Air Care in Norway

Table of Contents

Air Care in Norway
Euromonitor International
September 2009
List of Contents and Tables
Headlines
Trends
Competitive Landscape
Prospects
Sector Data
Table 1 Sales of Air Care by Subsector: Value 2003-2008
Table 2 Sales of Air Care by Subsector: % Value Growth 2003-2008
Table 3 Air Care Fragrances Rankings by Value 2006-2008
Table 4 Air Care Company Shares 2004-2008
Table 5 Air Care Brand Shares 2005-2008
Table 6 Forecast Sales of Air Care by Subsector: Value 2008-2013
Table 7 Forecast Sales of Air Care by Subsector: % Value Growth 2008-2013
Bonaventura Sales As
Strategic Direction
Key Facts
Summary 1 Bonaventura Sales AS: Key Facts
Summary 2 Bonaventura Sales AS: Operational Indicators
Company Background
Competitive Positioning
Summary 3 Bonaventura Sales AS: Competitive Position 2008
Jensen & Co As
Strategic Direction
Key Facts
Summary 4 Jensen & Co AS: Key Facts
Summary 5 Jensen & Co AS: Operational Indicators
Company Background
Competitive Positioning
Summary 6 Jensen & Co AS: Competitive Position 2008
Krefting & Co As
Strategic Direction
Key Facts
Summary 7 Krefting & Co AS: Key Facts
Summary 8 Krefting & Co AS: Operational Indicators
Company Background
Production
Summary 9 Krefting & Co AS: Production Statistics 2007
Competitive Positioning
Summary 10 Krefting & Co AS: Competitive Position 2008
Lilleborg As
Strategic Direction
Key Facts
Summary 11 Lilleborg AS: Key Facts
Summary 12 Lilleborg AS: Operational Indicators
Company Background
Production
Summary 13 Lilleborg AS: Production Statistics 2008
Competitive Positioning
Summary 14 Lilleborg AS: Competitive Position 2008
Midelfart Sonesson As
Strategic Direction
Key Facts
Summary 15 Midelfart Sonesson AS: Key Facts
Summary 16 Midelfart Sonesson AS: Operational Indicators
Company Background
Competitive Positioning
Summary 17 Midelfart Sonesson AS: Competitive Position 2008
Executive Summary
Healthy Growth During 2008
Quality Products and Environment on the Agenda
Lilleborg As Retains Leadership Position
Grocery Channels Dominate
Positivity Despite Economic Slowdown
Key Trends and Developments
Environmentally Friendly Products Important
Efficiency, Simplicity and National Innovations
Consumers Encouraged To Reflect on the Environment
Norwegians Spend Little Time Cleaning
Private Label Increasing in Importance
Summary 18 Key Private Label Product Ranges in Norway
Market Indicators
Table 8 Households 2003-2008
Market Data
Table 9 Sales of Household Care by Sector: Value 2003-2008
Table 10 Sales of Household Care by Sector: % Value Growth 2003-2008
Table 11 Household Care Company Shares 2004-2008
Table 12 Household Care Brand Shares 2005-2008
Table 13 Penetration of Private Label by Sector 2003-2008
Table 14 Sales of Household Care by Distribution Format: % Analysis 2003-2008
Table 15 Sales of Household Care by Sector and Distribution Format: % Analysis 2008
Table 16 Forecast Sales of Household Care by Sector: Value 2008-2013
Table 17 Forecast Sales of Household Care by Sector: % Value Growth 2008-2013
Definitions
Summary 19 Research Sources