Report: Adult Mouth Care in Hungary TOC

OTC HEALTHCARE IN HUNGARY : MARKET INSIGHT
EXECUTIVE SUMMARY
Trend towards self-medication drives modest market development in 2008
Chemists/pharmacies continue to dominate OTC healthcare distribution
Competitive landscape in analgesics shifts following 2007 switches
Deregulation leads to more intense competition in chemists/pharmacies
Self-medication trend will continue to benefit OTC healthcare over 2008-2013
KEY TRENDS AND DEVELOPMENTS
Economic and political problems inhibit OTC healthcare performance
OTC healthcare distribution outside
chemists/pharmacies is slow to take off
Algoflex attempts to fill the space vacated by
Algopyrin in analgesics
Pharmacy deregulation improves OTC healthcare distribution
Hungarians continue to live unhealthy lifestyles
MARKET INDICATORS
- Table 1 Consumer Expenditure on Health Goods and Medical Services 2003-2008
- Table 2 Life Expectancy at Birth 2003-2008
MARKET DATA
- Table 3 Sales of OTC Healthcare by Sector: Value 2003-2008
- Table 4 Sales of OTC Healthcare by Sector: % Value Growth 2003-2008
- Table 5 OTC Healthcare Company Shares by Value 2004-2008
- Table 6 OTC Healthcare Brand Shares by Value 2005-2008
- Table 7 Penetration of Private Label by Sector 2003-2008
- Table 8 Sales of OTC Healthcare by Distribution Format: % Analysis 2003-2008
- Table 9 Sales of OTC Healthcare by Sector and Distribution Format: % Analysis 2008
- Table 10 Forecast Sales of OTC Healthcare by Sector: Value 2008-2013
- Table 11 Forecast Sales of OTC Healthcare by Sector: % Value Growth 2008-2013
APPENDIX
OTC Registration and Classification
Advertising
Packaging
Labelling
Distribution
Vitamins & Dietary Supplements Registration and Classification
EU Legislation
Self-medication and Preventative Medicine
Generics
Switches
- Summary 1 OTC Healthcare Switches: 2005-2007 (note: re-switch: the status of drugs was changed formerly from Rx to OTC, and current re-switch changed
DEFINITIONS
- Summary 2 Research Sources
LOCAL COMPANY PROFILES - HUNGARY
EGIS RT - OTC HEALTHCARE - HUNGARY
STRATEGIC DIRECTION
KEY FACTS
- Summary 3 Egis Rt: Key Facts
- Summary 4 Egis Rt : Operational Indicators 2005-2007
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
- Summary 5 Egis Rt: Competitive Position 2008
EXTRACTUM-PHARMA RT - OTC HEALTHCARE - HUNGARY
STRATEGIC DIRECTION
KEY FACTS
- Summary 6 Extractum-Pharma Rt: Key Facts
- Summary 7 Extractum-Pharma Rt: Operational Indicators 2005-2007
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
- Summary 8 Extractum-Pharma Rt: Competitive Position 2008
PANNONPHARMA KFT - OTC HEALTHCARE - HUNGARY
STRATEGIC DIRECTION
KEY FACTS
- Summary 9 PannonPharma Kft: Key Facts
- Summary 10 PannonPharma Kft: Operational Indicators 2005-2007
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
- Summary 11 PannonPharma Kft: Competitive Position 2008
RICHTER GEDEON RT - OTC HEALTHCARE - HUNGARY
STRATEGIC DIRECTION
KEY FACTS
- Summary 12 Richter Gedeon Rt: Key Facts
- Summary 13 Richter Gedeon Rt: Operational Indicators 2005-2007
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
- Summary 14 Richter Gedeon Rt: Competitive Position 2008
TEVA MAGYARORSZáG RT - OTC HEALTHCARE - HUNGARY
STRATEGIC DIRECTION
KEY FACTS
- Summary 15 Teva Magyarország Rt: Key Facts
- Summary 16 Teva Magyarország Rt: Operational Indicators 2005-2007
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
- Summary 17 Teva Magyarország Rt: Competitive Position 2008
ADULT MOUTH CARE IN HUNGARY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
- Table 12 Sales of Adult Mouth Care: Value 2003-2008
- Table 13 Sales of Adult Mouth Care: % Value Growth 2003-2008
- Table 14 Adult Mouth Care Company Shares by Value 2004-2008
- Table 15 Adult Mouth Care Brand Shares by Value 2005-2008
- Table 16 Forecast Sales of Adult Mouth Care: Value 2008-2013
- Table 17 Forecast Sales of Adult Mouth Care: % Value Growth 2008-2013

Adult Mouth Care in Hungary

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