Table of Contents
Vitamins and Dietary Supplements in Switzerland
Euromonitor
International
April 2009
List of Contents and Tables
Executive
Summary
Healthy Market Performance Experienced in 2008
Key Market
Drivers in the Swiss OTC Healthcare Market
Roche Pharma Leads Switzerland
OTC Healthcare Market
Share of Grocery Retailers Increases
Positive
But Slow Constant Value Growth Expected
Key Trends and Developments
Emphasis on Healthy Diets and Lifestyle Behaviour
Rising Healthcare Cost
Drives More Self-medication
Population Is Ageing and Women Are Having
Fewer Children
Changes in Weather Patterns Affect Allergy Sufferers
Market Indicators
Table 1 Consumer Expenditure on Health Goods and Medical
Services 2003-2008
Table 2 Life Expectancy at Birth 2003-2008
Market
Data
Table 3 Sales of OTC Healthcare by Sector: Value 2003-2008
Table
4 Sales of OTC Healthcare by Sector: % Value Growth 2003-2008
Table 5 OTC
Healthcare Company Shares by Value 2004-2008
Table 6 OTC Healthcare Brand
Shares by Value 2005-2008
Table 7 Penetration of Private Label by Sector
2003-2008
Table 8 Sales of OTC Healthcare by Distribution Format: %
Analysis 2003-2008
Table 9 Sales of OTC Healthcare by Sector and
Distribution Format: % Analysis 2008
Table 10 Forecast Sales of OTC
Healthcare by Sector: Value 2008-2013
Table 11 Forecast Sales of OTC
Healthcare by Sector: % Value Growth 2008-2013
Appendix
OTC
Registration and Classification
Vitamins & Dietary Supplements
Registration and Classification
EU Legislation
Self-medication and
Preventive Medicine
Generics
Switches
Definitions
Summary 1
Research Sources
Bioforce AG
Strategic Direction
Key Facts
Summary 2 Bioforce AG: Key Facts
Summary 3 Bioforce AG: Operational
Indicators
Company Background
Production
Summary 4 Bioforce AG:
Production Statistics 2008
Competitive Positioning
Summary 5 Bioforce
AG: Competitive Position 2008
Ivf Hartmann AG
Strategic Direction
Key Facts
Summary 6 IVF Hartmann AG: Key Facts
Summary 7 IVF Hartmann
AG: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 8 IVF Hartmann AG: Competitive Position
2008
Spirig Pharma AG
Strategic Direction
Key Facts
Summary 9
Spirig Pharma AG: Key Facts
Summary 10 Spirig Pharma AG: Operational
Indicators
Company Background
Production
Summary 11 Spirig Pharma
AG: Production Statistics 2007
Competitive Positioning
Summary 12
Spirig Pharma AG: Competitive Position 2008
Streuli Pharma AG
Strategic Direction
Key Facts
Summary 13 Streuli Pharma AG: Key
Facts
Summary 14 Streuli Pharma AG: Operational Indicators
Company
Background
Production
Competitive Positioning
Summary 15 Streuli
Pharma AG: Competitive Position 2008
Vifor Fribourg SA
Strategic
Direction
Key Facts
Summary 16 Vifor Pharma: Key Facts
Summary 17
Vifor Pharma: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 18 Vifor Pharma: Competitive Position
2008
Headlines
Trends
Competitive Landscape
Prospects
Sector Data
Summary 19 Dietary Supplements: Brand Ranking by Positioning
2008
Sector Data
Table 12 Sales of Vitamins and Dietary Supplements by
Subsector: Value 2003-2008
Table 13 Sales of Vitamins and Dietary
Supplements by Subsector: % Value Growth 2003-2008
Table 14 Folic Acid v
Other B Vitamins 2004-2008
Table 15 Dietary Supplements by Positioning
2006-2008
Table 16 Vitamins and Dietary Supplements Company Shares by
Value 2004-2008
Table 17 Vitamins and Dietary Supplements Brand Shares by
Value 2005-2008
Table 18 Vitamins Brand Shares by Value 2005-2008
Table 19 Dietary Supplements Brand Shares by Value 2005-2008
Table 20
Forecast Sales of Vitamins and Dietary Supplements by Subsector: Value
2008-2013
Table 21 Forecast Sales of Vitamins and Dietary Supplements by
Subsector: % Value Growth 2008-2013
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