GSP Salon Market 2003 Hong Kong

TABLE OF CONTENTS

TABLE OF CONTENTS 2

SECTION 1 EXECUTIVE SUMMARY

• Table 1 The salon market in Hong Kong at a glance 5
• Market size and trends 5
• Number of leading manufacturers and distributors 5
• Number of salons and best performers 5
• Currency 5
• Date of publication 5

SECTION 2 MANUFACTURERS, BRANDS, AND DISTRIBUTORS

• Table 2 Number of manufacturers and distributors in Hong Kong 6
• Table 3 Manufacturers, ranked 6
• Table 4 Companies and brands, ranked 7
• Table 5 Distributors ranked 8
• Distribution structure in Hong Kong 8

SECTION 3 SALON MARKET SIZES

• Table 6 Salon sector turnover (2000-2006) 9
• Table 7 Salon hair care products market (2000-2006) 9
• Market sizes 9
• Table 8 Estimated (%) variations in salon market (2002) 10

SECTION 4 THE SALON SECTOR

• Table 9 The salon sector in Hong Kong 11
• Number and classification of salons 11
• Turnover in salon channel 11
• Table 10 Salon employment historical trends (1999-2002) 11
• Underreporting possible 11
• Improving quality standards 12
• Table 11 Size of salons 12
• Fragmented sector 12
• Table 12 Salon market segments 12
• Segment performance 12
• Low market 13
• Table 13 The top salons in Hong Kong 14
• Largest chains 14
• Prestige and celebrity salons 14

SECTION 5 COMPANY PROFILES

• Profiles of manufacturers 15
• Profiles of distributors 17
• Table 14 Top salons, by number of outlets and market segment 19
• Profiles of salons 20

SECTION 6 LIST OF AUTHORITIES

• Authorities consulted 26
• Associations 26
• Government 26
• Publications and other 26

SECTION 7 IN-SALON BUSINESS

CONSUMER PROFILES 27

• Table 15 Salon consumer segments, ranked 27
• Gender and age 27
• Table 16 Variations in salon business volume/value 27
• Factors driving variations 27

IN-SALON BUSINESS �EBY CATEGORY 28

• Table 17 In-salon business by category (2002) 28
• Changes in salon business 28
• Retail sales 28

IN-SALON BUSINESS - HAIR SERVICES 29

• Table 18 In-salon business - hair services, ranked 29
• Table 19 Clients�Ehair problems, ranked 29
• Dry hair 29
• Thinning hair 29
• Table 20 Hair/scalp care rituals in salons 30
• The basic ritual 30
• Consultation and records 30
• Table 21 Care brands 31
• Table 22 Styling rituals, short and long hair 31
• Short and long hair 31
• Table 23 Styling brands, short and long hair 32
• Table 24 Technical hair services, (%) colour and perm 32
• Table 25 Colouring techniques, ranked 32
• Highlighting techniques 33
• All-over colouring 33
• Table 26 Colouring ritual(s) 33
• Allergy tests and conditioning 33
• Table 27 Colouring brands 34
• Reputation for safety 34
• Table 28 Perming services 34
• Table 29 Perming rituals 34
• Long haired permers 35
• Wave techniques 35
• Straightening techniques 35
• A new terminology 35
• Table 30 Perming brands 35

IN-SALON BUSINESS �ENON-HAIR SERVICES 36

• Table 31 Non-hair (spa) services 36
• Table 32 Consumption patterns for salon services 36
• Spa and hair clients 36

IN-SALON BUSINESS �EPRODUCT RETAIL 37

• Table 33 OTC - (%) salon turnover 37
• Table 34 Retail sales - (%) hair and non-hair products 37
• Table 35 Hair product retail �Ebrands 37
• Table 36 Non-hair retail - product category and brands 38

SALON PRICES 38

• Table 37 Average spending (HK$) in salons (as % of salon business) 38
• Table 38 Sample prices (HK$) - haircut and style 38
• Table 39 Sample prices (HK$) - technical services 39
• Table 40 Sample prices (HK$) in the different salon segments 39
• Table 41 Prices non-hair services 39
• Table 42 Prices product retail 40
• Table 43 Non-hair retail �Eproduct prices 40

SECTION 8 SAMPLE PROFILES 41

• The GSP sample Hong Kong 41
• Table 44 Size of sample 41
• Table 45 Sample profiles �Eownership and locations 41
• Table 46 Sample profiles �Emarket segment and locations 41
• Table 47 Sample profile size 42
• Table 48 Sample profile size of salons operated (per outlet) 42

DIAGONAL REPORTS STATEMENT 43

• GSP formats 43
• Disclaimer 43
• Symbols used in tables. 43

INDEX OF COMPANY NAMES AND BRANDS