Table of Contents
- OTC HEALTHCARE IN FINLAND : MARKET INSIGHT
- EXECUTIVE SUMMARY
- Maturity resulted in small value growth in 2008
- Growing price competition from cheaper brands
- OTC healthcare market headed by domestic Orion Oyj
- Grocery retailers capture sales following liberalisation
- Growth rates will settle down
- KEY TRENDS AND DEVELOPMENTS
- Economic outlook for Finland has rapidly deteriorated
- Finland undergoing demographic change
- Obesity -- a growing problem in Finland
- Table 1 Percentage of Overweight Boys 1977/2003
- Table 2 Percentage of Overweight Girls 1977/2003
- Product development -- the only way to survive in a mature market
- Growing self-medication trend
- Internet retailing growing
- MARKET INDICATORS
- Table 3 Consumer Expenditure on Health Goods and Medical Services
2003-2008
- Table 4 Life Expectancy at Birth 2003-2008
- MARKET DATA
- Table 5 Sales of OTC Healthcare by Sector: Value 2003-2008
- Table 6 Sales of OTC Healthcare by Sector: % Value Growth 2003-2008
- Table 7 OTC Healthcare Company Shares by Value 2004-2008
- Table 8 OTC Healthcare Brand Shares by Value 2005-2008
- Table 9 Penetration of Private Label by Sector 2003-2008
- Table 10 Sales of OTC Healthcare by Distribution Format: % Analysis
2003-2008
- Table 11 Sales of OTC Healthcare by Sector and Distribution Format: %
Analysis 2008
- Table 12 Forecast Sales of OTC Healthcare by Sector: Value 2008-2013
- Table 13 Forecast Sales of OTC Healthcare by Sector: % Value Growth
2008-2013
- APPENDIX
- OTC Registration and Classification
- Vitamins and Dietary Supplements Registration and Classification
- EU Legislation
- Self-medication and Preventive Medicine
- Generics
- Switches
- Summary 1 OTC Healthcare Switches 2005-2008
- DEFINITIONS
- Summary 2 Research Sources
- LOCAL COMPANY PROFILES - FINLAND
- LEIRAS FINLAND OY AB - OTC HEALTHCARE - FINLAND
- STRATEGIC DIRECTION
- KEY FACTS
- Summary 3 Leiras Finland Oy Ab: Key Facts
- Summary 4 Leiras Finland Oy Ab: Operational Indicators
- COMPANY BACKGROUND
- PRODUCTION
- Summary 5 Leiras Finland Oy Ab: Production Statistics 2008
- COMPETITIVE POSITIONING
- Summary 6 Leiras Finland Oy Ab: Competitive Position 2008
- ORION OYJ - OTC HEALTHCARE - FINLAND
- STRATEGIC DIRECTION
- KEY FACTS
- Summary 7 Orion Oyj: Key Facts
- Summary 8 Orion Oyj: Operational Indicators
- COMPANY BACKGROUND
- PRODUCTION
- COMPETITIVE POSITIONING
- Summary 9 Orion Oyj: Competitive Position 2008
- RATIOPHARM OY - OTC HEALTHCARE - FINLAND
- STRATEGIC DIRECTION
- KEY FACTS
- Summary 10 Ratiopharm Oy: Key Facts
- Summary 11 Ratiopharm Oy: Operational Indicators
- COMPANY BACKGROUND
- PRODUCTION
- COMPETITIVE POSITIONING
- Summary 12 Ratiopharm Oy: Competitive Position 2008
- SUOMEN BIOTEEKKI OY - OTC HEALTHCARE - FINLAND
- STRATEGIC DIRECTION
- KEY FACTS
- Summary 13 Suomen Bioteekki Oy: Key Facts
- Summary 14 Suomen Bioteekki Oy: Operational Indicators
- COMPANY BACKGROUND
- PRODUCTION
- COMPETITIVE POSITIONING
- Summary 15 Suomen Bioteekki Oy: Competitive Position 2008
- VALIORAVINTO OY AB - OTC HEALTHCARE - FINLAND
- STRATEGIC DIRECTION
- KEY FACTS
- Summary 16 Valioravinto Oy Ab: Key Facts
- Summary 17 Valioravinto Oy Ab: Operational Indicators
- COMPANY BACKGROUND
- PRODUCTION
- COMPETITIVE POSITIONING
- Summary 18 Valioravinto Oy Ab: Competitive Position 2008
- ANALGESICS IN FINLAND
- HEADLINES
- TRENDS
- SWITCHES
- COMPETITIVE LANDSCAPE
- PROSPECTS
- SECTOR DATA
- Table 14 Sales of Analgesics by Subsector: Value 2003-2008
- Table 15 Sales of Analgesics by Subsector: % Value Growth 2003-2008
- Table 16 Herbal vs Standard Topical Analgesics 2003-2008
- Table 17 Topical Analgesics by Format: % Value Breakdown 2004-2008
- Table 18 Analgesics Company Shares by Value 2004-2008
- Table 19 Analgesics Brand Shares by Value 2005-2008
- Table 20 Forecast Sales of Analgesics by Subsector: Value 2008-2013
- Table 21 Forecast Sales of Analgesics by Subsector: % Value Growth
2008-2013
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