Table of Contents
Laundry Care in Norway
Euromonitor International
September 2009
List of Contents and Tables
Headlines
Trends
Competitive
Landscape
Prospects
Sector Indicators
Table 1 Household
Penetration of Washing Machines 2003-2008
Sector Data
Table 2 Sales of
Laundry Care by Subsector: Value 2003-2008
Table 3 Sales of Laundry Care
by Subsector: % Value Growth 2003-2008
Table 4 Sales of Laundry Detergents
by Type: Value 2003-2008
Table 5 Sales of Laundry Detergents by Type: %
Value Growth 2003-2008
Table 6 Sales of Laundry Aids by Type: Value
2003-2008
Table 7 Sales of Laundry Aids by Type: % Value Growth
2003-2008
Table 8 Sales of Standard versus Concentrated Fabric Softeners:
% Analysis 2004-2008
Table 9 Laundry Care Company Shares 2004-2008
Table 10 Laundry Care Brand Shares 2005-2008
Table 11 Laundry Detergents
Company Shares 2004-2008
Table 12 Laundry Detergents Brand Shares
2005-2008
Table 13 Laundry Aids Company Shares 2004-2008
Table 14
Laundry Aids Brand Shares 2005-2008
Table 15 Forecast Sales of Laundry
Care by Subsector: Value 2008-2013
Table 16 Forecast Sales of Laundry Care
by Subsector: % Value Growth 2008-2013
Bonaventura Sales As
Strategic
Direction
Key Facts
Summary 1 Bonaventura Sales AS: Key Facts
Summary 2 Bonaventura Sales AS: Operational Indicators
Company
Background
Competitive Positioning
Summary 3 Bonaventura Sales AS:
Competitive Position 2008
Jensen & Co As
Strategic Direction
Key
Facts
Summary 4 Jensen & Co AS: Key Facts
Summary 5 Jensen & Co AS:
Operational Indicators
Company Background
Competitive Positioning
Summary 6 Jensen & Co AS: Competitive Position 2008
Krefting & Co As
Strategic Direction
Key Facts
Summary 7 Krefting & Co AS: Key
Facts
Summary 8 Krefting & Co AS: Operational Indicators
Company
Background
Production
Summary 9 Krefting & Co AS: Production
Statistics 2007
Competitive Positioning
Summary 10 Krefting & Co AS:
Competitive Position 2008
Lilleborg As
Strategic Direction
Key
Facts
Summary 11 Lilleborg AS: Key Facts
Summary 12 Lilleborg AS:
Operational Indicators
Company Background
Production
Summary 13
Lilleborg AS: Production Statistics 2008
Competitive Positioning
Summary 14 Lilleborg AS: Competitive Position 2008
Midelfart Sonesson
As
Strategic Direction
Key Facts
Summary 15 Midelfart Sonesson AS:
Key Facts
Summary 16 Midelfart Sonesson AS: Operational Indicators
Company Background
Competitive Positioning
Summary 17 Midelfart
Sonesson AS: Competitive Position 2008
Executive Summary
Healthy
Growth During 2008
Quality Products and Environment on the Agenda
Lilleborg As Retains Leadership Position
Grocery Channels Dominate
Positivity Despite Economic Slowdown
Key Trends and Developments
Environmentally Friendly Products Important
Efficiency, Simplicity and
National Innovations
Consumers Encouraged To Reflect on the
Environment
Norwegians Spend Little Time Cleaning
Private Label
Increasing in Importance
Summary 18 Key Private Label Product Ranges in
Norway
Market Indicators
Table 17 Households 2003-2008
Market
Data
Table 18 Sales of Household Care by Sector: Value 2003-2008
Table
19 Sales of Household Care by Sector: % Value Growth 2003-2008
Table 20
Household Care Company Shares 2004-2008
Table 21 Household Care Brand
Shares 2005-2008
Table 22 Penetration of Private Label by Sector
2003-2008
Table 23 Sales of Household Care by Distribution Format: %
Analysis 2003-2008
Table 24 Sales of Household Care by Sector and
Distribution Format: % Analysis 2008
Table 25 Forecast Sales of Household
Care by Sector: Value 2008-2013
Table 26 Forecast Sales of Household Care
by Sector: % Value Growth 2008-2013
Definitions
Summary 19 Research
Sources
| 
View Cart
