Table of Contents
Digestive Remedies in Denmark
Euromonitor International
October
2009
List of Contents and Tables
Executive Summary
Strong Market
Performance in 2008
Convenience Is A Key Growth Driver
Leading
Multinationals and Vitamin and Dietary Supplement Manufacturers Performed
Best
Pharmacies and Drugstores Lost Share
Strong Growth To Continue
During Forecast Period
Key Trends and Developments
Liberalisation
Process Slows Down
Consolidation Strategies Begin To Bear Fruit
Trend
Towards Generics and Parallel Imports Continues
Convenience Is A Key
Consumer Trend
Long-term Decline in Public Health Is A Key Demand
Driver
Boom in Internet Sales Continues
Market Indicators
Table 1
Consumer Expenditure on Health Goods and Medical Services 2003-2008
Table
2 Life Expectancy at Birth 2003-2008
Market Data
Table 3 Sales of OTC
Healthcare by Sector: Value 2003-2008
Table 4 Sales of OTC Healthcare by
Sector: % Value Growth 2003-2008
Table 5 OTC Healthcare Company Shares by
Value 2004-2008
Table 6 OTC Healthcare Brand Shares by Value 2005-2008
Table 7 Penetration of Private Label by Sector 2003-2008
Table 8 Sales of
OTC Healthcare by Distribution Format: % Analysis 2003-2008
Table 9 Sales
of OTC Healthcare by Sector and Distribution Format: % Analysis 2008
Table
10 Forecast Sales of OTC Healthcare by Sector: Value 2008-2013
Table 11
Forecast Sales of OTC Healthcare by Sector: % Value Growth 2008-2013
Appendix
OTC Registration and Classification
Vitamins & Dietary
Supplements Registration and Classification
EU Legislation
European
Regulatory Systems
Marketing Authorisations
Distribution
Pricing
Switch Climate
Centralised Procedure
Regulation of
Vitamins and Dietary Supplements
Regulation of Herbal Products
Self-medication and Preventative Medicine
Generics
Switches
Summary 1 OTC Healthcare Switches 2005-2007
Definitions
Summary 2
Research Sources
Actavis A/S
Strategic Direction
Key Facts
Summary 3 Actavis Nordic A/S: Key Facts
Company Background
Production
Competitive Positioning
Summary 4 Actavis Nordic A/S:
Competitive Position 2008
Cederroth A/S
Strategic Direction
Key
Facts
Summary 5 Cederroth A/S: Key Facts
Company Background
Production
Competitive Positioning
Summary 6 Cederroth A/S:
Competitive Position 2008
Ferrosan A/S
Strategic Direction
Key
Facts
Summary 7 Ferrosan A/S: Key Facts
Summary 8 Ferrosan A/S:
Operational Indicators
Company Background
Competitive Positioning
Summary 9 Ferrosan A/S: Competitive Position 2008
Nycomed Danmark A/S
Strategic Direction
Key Facts
Summary 10 Nycomed Danmark A/S: Key
Facts
Summary 11 Nycomed Group: Operational Indicators
Company
Background
Production
Competitive Positioning
Summary 12 Nycomed
Danmark A/S: Competitive Position 2008
Orifarm A/S
Strategic
Direction
Key Facts
Summary 13 Orifarm A/S: Key Facts
Summary 14
Orifarm Group: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 15 Orifarm A/S: Competitive
Position 2008
Headlines
Trends
Competitive Landscape
Prospects
Sector Data
Table 12 Sales of Digestive Remedies by
Subsector: Value 2003-2008
Table 13 Sales of Digestive Remedies by
Subsector: % Value Growth 2003-2008
Table 14 Herbal vs Standard Digestive
Remedies 2003-2008
Table 15 Digestive Remedies Company Shares by Value
2004-2008
Table 16 Digestive Remedies Brand Shares by Value 2005-2008
Table 17 Forecast Sales of Digestive Remedies by Subsector: Value
2008-2013
Table 18 Forecast Sales of Digestive Remedies by Subsector: %
Value Growth 2008-2013
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