Abstract
Introduction
This databook provides key data and information on the wine market in the US.
This report is a comprehensive resource for market, category and segment level
data including value, volume, distribution share and company & brand share.
This report also provides expenditure and consumption data for the historic
and forecast periods.
Scope
*Contains information on four categories: still wine, sparkling wine,
champagne and fortified wine
*Market,category and segment level information on value, volume, and
expenditure & consumption, with historic (2003-2008) and forecast (2009-2013)
data
*Category level company and brand share as well as distribution share
information for 2007 and 2008
*Review of the top two companies within the wine market, including company
overview, key facts and business description
Highlights
The market for wine in the US increased at a compound annual growth rate of
3.6% between 2003 and 2008.
The still wine category led the wine market in the US, accounting for a share
of 83%.
The leading players in the US wine market include Constellation Brands, Inc.,
E. & J. Gallo Winery and W.J. Deutsch & Sons, Ltd.
Reasons to Purchase
*Develop business strategies by understanding the quantitative trends within
the wine market in the US
*Design effective marketing and sales strategies by identifying key market
categories and segments
*Identify key players within the market to plan lucrative M&A, partnerships
and agreements
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