Report: Mobile Video and Television: Ads Wait for a Clearer Picture TOC

Mobile Entertainment Revenues Worldwide, by Type, 2007-2012 (millions)
- Key Questions

Consumer Attitudes Toward Mobile Video/Television
Adult Internet Users in Select Countries Who Are Interested in Watching TV Programs Online or on Their Mobile Phone, Q1 2008 (% of respondents)
Portable Device* and Mobile Video Use and Interest Among Adult Internet Users in Japan, May 2007 (% of respondents)
US Adult Consumers Who Watch* Network TV Programs on iPod** and/or Mobile Phone, by Age, July 2007 (% of respondents in each group)
Primary Reason that UK Young Adult Mobile Phone Users Have Not Viewed Mobile TV and/or Video, May 2008 (% of respondents)
UK Young Adult Mobile Phone Users Who Would Watch Short Targeted Advertisements for Discounted Mobile TV and/or Video Content, May 2008 (% of respondents)
US Young Adult Mobile Phone Users Who Would Watch Short Targeted Advertisements for Free Mobile TV and/or Video Content, by Gender, 2008 (% of respondents in each group)

Infrastructure
- 3G Subscribers Worldwide, 2007, 2010 & 2012 (millions)
- Mobile Broadband Subscribers Worldwide, 2007, 2008 & 2012 (millions)
- 3G and Smartphone Penetration in the US and Select Countries in Western Europe, February 2008 (% of mobile subscribers)
Consumer Adoption
- Mobile Content Used by US iPhone, Smartphone* and Mobile Phone Subscribers, January 2008 (% of total)
- Mobile Subscribers in the US and Select Countries in Western Europe Who Have Listened to Music or Watched Videos on Their Mobile Phone, November 2007 (millions)
- Mobile TV Users in China, by Segment, 2008-2012 (millions)
- Mobile TV Revenues in China, 2008-2012 (billions of RMB and % change)

Mobile Video and Television: Ads Wait for a Clearer Picture