Indian Retail Industry: Strategies, Trends and Opportunities

Table of Contents

Introduction

• ECONOMIC DRIVERS
• KEY MACROECONOMIC TRENDS
• CURRENT STATE OF THE MARKETPLACE
• INDUSTRY CHARACTERISTICS
  • TAXATION
  • INTERMEDIATION
  • FOOD RETAIL SEGMENT
  • CUSTOMER BEHAVIOR
  • RETAIL MARGINS
  • DISTRIBUTION NETWORK
• RAPIDLY CHANGING INDUSTRY
  • KEY INDUSTRY TRENDS
• OPPORTUNITIES
• CHALLENGES
• GOVERNMENT REGULATIONS
  • NEW FOREIGN INVESTMENT REGULATIONS
• KEY INDUSTRY PLAYERS

Retailing Trends in Asia

• SINGAPORE
• JAPAN
• CHINA
• INDONESIA
• MALAYSIA
• THAILAND

Evolution of Indian Retail Industry

• ORGANISED SECTOR GAINING GROUND
• EVOLVING ORGANISED SECTOR
  • RETAILING CYCLE

Size of Indian Retail Industry

Demographics

• REGIONAL TRENDS
• SOCIAL TRENDS
• REGIONAL STRATEGIES

Industry Structure

• RETAILING FORMATS IN INDIA
• UNORGANISED SECTOR
• GLOBAL BUSINESS MODELS
• BUSINESS MODELS IN INDIA
  • SINGLE OUTLET RETAILER
  • MULTI-OUTLET RETAILER WITH CENTRALISED DISTRIBUTION
  • MULTI-OUTLET RETAILER WITH LOCAL SUPPLIERS
  • MULTI-OUTLET RETAILER WITH MIXED DISTRIBUTION
• SEGMENTATION 1
• SEGMENTATION 2
• SEGMENTATION 3

The Mall & Multiplex Phenomenon

• CHALLENGES FOR MANAGING MALLS IN INDIA
• STRATEGIES FOR MALLS IN INDIA

Hidden Potential of Small Towns

• FOOD CHAINS
• MUSIC RETAILING
• GARMENTS

India' s Rural Market

• DRIVERS OF RURAL RETAILING
• BARRIERS TO RURAL RETAILING
• NOTABLE RURAL RETAILING INITIATIVES
• RURAL MARKETING
• RURAL RETAILING STRATEGIES

Strategies for Success

• CHOOSING APPROPRIATE RETAIL FORMAT
• RETAIL BRAND BUILDING IN INDIA
  • RETAIL BRANDING STRATEGIES
  • EMERGING RETAIL BRANDING STRATEGIES
  • TRENDS FOR THE FUTURE
• OPERATIONAL STRATEGIES
  • VALUE PROPOSITION
  • CUSTOMER LOYALTY
  • DELIVERING A UNIQUE SHOPPING EXPERIENCE
  • CONVERTING FOOTFALLS TO SALES
  • BUSINESS INTELLIGENCE
  • SUPPLY CHAIN MANAGEMENT

Opportunities for Food Retailing in India

• INDUSTRY CHARACTERISTICS
  • CHALLENGES
• DRIVERS OF FOOD RETAILING IN INDIA
• ORGANIZED FOOD RETAILING IN INDIA
• UNORGANISED AND SEMI-ORGANISED FOOD RETAILING IN INDIA
• LEADING FOOD RETAILERS IN INDIA
• FOOD RETAILING MODELS IN INDIA
• GOVERNMENT POLICIES
• FOOD PROCESSING TRENDS
  • SUCCESSFUL MODELS
• FOOD SUPPLY CHAIN INEFFICIENCIES
• FOOD SAFETY TRENDS
• STRATEGIES FOR SUCCESS
  • SUCCESSFUL MODELS

Opportunities for Durables Retailing in India

• COST STRUCTURES
• KEY PLAYERS

CRM in the Indian Context

• CRM EXPERIENCES IN INDIA
• KNOWING THE CUSTOMER
• PLANNING FOR CUSTOMER RELATIONSHIP MANAGEMENT
  • IDENTIFYING AND TARGETING THE RIGHT CUSTOMERS
  • CUSTOMER SEGMENTATION
  • CUSTOMER TRACKING AND MONITORING

Consumer Survey - Purchase Patterns

• METHODOLOGY
• PROFILE OF RESPONDENTS
• DATA FROM CUSTOMER SURVEY
• THE DECISION MAKER
• PURCHASE PATTERNS
• CUSTOMER REQUIREMENTS
  • IDEAL OUTLET
  • MOST PREFERRED RETAIL OUTLET
  • TYPICAL SUPERMARKET SHOPPER
• MOTIVATIONS FOR SHOPPING AT A SUPERMARKET
• SHOPPING HABITS OF INDIAN CUSTOMERS

Consumer Survey - Store Choice Selection Behaviour

• UNDERSTANDING THE INDIAN SHOPPING BEHAVIOUR
• METHODOLOGY
• SUMMARY OF RESULTS
• RESULTS FROM THE SURVEY
• KEY IMPLICATIONS OF THE SURVEY

Marketing Strategies for Operating in India

• TARGETING AND POSITIONING
• MERCHANDISING STRATEGY
  • CATEGORY-WISE REVENUES AND MARGINS
• DISTRIBUTION STRATEGY
• PRICING
• PROMOTION
• MANAGING THE STORE
• PRIVATE LABEL STRATEGIES

Supply Chain Strategies for Operating in India

• SUPPLY CHAIN MANAGEMENT
  • LOGISTICS
• VENDOR MANAGEMENT

Profile of Key Players in India

• ARCHIES
  • OVERVIEW
  • BUSINESS MODEL
• BARISTA COFFEE
  • OVERVIEW
  • BUSINESS MODEL
• BATA
  • OVERVIEW
  • BUSINESS MODEL
• BIG BAZAAR
  • OVERVIEW
  • BUSINESS MODEL
• BREADTALK
  • OVERVIEW
  • BUSINESS MODEL
• CAFE COFFEE DAY
  • OVERVIEW
  • BUSINESS MODEL
• COFFEE WORLD
  • OVERVIEW
  • BUSINESS MODEL
• COOKIE MAN
  • OVERVIEW
  • BUSINESS MODEL
• CROSSWORD
  • OVERVIEW
  • BUSINESS MODEL
• CROSSWORD
  • OVERVIEW
  • BUSINESS MODEL
• DOMINOS PIZZA
  • OVERVIEW
  • BUSINESS MODEL
• EBONY
  • OVERVIEW
  • BUSINESS MODEL
• FABMALL
  • OVERVIEW
  • BUSINESS MODEL
• FOOD BAZAAR
  • OVERVIEW
  • BUSINESS MODEL
• FOOD WORLD
  • OVERVIEW
  • BUSINESS MODEL
• GIRIAS
• GITANJALI
  • OVERVIEW
  • BUSINESS MODEL
• GLOBUS
  • OVERVIEW
  • BUSINESS MODEL
• GODREJ AGROVET
  • OVERVIEW
  • BUSINESS MODEL
• HOPCOMS
  • OVERVIEW
  • BUSINESS MODEL
• HASBRO
  • OVERVIEW
  • BUSINESS MODEL
• HEALTH AND GLOW
  • OVERVIEW
  • BUSINESS MODEL
• KHADIM' S
  • OVERVIEW
  • BUSINESS MODEL
• LANDMARK
  • OVERVIEW
  • BUSINESS MODEL
• LIBERTY
  • OVERVIEW
  • BUSINESS MODEL
• LIFESTYLE
  • OVERVIEW
  • BUSINESS MODEL
• LOFT
  • OVERVIEW
  • BUSINESS MODEL
• MTR
  • OVERVIEW
  • BUSINESS MODEL
• MARGIN FREE MARKETS
  • OVERVIEW
  • BUSINESS MODEL
• MARKS AND SPENCER
  • OVERVIEW
• MCDONALDS
  • OVERVIEW
  • BUSINESS MODEL
• MEDICINE SHOPPE
  • OVERVIEW
• MUSIC WORLD
  • OVERVIEW
  • BUSINESS MODEL
• NIRULA' S
• PAI INTERNATIONAL
• PANTALOON
  • OVERVIEW
  • BUSINESS MODEL
• PIRAMYD
  • OVERVIEW
  • BUSINESS MODEL
• PIZZA CORNER
  • OVERVIEW
  • BUSINESS MODEL
• PIZZA HUT
  • OVERVIEW
  • BUSINESS MODEL
• PLANET SPORTS
  • OVERVIEW
  • BUSINESS MODEL
• PLUGIN SALES
  • OVERVIEW
• RAYMOND
  • OVERVIEW
  • BUSINESS MODEL
• REEBOK
  • OVERVIEW
  • BUSINESS MODEL
• RYTHU BAZAAR
  • OVERVIEW
  • BUSINESS MODEL
• SAFAL
  • OVERVIEW
  • BUSINESS MODEL
• SARAVANA BHAVAN
  • OVERVIEW
  • BUSINESS MODEL
• SHOPPERS STOP
  • OVERVIEW
  • BUSINESS MODEL
• SHOPRITE
  • OVERVIEW
  • BUSINESS MODEL
• SONY MONY
• SPENCERS
  • OVERVIEW
  • BUSINESS MODEL
• STYLE SPA
  • OVERVIEW
  • BUSINESS MODEL
• SUBHIKSHA
  • OVERVIEW
  • BUSINESS MODEL
• SUMARIA
• TANISHQ
  • OVERVIEW
  • BUSINESS MODEL
• TITAN
  • OVERVIEW
  • OVERVIEW
• VGP
  • OVERVIEW
  • BUSINESS MODEL
• VIJAY SALES
  • OVERVIEW
  • BUSINESS MODEL
• VIVEKS
  • OVERVIEW
  • BUSINESS MODEL
• WESTSIDE
  • OVERVIEW
  • BUSINESS MODEL
• WILLS LIFESTYLE
  • OVERVIEW
  • BUSINESS MODEL
• ADIDAS
  • OVERVIEW
  • BUSINESS MODEL

LIST OF FIGURES

• Figure 1: Break-Up Of Organised And Unorganised Retail Sales (%)
• Figure 2: Value Of Organised And Unorganised Retail Sales
• Figure 3: Per Capita Retail Sales In India
• Figure 4: Core Categories Of Fast Moving Consumer Goods In India
• Figure 5: Average Number Of Stock Keeping Units
• Figure 6: Total Number Of Urban And Rural Retail Outlets In India
• Figure 7: Break-Up Of Urban Retail Outlets In India
• Figure 8: Break-Up Of Total Retail Sales (Food Vs. Non-Food)
• Figure 9: Break-Up Of Retail Food Sales
• Figure 10: Retail Space In India
• Figure 11: Size Of Indian Retail Industry
• Figure 12: Retail Market Break-Up
• Figure 13: Market Size Of Food And Grocery Segment
• Figure 14: Market Size Of Clothing And Accessories Segment
• Figure 15: Market Size Of Home Decors Segment
• Figure 16: Market Size Of Consumer Durables Segment
• Figure 17: Market Size Of Footwear Segment
• Figure 18: Market Size Of Jewellery And Watches Segment
• Figure 19: Market Size Of Personal Care
• Figure 20: Market Size Of Books And Music Segment
• Figure 21: Market Size Of Pharmaceuticals Segment
• Figure 22: Snapshot Of A Kirana Store
• Figure 23: Snapshot Of A Supermarket
• Figure 24: Snapshot Of A Hypermarket
• Figure 25: Snapshot Of A Discount Store
• Figure 26: Snapshot Of A Department Store
• Figure 27: Single-Outlet Retailer
• Figure 28: Multi-Outlet Retailer With Centralised Distribution
• Figure 29: Multi-Outlet Retailer With Local Suppliers
• Figure 30: Multi-Outlet Retailer With Mixed Distribution
• Figure 31: Break-Up Of Retail Stores In India Based On Size
• Figure 32: Break-Up Of Retail Sales In India (Organised Vs. Unorganised)
• Figure 33: Projected Number Of Malls In India
• Figure 34: Projected Number Of Multiplexes In India
• Figure 35: Snapshot Of A Mall In Bangalore
• Figure 36: Snapshot Of A Multiplex In Pune
• Figure 37: Snapshot Of A Coffee Outlet
• Figure 38: Snapshot Of A Fashion & Lifestyle Retailer
• Figure 39: Frequency Of Visit To Supermarket
• Figure 40: Break-Up Of Purchase Basket Of Indian Consumers
• Figure 41: Urban Consumer Spending Break-Up
• Figure 42: Rural Consumer Spending Break-Up
• Figure 43: Break-Up Of Purchase Basket Of Indian Consumers
• Figure 44: Purchasing Patterns Of Urban Indian Consumers
• Figure 45: Purchase Decision Makers
• Figure 46: Purchasing Budgets

LIST OF TABLES

• Table 1: Segmentation Of Retail Outlets In India
• Table 2: Population Distribution In India
• Table 3: Retailing Formats In India
• Table 4: Profile Of Key Hypermarkets In India
• Table 5: Profile Of Key Fashion & Lifestyle Retailers In India
• Table 6: Profile Of Key Discount Stores In India
• Table 7: Profile Of Key Supermarkets In India
• Table 8: Profile Of Home Equipment And Furniture Retailing Chains In India
• Table 9: Profile Of Key Retail Players In Books, Gifts, Music
• Table 10: Profile Of Key Retail Players In Jewellery, Watches, Personal Care
• Table 11: Profile Of Key Food Retailers In India
• Table 12: Profile Of Key Footwear Retailers In India
• Table 13: Profile Of Key Sports Retailers In India
• Table 14: Profile Of Key Consumer Durable Retailers In India
• Table 15: Profile Of Key Players In Other Retailing Formats
• Table 16: Retail Sector Classifications
• Table 17: Key Product Categories
• Table 18: Break-Up Of Key Product Categories
• Table 19: Break-Up Of Key Product Sub-Categories
• Table 20: Break-Up Of Product Categories Based On Stock Keeping Units
• Table 21: Product Category-Wise Revenues And Margins In India
• Table 22: Profitability Of A Large Clothing Store
• Table 23: Major Supply Chain Models In India