Table of Contents
TABLE OF CONTENTS
Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level -
Dog care 2
Summary category level - Dog food 3
Summary category level
- Dog toys 4
Summary category level - Dog chews & treats 5
Chapter 2
INTRODUCTION 6
What is this report about? 6
How to use this report
6
Market Definition 7
Chapter 3 MARKET OVERVIEW 19
Value Analysis,
2003−08 19
Value Analysis, 2008−13 20
Value Analysis, US$
2003−08 22
Value Analysis, US$ 2008−13 22
Volume Analysis,
2003−08 24
Volume Analysis, 2008−13 25
Company and Brand
Share Analysis 27
Distribution Analysis 31
Expenditure & consumption
per capita 33
Chapter 4 LEADING COMPANY PROFILES 36
Mars, Inc. 36
Nestlé SA 38
Chapter 5 CATEGORY ANALYSIS - DOG FOOD 41
Value
Analysis, 2003−08 41
Value Analysis, 2008−13 42
Value
Analysis, US$ 2003−08 44
Value Analysis, US$ 2008−13 44
Volume Analysis, 2003−08 46
Volume Analysis, 2008−13 47
Company and Brand Share Analysis 49
Distribution Analysis 53
Expenditure & consumption per capita 55
Chapter 6 CATEGORY ANALYSIS - DOG
TOYS 58
Value Analysis, 2003−08 58
Value Analysis, 2008−13
59
Value Analysis, US$ 2003−08 60
Value Analysis, US$
2008−13 60
Volume Analysis, 2003−08 61
Volume Analysis,
2008−13 62
Company and Brand Share Analysis 63
Distribution
Analysis 65
Expenditure & consumption per capita 67
Chapter 7 CATEGORY
ANALYSIS - DOG CHEWS & TREATS 70
Value Analysis, 2003−08 70
Value Analysis, 2008−13 71
Value Analysis, US$ 2003−08 73
Value Analysis, US$ 2008−13 73
Volume Analysis, 2003−08 75
Volume Analysis, 2008−13 76
Company and Brand Share Analysis 78
Distribution Analysis 81
Expenditure & consumption per capita 83
Chapter 8 COUNTRY COMPARISON 86
Value 86
Volume 91
Market Share
96
Chapter 9 HONG KONG SOCIOECONOMIC PROFILE 97
Country Overview
97
Key Facts 98
Political Overview 99
Economic Overview 100
Chapter 10 HONG KONG MACROECONOMIC PROFILE 101
Macroeconomic Indicators
101
Chapter 11 RESEARCH METHODOLOGY 106
Methodology overview 106
Secondary research 107
Market modeling 108
Primary research 109
Data finalization 110
Ongoing research 110
Chapter 12 APPENDIX 111
Future readings 111
How to contact experts in your industry 111
Disclaimer 111
LIST OF FIGURES
Figure 1: Hong Kong dog care value
and value forecast, 2003−13 (HKD m, nominal prices) 21
Figure 2:
Hong Kong dog care category growth comparison, by value, 2003−13 23
Figure 3: Hong Kong dog care volume and volume forecast, 2003−13
(Kg/Units m) 26
Figure 4: Hong Kong dog care category growth comparison,
by volume, 2003−13 26
Figure 5: Hong Kong dog care company share, by
value, 2007−08 (%) 29
Figure 6: Hong Kong dog care distribution
channels, by value, 2007−08 (%) 32
Figure 7: Hong Kong dog food
value and value forecast, 2003−13 (HKD m, nominal prices) 43
Figure
8: Hong Kong dog food category growth comparison, by value, 2003−13
45
Figure 9: Hong Kong dog food volume and volume forecast, 2003−13
(Kg m) 48
Figure 10: Hong Kong dog food category growth comparison, by
volume, 2003−13 48
Figure 11: Hong Kong dog food company share, by
value, 2007−08 (%) 51
Figure 12: Hong Kong dog food distribution
channels, by value, 2007−08 (%) 54
Figure 13: Hong Kong dog toys
value and value forecast, 2003−13 (HKD m, nominal prices) 59
Figure
14: Hong Kong dog toys volume and volume forecast, 2003−13 (Units m)
62
Figure 15: Hong Kong dog toys distribution channels, by value,
2007−08 (%) 66
Figure 16: Hong Kong dog chews & treats value and
value forecast, 2003−13 (HKD m, nominal prices) 72
Figure 17: Hong
Kong dog chews & treats category growth comparison, by value, 2003−13
74
Figure 18: Hong Kong dog chews & treats volume and volume forecast,
2003−13 (Kg m) 77
Figure 19: Hong Kong dog chews & treats category
growth comparison, by volume, 2003−13 77
Figure 20: Hong Kong dog
chews & treats company share, by value, 2007−08 (%) 79
Figure 21:
Hong Kong dog chews & treats distribution channels, by value, 2007−08
(%) 82
Figure 22: Global dog care market split (value terms, 2008) –
Top 5 countries 87
Figure 23: Global dog care market value,
2003–2008 (Top 5 countries) 90
Figure 24: Global dog care market
split (volume terms, 2008) – Top 5 countries 92
Figure 25: Global
dog care market volume, 2003–2008 (Top 5 countries) 95
Figure 26:
Map of Hong Kong 98
Figure 27: Annual data review process 107
LIST OF TABLES
Table 1: Dog care category definitions 8
Table 2: Dog
care distribution channels 9
Table 3: Hong Kong dog care value,
2003−08 (HKD m, nominal prices) 19
Table 4: Hong Kong dog care value
forecast, 2008−13 (HKD m, nominal prices) 20
Table 5: Hong Kong dog
care value, 2003−08 (US$ m nominal prices) 22
Table 6: Hong Kong dog
care value forecast, 2008−13 (US$ m nominal prices) 22
Table 7: Hong
Kong dog care volume, 2003−08 (Kg/Units m) 24
Table 8: Hong Kong dog
care volume forecast, 2008−13 (Kg/Units m) 25
Table 9: Hong Kong dog
care brand share, by value, 2007−08 (%) 27
Table 10: Hong Kong dog
care value, by brand 2007−08 (HKD m nominal prices) 28
Table 11:
Hong Kong dog care company share by value, 2007−08 (%) 30
Table 12:
Hong Kong dog care value, by company, 2007−08 (HKD m nominal prices)
30
Table 13: Hong Kong dog care distribution channels, by value,
2007−08 (%) 31
Table 14: Hong Kong dog care value, by distribution
channel, 2007−08 (HKD m nominal prices) 31
Table 15: Hong Kong dog
care expenditure per capita, 2003−08 (HKD, nominal prices) 33
Table
16: Hong Kong dog care forecast expenditure per capita, 2008−13 (HKD,
nominal prices) 33
Table 17: Hong Kong dog care expenditure per capita,
2003−08 (US$ nominal prices) 34
Table 18: Hong Kong dog care
forecast expenditure per capita, 2008−13 (US$ nominal prices) 34
Table 19: Hong Kong dog care consumption per capita, 2003−08 (Kg/Units)
35
Table 20: Hong Kong dog care forecast consumption per capita,
2008−13 (Kg/Units) 35
Table 21: Mars, Inc. Key Facts 36
Table
22: Nestlé SA Key Facts 38
Table 23: Hong Kong dog food value,
2003−08 (HKD m, nominal prices) 41
Table 24: Hong Kong dog food
value forecast, 2008−13 (HKD m, nominal prices) 42
Table 25: Hong
Kong dog food value, 2003−08 (US$ m nominal prices) 44
Table 26:
Hong Kong dog food value forecast, 2008−13 (US$ m nominal prices) 44
Table 27: Hong Kong dog food volume, 2003−08 (Kg m) 46
Table 28:
Hong Kong dog food volume forecast, 2008−13 (Kg m) 47
Table 29: Hong
Kong dog food brand share, by value, 2007−08 (%) 49
Table 30: Hong
Kong dog food value, by brand 2007−08 (HKD m nominal prices) 50
Table 31: Hong Kong dog food company share by value, 2007−08 (%) 52
Table 32: Hong Kong dog food value, by company, 2007−08 (HKD m nominal
prices) 52
Table 33: Hong Kong dog food distribution channels, by value,
2007−08 (%) 53
Table 34: Hong Kong dog food value, by distribution
channel, 2007−08 (HKD m nominal prices) 53
Table 35: Hong Kong dog
food expenditure per capita, 2003−08 (HKD, nominal prices) 55
Table
36: Hong Kong dog food forecast expenditure per capita, 2008−13 (HKD,
nominal prices) 55
Table 37: Hong Kong dog food expenditure per capita,
2003−08 (US$ nominal prices) 56
Table 38: Hong Kong dog food
forecast expenditure per capita, 2008−13 (US$ nominal prices) 56
Table 39: Hong Kong dog food consumption per capita, 2003−08 (Kg) 57
Table 40: Hong Kong dog food forecast consumption per capita, 2008−13
(Kg) 57
Table 41: Hong Kong dog toys value, 2003−08 (HKD m, nominal
prices) 58
Table 42: Hong Kong dog toys value forecast, 2008−13 (HKD
m, nominal prices) 59
Table 43: Hong Kong dog toys value, 2003−08
(US$ m nominal prices) 60
Table 44: Hong Kong dog toys value forecast,
2008−13 (US$ m nominal prices) 60
Table 45: Hong Kong dog toys
volume, 2003−08 (Units m) 61
Table 46: Hong Kong dog toys volume
forecast, 2008−13 (Units m) 62
Table 47: Hong Kong dog toys brand
share, by value, 2007−08 (%) 63
Table 48: Hong Kong dog toys value,
by brand 2007−08 (HKD m nominal prices) 63
Table 49: Hong Kong dog
toys company share by value, 2007−08 (%) 64
Table 50: Hong Kong dog
toys value, by company, 2007−08 (HKD m nominal prices) 64
Table 51:
Hong Kong dog toys distribution channels, by value, 2007−08 (%) 65
Table 52: Hong Kong dog toys value, by distribution channel, 2007−08
(HKD m nominal prices) 65
Table 53: Hong Kong dog toys expenditure per
capita, 2003−08 (HKD, nominal prices) 67
Table 54: Hong Kong dog
toys forecast expenditure per capita, 2008−13 (HKD, nominal prices)
67
Table 55: Hong Kong dog toys expenditure per capita, 2003−08 (US$
nominal prices) 68
Table 56: Hong Kong dog toys forecast expenditure per
capita, 2008−13 (US$ nominal prices) 68
Table 57: Hong Kong dog toys
consumption per capita, 2003−08 (Units) 69
Table 58: Hong Kong dog
toys forecast consumption per capita, 2008−13 (Units) 69
Table 59:
Hong Kong dog chews & treats value, 2003−08 (HKD m, nominal prices)
70
Table 60: Hong Kong dog chews & treats value forecast, 2008−13
(HKD m, nominal prices) 71
Table 61: Hong Kong dog chews & treats value,
2003−08 (US$ m nominal prices) 73
Table 62: Hong Kong dog chews &
treats value forecast, 2008−13 (US$ m nominal prices) 73
Table 63:
Hong Kong dog chews & treats volume, 2003−08 (Kg m) 75
Table 64:
Hong Kong dog chews & treats volume forecast, 2008−13 (Kg m) 76
Table 65: Hong Kong dog chews & treats brand share, by value, 2007−08
(%) 78
Table 66: Hong Kong dog chews & treats value, by brand
2007−08 (HKD m nominal prices) 78
Table 67: Hong Kong dog chews &
treats company share by value, 2007−08 (%) 80
Table 68: Hong Kong
dog chews & treats value, by company, 2007−08 (HKD m nominal prices)
80
Table 69: Hong Kong dog chews & treats distribution channels, by value,
2007−08 (%) 81
Table 70: Hong Kong dog chews & treats value, by
distribution channel, 2007−08 (HKD m nominal prices) 81
Table 71:
Hong Kong dog chews & treats expenditure per capita, 2003−08 (HKD,
nominal prices) 83
Table 72: Hong Kong dog chews & treats forecast
expenditure per capita, 2008−13 (HKD, nominal prices) 83
Table 73:
Hong Kong dog chews & treats expenditure per capita, 2003−08 (US$
nominal prices) 84
Table 74: Hong Kong dog chews & treats forecast
expenditure per capita, 2008−13 (US$ nominal prices) 84
Table 75:
Hong Kong dog chews & treats consumption per capita, 2003−08 (Kg) 85
Table 76: Hong Kong dog chews & treats forecast consumption per capita,
2008−13 (Kg) 85
Table 77: Global dog care market value, 2008 86
Table 78: Global dog care market split (value terms (US$ m), 2008) – Top
5 countries 89
Table 79: Global dog care market volume, 2008 91
Table
80: Global dog care market split (volume terms, 2008) – Top 5 countries
94
Table 81: Leading players - Top 5 countries 96
Table 82: Hong Kong
Key Facts 98
Table 83: Hong Kong population, by age group, 2003−08
(millions) 101
Table 84: Hong Kong population forecast, by age group,
2008−13 (millions) 102
Table 85: Hong Kong population, by gender,
2003−08 (millions) 102
Table 86: Hong Kong population forecast, by
gender, 2008−13 (millions) 103
Table 87: Hong Kong nominal GDP,
2003−08 (HKD bn, nominal prices) 103
Table 88: Hong Kong nominal GDP
forecast, 2008−13 (HKD bn, nominal prices) 103
Table 89: Hong Kong
real GDP, 2003−08 (HKD bn, 2000 prices) 104
Table 90: Hong Kong real
GDP forecast, 2008−13 (HKD bn, 2000 prices) 104
Table 91: Hong Kong
real GDP, 2003−08 (US$ bn, 2000 prices) 104
Table 92: Hong Kong real
GDP forecast, 2008−13 (US$ bn, 2000 prices) 105
Table 93: Hong Kong
consumer price index, 2003−08 (2000=100) 105
Table 94: Hong Kong
consumer price index, 2008−13 (2000=100) 105
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