the quantitative trends within
the dog care market in Hong Kong
*Design effective marketing and sales strategies by identifying key market
categories and segments
*Identify key players within the market to plan lucrative M&A, partnerships
and agreements
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